Free Top Tips Guide for Writing Blog Posts
Discover top tips for improving your blog content, building a strong community and connecting with your target audience
Emma Jane Palin (@emmajanepalin) is an award-winning blogger, writer, interior stylist, and digital marketing specialist. She knows the importance of building a community around your blog and how to best reach out and connect with your target audience.
The beauty of a blog is that it’s personal, but for your business, you might not want it to seem as if it’s just you. The real focus when it comes to writing should be about bringing your voice to the forefront. Do you want to be formal or passive, educational or inspiring? Emma has prepared a brilliant guide to help you work through your blog posts methodically.
What is content writing?
A process that has emerged with the rise of online presence, content writing use is multifaceted. It includes article copy, blog posts, press releases, web page information, product descriptions, and other corporate material. It also includes SEO (Search Engine Optimized) content and content for social media marketing and optimization.
Promotion vs. Information
The roles of a content writer and that of a copywriter are often confused. But both figures are equally important in building a brand or product.
Content writing is the act of planning, writing, and editing online content, summarizing and explaining what something can offer to its potential customers or users. While content writers still want to convince you and keep your attention, they aim to educate, entertain, and instruct the readers.
Copywriting is the act of creating text that promotes or advertises a specific product, service, or campaign, etc., to a targeted audience in a persuasive and motivating way.
To help you boost your writing skills, in this excellent 14-page resource you will find several essential tips. Emma gives tips for defining the tone of your writing style, top copywriting and blogpost headline writing tips, and more.
It starts with getting inspiration, planning, and finding your writing tone. Then, when it comes to actually writing your blog post, you must remember the who, what, and why of the post.
Finally, the guide includes many tips for engaging your audience and ideas to optimize your blog for SEO.
After clicking on the button below, you will find a PDF file in the Downloads folder on your computer containing the Free Writing Top Tips Guide to Improve Your Blog Content, by Emma Jane Palin.
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_U3- Top tips for writing blog posts.pdf
If you want to learn more, you can sign up to Emma Jane Palin’s course Blogging 101: Tone, Branding, and Strategy.
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1 comment
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