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Photography

Free Download: Color Grading Guide in Photoshop

by Domestika @domestika

Get the perfect color grading for your photos with this free Photoshop guide. Download now and enhance the visual impact of your images!

Free Download: Color Grading Guide in Photoshop 1

Architectural visualizations are an opportunity to tell a story of atmosphere, mood, or a desired future. Creating visually striking ArchViz compositions that captivate clients is Sonny Holmberg’s area of expertise.

Sonny Holmberg is an architect and visualisation artist from Copenhagen, Denmark. Working all over the world from Germany to UK and Denmark, Sonny has worked with renowned architects across the globe. He is currently the Art Director in his own architectural visualisation studio: Depth Per Image.

In his online course, Visual Storytelling for 3D ArchViz, Sonny takes you through how to create a realistic architectural visualization by rendering a sharp composition using 3ds Max, V-Ray and RailClone

Within the course, you will have an in-depth walkthrough of the powerful ArchViz software, 3ds Max. Sonny guides you step-by-step through the design process to create a compelling design with the different software plug-ins. Discover how to craft ArchViz designs that communicate the visual language of any space.

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Teacher Marketing

Publishing every day is not the same as brand building

Many entrepreneurs believe that "being present" on social networks is enough to sell. They upload a post with a product photo, a couple of hashtags and expect that to generate magic. But the problem is not the frequency. It's the lack of direction. Today, people don't connect with products: they connect with stories, with values, with emotions. And if your brand doesn't communicate with intent, you're likely to get lost in the noise. This article is a simple - but powerful - guide to transform your social networks into a real connection channel with your customers. [What is a purposeful brand (and why does it matter)? A purposeful brand is not one that says "we want to change the world," but one that is clear about why it exists and how it wants to impact the lives of its audience. Real example: Maria has a small handcrafted candle startup. Before, her Instagram was just photos of her products with phrases like "lavender scent available". When she understood that her purpose was to help people create self-care rituals in their daily routine, her content changed. She started talking about stress, about pausing, about creating warm environments at home. The result: more engagement, more messages, more sales. 2. What do I want people to feel when they see my content? This is the most powerful question you can ask yourself before designing your content strategy. It's not just about showing what you're selling, it's about building an emotional experience. Practical Tip: Make a list of 3 emotions you want your brand to elicit (e.g. calmness, inspiration, joy) and use it as a creative filter for everything you publish.
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