Ad Copywriting for ASUBAKA STUDIO
Ad Copywriting for ASUBAKA STUDIO
di Eva Derks - Van Duivenboden @evavand
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Introduction
A created whole creative study and advertising copywriting proposal for my Video Marketing Creative Agency "Asubaka Studio". I want to develop and master all the communication and advertising for my activity.
Fournitures
I'm using my Mac Book Pro with the software "Pages" and "Notes" and "Freeform" and my most important document : Brand ID file, up to 30 pages long. It is my reference document, where I have writing all the information about Asubaka Studio like the purpose, the vision, the services and products, the ideal target, the tone, the key words and so on. An essential document, really !
Services Benefits
I used the triangle method : services or products - benefits and positive impacts > emotional connexion with the client to get them interested > creative propositions > script writing and copywriting
Creative proposition for Service 1
A hook, an angle and the USP
Creative proposition for Service 2
A hook, an angle and the USP
Creative proposition for Service 3
A hook, an angle and the USP
Creative proposition for Service 4
A hook, an angle and the USP
Creative proposition for Service 5
A hook, an angle and the USP
Ad Concepts
Different propositions and tags
Creative Script
Creative proposition "Your Content, Elevated"
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