Marc Rubies Mesa

Degree in Graphic Designer, Master in Branding and International MBA. After an experience of 5 years as a Graphic Designer, Affinity Petcare give me the opportunity to develop my career in a Digital area, being responsible to implement and lead two big strategic projects for the company. After coursing and MBA, since 2014 being part of Global Marketing, I’m responsible for Global Communication & Brand Equity at Affinity Petcare Headquarters. My main responsibilities in this new position are define together with Global Marketing team, the global communication strategy online & offline and brand equity for all brands.

Goal-oriented, team-worker, passion, energy, creativity, organization, flexible and proactive to find solution are some of my skills to help me overcome day by day new challenges. I really like to manage big projects or ideas and teams to make it happen, and try to think and add more value or ideas that where not have been take into account before.

I enjoy to have new projects where I can learn, think, rethink, and add value to turn a small project into a big project.

I’m passionate of Branding, and I understand that branding is no just your name or logo, is much more, is what consumers or clients think of you due to how are your employees, your business model, your facilities,… all your touch points say something about you, so it’s why it’s important to build and keep your Brand Equity to have an strong brand.

My objective is to continue developing my career in a Branding & Marketing area, to learn and apply all skills and knowledge learned in my career.

Specialties: Brand Equity, Branding, Advertising, Communication, Creativity, Art Direction, Graphic Design, Digital Marketing, Innovation, Project Management.