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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Iñaki Zuinaga

Iñaki Zuinaga

@zuinagaster

Malibu, United States

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Iñaki Zuinaga

Courses

  • Decorative Techniques with Concrete. Craft course by Las Marías de La María Living

    Decorative Techniques with Concrete

    A course by Las Marías de La María Living

    Craft

  • Creating Your First Ceramic Vessel. Craft course by Lilly Maetzig

    Creating Your First Ceramic Vessel

    A course by Lilly Maetzig

    Craft

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