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    Artists who reinvented their career by exploring new ways to create
    Latest blog post

    Artists who reinvented their career by exploring new ways to create

    How changing technique, discipline or approach became the creative engine of some of the most influential artists in history. The history of art is not a straight line. It is made of constant detours, breaks, pauses and restarts. Many of the artists we consider essential today did not find their voice at the first attempt, nor did they remain faithful to a single technique or style throughout their careers. On the contrary: they allowed themselves to change, make mistakes and explore new paths. In a creative context where stylistic consistency is often interpreted as synonymous with success, reinvention can be seen as a risk. Changing disciplines, abandoning a recognized technique or starting from scratch can generate insecurity, both internally and externally. However, this article celebrates the courage of those who dared to break with the established to rediscover their creative voice and push the boundaries of their artistic practice. Why Reinvent Yourself? The reasons that lead an artist to reinvent himself are multiple and deeply personal. In many cases, the change arises from a creative block, a life crisis or the tiredness of repeating a formula that no longer generates enthusiasm. In others, it responds to a change of environment, to new cultural influences or simply to the curiosity to explore unknown territories. Reinventing oneself does not necessarily imply abandoning what came before, but dialoguing with it from another place. Changing medium, technique or approach can unblock creative processes, bring new layers of meaning to the work and restore the pleasure of creating without expectations. In addition, opening up to other disciplines allows us to question acquired habits and escape the pressure to comply with a fixed identity.

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Sergio Meléndez del Campo

Sergio Meléndez del Campo

@smelendez7

Nava del Rey, Spain

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      Menta Branding Menta Branding @mentabranding Estudio de Branding Zapopan, Mexico
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        Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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