A brilliant lesson in graphic design with meaning and precision. Looking at the FedEx logo, it may appear, at first glance, to be a clean, modern typographic design. However, this logo holds a visual secret that many overlook: a hidden arrow between the "E" and the "x". This subtle detail is considered one of the most ingenious examples of negative space design, and makes it an essential reference for anyone interested in logo design.
@sergio_fabres93
Tulsa, Chile
Diseñador Gráfico, amante de la fotografía, los colores, las luces y las sombras.
A course by Ale Casanova
Illustration
By Carlos Sifuentes Haro
3D, and Animation
A list by Sergio Fabres Moreno
