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    Telling stories with light: basic photographic lighting techniques
    Latest blog post

    Telling stories with light: basic photographic lighting techniques

    Master the Light: Transform your Photos into Captivating Stories through Advanced Lighting and Composition Techniques. The role of light in photographic storytelling. Every photograph has an emotional tone, and it is light that dictates its "voice". Dramatic lighting can generate tension or mystery, while soft, diffused light conveys calm or intimacy. Similarly, the choice between natural or artificial light directly influences the viewer's perception: a window can create a melancholic mood, while a controlled LED panel allows to compose more cinematic scenes. Learning to "read" light is the first step to using it as a narrative tool, whether in portraits, landscapes or product photography. Types of light in photography. Natural light It is the most accessible and versatile source. Its variations according to the time of day offer multiple possibilities: - Golden hour (sunrise or sunset): warm tones, soft shadows, magical atmosphere. - Blue hour (just after sunset): cool tones and subtle contrast. Taking advantage of these moments enhances texture and color without the need for additional equipment. Artificial light. Ideal for controlling every detail. It can come from flashes, lamps or LED panels, and allows to reproduce specific conditions in interiors or night sessions. The trick is to combine it with modifiers (diffusers, reflectors or softboxes) to achieve natural effects. - Hard light vs. soft light. - Hard light: generates sharp shadows, high contrast and drama. - Soft light: blurs contours, adds subtlety and a sense of naturalness. Mastering both will allow you to adapt to the type of story you want to tell.

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sebastianramosmarketer

sebastianramosmarketer

@sebastianramosmarketer

Temuco, Chile

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    Weekend Creative Weekend Creative @weekendcreative your favorite art director + photographer duo ✨ San José, United States
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    • Design
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    • Saint Jane Beauty. Photograph, Commercial Photograph, Product Photograph, and Stop Motion project by Weekend Creative - 05.10.2021
    • Wild Komb. Photograph, Commercial Photograph, Product Photograph, Food Photograph, and Stop Motion project by Weekend Creative - 05.10.2021
    • The Honey Pot Co. Commercial Photograph, and Photograph project by Weekend Creative - 05.10.2021
    • Blue Bottle Coffee. Commercial Photograph, Stop Motion, Photograph, and Photo Retouching project by Weekend Creative - 05.10.2021
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    Juan González Villa Juan González Villa @juangonzalezvilla Madrid, Spain
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    • Branding & Identity
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    • USEO - El blog de SEO que leen los profesionales. Digital Marketing, and Content Marketing project by Juan González Villa - 07.20.2021
    • 10 Links Azules - Newsletter sobre SEO y Ecommerce (Edición #40). Content Marketing, and Digital Marketing project by Juan González Villa - 07.16.2021
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    Valeria Dubin Valeria Dubin @valeriadubin Comunicación Visual // Diseño Gráfico Barcelona, Spain
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      • Mi Proyecto del curso: Diseño eficiente: optimiza tu workflow entre Illustrator y Photoshop. Graphic Design project by Valeria Dubin - 05.03.2021
      • Mellow shisha bar. Br, ing, Identit, Naming, and Signage Design project by Valeria Dubin - 04.06.2021
      • Jaume Llobet. Br, ing, Identit, Art Direction, Design, and Graphic Design project by Valeria Dubin - 03.04.2018
      • Campañas Melià Hoteles. Art Direction, Design, Poster Design, Graphic Design, and Advertising project by Valeria Dubin - 04.04.2018
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      Ana Marin Ana Marin @anamarinirl Creative strategist con más de 12 años de experiencia en publicidad, agencias digitales y creativas y 50+ premios de creatividad y eficiencia en México y Latinoamérica. English spoken. . Mexico City, Mexico
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      • Snickers. Events, Content Marketing, and Social Media project by Ana Marin - 08.15.2010
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      • Social Media Bootcamp. Content Marketing, Digital Marketing, and Social Media project by Ana Marin - 01.20.2017
      • Ultimate backpack. Creative Consulting, Creativit, Product Design, Digital Marketing, and Social Media project by Ana Marin - 09.20.2019
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      Julieta Tello Julieta Tello @julietatello Te ayudo con Marketing digital y Sustentabilidad London, United Kingdom
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        • Coloria ONG - Programa de mentoría de 7hs. Digital Marketing, Instagram, Social Media, Content Marketing, Instagram Marketing, and Marketing project by Julieta Tello - 12.09.2021
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        • Ranayu Ayurveda & Yoga - Programa de mentoría realizado por The Curious Beetle. Marketing, Social Media, Portfolio Development, and Digital Marketing project by Julieta Tello - 11.08.2021
      • Tucho Consultoria Tucho Consultoria @ignacio_7 Sopelana, Spain
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          Domestika Domestika @domestika Berkeley, United States
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