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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Rodrigo Maldonado

Rodrigo Maldonado

@rockdrigus

Collipulli, Chile

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    Arturo Bustíos Casanova Arturo Bustíos Casanova @arturo_bustiosc Arquitecto / Jefe de Proyecto con 10 años de experiencia en arquitectura del tipo habitacional, comercial y plataforma BIM conforme a la norma ISO 9001. Tulsa, Chile
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    113,993
    • Architecture
    • Digital Architecture
    • Lodge_Lat_V01. Architecture, and Design project by Arturo Bustíos Casanova - 07.02.2021
    • Lodge_Lat_V00. Design, and Architecture project by Arturo Bustíos Casanova - 07.01.2021
    • ...."croquis". Architecture project by Arturo Bustíos Casanova - 02.15.2021
    • Modelación en Oficinas de Arquitectura.. Architecture project by Arturo Bustíos Casanova - 03.10.2020
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    Nadine Voullième Uteau Nadine Voullième Uteau @nvoullieme Diseñadora de sonido, editora y mezcladora de Sonido Tulsa, Chile
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    17,323
    • Film
    • Film, Video & TV
    • Trabajos latinoamericanos anteriores.. Film, Audiovisual Post-production, and Sound Design project by Nadine Voullième Uteau - 01.10.2020
    • Trabajos anteriores Chile.. Film, Audiovisual Post-production, and Sound Design project by Nadine Voullième Uteau - 01.09.2020
    • Trabajos 2017. Film, Audiovisual Post-production, and Sound Design project by Nadine Voullième Uteau - 01.09.2020
    • Trabajos 2018. Animation, Film, Audiovisual Post-production, and Sound Design project by Nadine Voullième Uteau - 01.09.2020
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    Cristian Maturana Ortiz Cristian Maturana Ortiz @maturanaortiz Artista Visual y Fotógrafo Viña del Mar, Chile
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    10,840
    • Fine Arts
    • Street Art
    • "WORKER" Project to recover one of the three words that, along with Compañero and Pueblo, were banned by Augusto Pinochet and then removed from all legislation in which they appeared.. Concept Art project by Cristian Maturana Ortiz - 09.11.2019
    • "Cenotafio" Obra que trata sobre los rieles de tren que fueron empleados por la dictadura cívico-militar de Augusto Pinochet, para hacer desaparecer cuerpos de ejecutados políticos al lanzarlos al mar.. Concept Art project by Cristian Maturana Ortiz - 11.10.2017
    • "Cambalache" Proyecto que trata sobre la desaparición de Alejandro Parada, en el contexto de la dictadura cívico-militar de Augusto Pinochet.. Concept Art project by Cristian Maturana Ortiz - 04.10.2017
    • "C.M./C.M. (Yo es Otro)" Serie que a través de la construcción de un universo de homónimos al autor, pone en valor al trabajo como elemento de identidad.. Portrait Photograph project by Cristian Maturana Ortiz - 07.10.2008
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    Guido Goñi Guido Goñi @tektrick Postproductor de imagen/sonido para cine, television y publicidad; Colorista senior; Docente, Trainer certificado por Blackmagic para DaVinci Resolve Tulsa, Chile
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    3,576
    • Branding & Identity
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    • La Jaula de los Vivos (serie web del rapero Portoriqueño Lito MC Cassidy). Audiovisual Post-production project by Guido Goñi - 09.05.2020
    • Colorista videoclip VAMOS LOS DOS de Chinoy. Color Correction project by Guido Goñi - 04.10.2014
    • corrección de color y master DCP documental CROSSEDWORDS MATTA-CLARK´S FRIENDS de Matias Cardone. Color Correction, Photograph, and Post-production project by Guido Goñi - 04.10.2015
    • correccion de color y master optico XDCAM 2da y 3ra temporada serie REQUIEM DE CHILE - TVN. Color Correction project by Guido Goñi - 04.10.2018
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    Hernán Espinosa Hernán Espinosa @deadlyhead Brindarle vida a las ideas a través de los videojuegos Tulsa, Chile
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    6,582
    • Photography
    • Video
    • Monster Match: Puzzle Adventure. Game Development, Game Design, and Video Games project by Hernán Espinosa - 01.29.2020
    • Clawbert: ToyTown. Game Development, Game Design, and Video Games project by Hernán Espinosa - 01.29.2020
    • Star Wars: Galactic Defense. Game Development, Game Design, and Video Games project by Hernán Espinosa - 01.29.2020
    • Clawbert. Game Development, Game Design, and Video Games project by Hernán Espinosa - 01.29.2020
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    Camipepe Camipepe @camipepe Ilustradores San Diego, Chile
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    9,505
    • Digital Illustration
    • Vector Illustration
    • Fiestas Patrias Líder. Traditional illustration project by Camipepe - 02.15.2021
    • Santiago en 100 palabras 2020. Traditional illustration project by Camipepe - 02.15.2021
    • Urdimbre - 6ta edición. Traditional illustration project by Camipepe - 02.15.2021
    • Casa de mi vecino. Traditional illustration project by Camipepe - 02.15.2021
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    Nay Jiménez Nay Jiménez @nayjimenez Tulsa, Chile
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    255,883
    • Photography
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    • AGCV- FOOD STORY. Art Direction, Photograph, and Fine-Art Photograph project by Nay Jiménez - 12.23.2019
    • VOLKA STILL LIFES. Art Direction, Photograph, and Product Photograph project by Nay Jiménez - 12.20.2019
    • LOUNGE / LIFESTYLE - FLATLAY. Art Direction, Photograph, and Fashion Photograph project by Nay Jiménez - 12.20.2019
    • Puma . Art Direction, Editorial Design, and Photograph project by Nay Jiménez - 12.20.2019
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    Jacinta Besa González Jacinta Besa González @jacintabesa Tulsa, Chile
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    13,158
    • Design
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    • Díptico Dos: DÍA Y NOCHE. Fine Arts, Traditional illustration, and Painting project by Jacinta Besa González - 05.19.2019
    • Animales. Fine Arts, Traditional illustration, and Painting project by Jacinta Besa González - 05.19.2019
    • Ya no somos plantas de interior.. Fine Arts, Traditional illustration, and Painting project by Jacinta Besa González - 05.19.2019
    • Serie de joyas. Fine Arts, Traditional illustration, and Painting project by Jacinta Besa González - 05.19.2019
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    Carlos Dordelly Carlos Dordelly @cdordelly Diseñador Gráfico / Director de Arte / Dyne Estudio Tulsa, Chile
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    15,003
    • 3D
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    • Halloween 2019. 3D, 3D Design, Lighting Design, 3D Character Design, and 3D Modeling project by Carlos Dordelly - 10.31.2019
    • My Course Project: Art Direction for Your YouTube Channel. 3D, Animation, 2D Animation, 3D Animation, Br, ing, Identit, Film, Film, Video, TV, Concept Art, Drawing, Design, Logo Design, Marketing, and Social Media project by Carlos Dordelly - 08.13.2019
    • Dyne Branding. 3D, Animation, 2D Animation, 3D Animation, Fine Arts, Br, ing, Identit, Film, Film, Video, TV, Design, Graphic Design, 3D Modeling, Motion Graphics, and VFX project by Carlos Dordelly - 04.18.2016
    • Greys Anatomy - ID (Director's cut). Animation, 2D Animation, 3D Animation, Film, Film, Video, TV, Design, Graphic Design, Motion Graphics, and VFX project by Carlos Dordelly - 01.20.2013
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    Juan Paulo Mardónez Juan Paulo Mardónez @jpmardonez Tulsa, Chile
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    11,618
    • Photography
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    • Champion Dog Razas Pequeñas. 3D, 3D Animation, Character Animation, 3D Character Design, and Advertising project by Juan Paulo Mardónez - 08.19.2019
    • Mobil, La Sangre de Porsche. 3D, 3D Animation, Character Animation, Digital Architecture, Concept Art, Lighting Design, 3D Modeling, Advertising, and VFX project by Juan Paulo Mardónez - 08.19.2019
    • Osos Metrogas. 3D, 3D Animation, Character Animation, and 3D Character Design project by Juan Paulo Mardónez - 08.19.2019
    • Champion Cat Maestro. 3D, 3D Animation, Character Animation, 3D Character Design, and 3D Modeling project by Juan Paulo Mardónez - 08.19.2019
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    Julio Rojas Julio Rojas @juliowriter Guionista de cine y tv, escritor, consultor de guiones. coordinador y director de contenidos en TV y productoras y profesor de guión con mas de 20 años de experiencia en el rubro. Tulsa, Chile
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    116,500
    • Creative Consulting
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    • Audio series, un nuevo formato para narrar.. Writing project by Julio Rojas - 11.14.2020
    • EL VISITANTE EXTRANJERO.. Film, Video, and TV project by Julio Rojas - 12.02.2019
    • En la cama. Film project by Julio Rojas - 07.08.2019
    • la vida de los peces. Film project by Julio Rojas - 07.08.2019
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    Fab Ciraolo Fab Ciraolo @fabciraolo Ilustración Tulsa, Chile
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    5,766
    • Design
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    • Digital Illustration. Digital Illustration project by Fab Ciraolo - 08.13.2019
    • Ilustración Digital - Serie "Old school heroes". Traditional illustration, and Digital Illustration project by Fab Ciraolo - 07.29.2019
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    Smog Smog @smog_tv Tulsa, Chile
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    14,057
    • Design
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    • American Standard. 2D Animation, Art Direction, Motion Graphics, Stor, and telling project by Smog - 02.25.2019
    • WEF: Africa's Growth. Animation, 2D Animation, Information Design, Motion Graphics, Stor, and telling project by Smog - 08.15.2017
    • Todo Mejora. Animation, 2D Animation, 3D Animation, Character Animation, Motion Graphics, Stor, and telling project by Smog - 04.14.2017
    • Amparo & Justicia 3. Animation, 2D Animation, 3D Animation, Character Animation, Motion Graphics, Stor, and telling project by Smog - 03.18.2017
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    Latinotype Latinotype @latinotype Tulsa, Chile
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    11,757
    • Calligraphy
    • Typography
    • Squash. T, pograph, and Design project by Latinotype - 06.24.2020
    • Corporative Slab. T, pograph, and Design project by Latinotype - 02.29.2020
    • Mixta. T, pograph, and Design project by Latinotype - 02.26.2020
    • Biennale. T, pograph, and Design project by Latinotype - 11.09.2019
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    Andrés Ávila Andrés Ávila @andresilustra Diseñador de Identidad de Marca Tulsa, Chile
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    7,748
    • Branding & Identity
    • Logo Design
    • Estec | Branding . Br, ing, Identit, and Logo Design project by Andrés Ávila - 12.21.2020
    • Fabricarte®. Br, ing, Identit, Logo Design, and Packaging project by Andrés Ávila - 02.22.2018
    • Pink Mamba®. Br, ing, Identit, and Logo Design project by Andrés Ávila - 02.12.2020
    • Otto Bondi | Branding. Br, ing, Identit, Design, Logo Design, Editorial Design, and Graphic Design project by Andrés Ávila - 12.12.2019
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    Antonia Reyes Montealegre Antonia Reyes Montealegre @paraiso__perdido Wildlife illustrator, travel writer and visual storyteller Tulsa, Chile
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    52,733
    • Naturalistic Illustration
    • Storytelling
    • The Giants: Whales in Watercolor. Naturalistic Illustration, Watercolor Painting, and Traditional illustration project by Antonia Reyes Montealegre - 02.09.2024
    • Chucao - Unveiling the secretes of the chilean temperate forest. Naturalistic Illustration, and Watercolor Painting project by Antonia Reyes Montealegre - 10.11.2023
    • Momot. Naturalistic Illustration, and Watercolor Painting project by Antonia Reyes Montealegre - 06.11.2023
    • Carancho / Crested caracara. Traditional illustration, Watercolor Painting, Fine Arts, and Painting project by Antonia Reyes Montealegre - 10.26.2022
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    Karina Meza Karina Meza @karinameza Retocadora Digital Tulsa, Chile
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    13,208
    • Photo Retouching
    • Photography
    • RETOQUES PARA OPTICA RODENSTOCK. Photo Retouching, Photograph, and Commercial Photograph project by Karina Meza - 10.15.2021
    • Retoques para NOT CO. Photo Retouching, Photograph, and Commercial Photograph project by Karina Meza - 10.15.2021
    • Retoques para ISDIN. Photo Retouching, Photograph, and Commercial Photograph project by Karina Meza - 10.14.2021
    • Retoques para FIAT. Photo Retouching, Photograph, and Advertising project by Karina Meza - 10.14.2021
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    Sol Barrios Sol Barrios @solbarrios Acuarelista y Muralista Tulsa, Chile
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    46,885
    • Traditional illustration
    • Calligraphy
    • Sin Título. Fine Arts, and Watercolor Painting project by Sol Barrios - 01.04.2022
    • Serie Negra. Fine Arts, and Watercolor Painting project by Sol Barrios - 01.04.2022
    • Serie Blanca. Fine Arts, and Watercolor Painting project by Sol Barrios - 01.04.2022
    • Retrato. Watercolor Painting project by Sol Barrios - 12.06.2019
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    Belén La Rivera Belén La Rivera @belenlarivera Tulsa, Chile
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    9,070
      • Spread Love, para VR Jewelry. Calligraph, Graphic Design, and Lettering project by Belén La Rivera - 02.14.2019
      • Caligrafía con chocolate. Calligraph, and Lettering project by Belén La Rivera - 12.25.2017
      • The Raven's Tale. Calligraph, Graphic Design, and Lettering project by Belén La Rivera - 02.02.2019
      • Feria Internacional Artesanía UC. Embroider, Br, ing, Identit, Graphic Design, Traditional illustration, and Lettering project by Belén La Rivera - 12.01.2017
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      Domestika Domestika @domestika Berkeley, United States
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      2,218,858
      • Karlota Marrichiweu Karlota Marrichiweu @carbribe Araucanía, Chile
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        • Mau Ron Mau Ron @mauron Mexico City, Mexico
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          21
          • Camila Leiva Soria Camila Leiva Soria @camilaleivasoria Concepción, Chile
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              • Mi Proyecto del curso: Sketchbook para explorar tu estilo de dibujo. Traditional illustration, Sketching, Creativit, Drawing, Watercolor Painting, Sketchbook, and Gouache Painting project by Camila Leiva Soria - 10.28.2021
            • Esteban Rosales Quimera Esteban Rosales Quimera @estebanrosalesmusico Angol, Chile
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              • Daniela Arriagada Daniela Arriagada @danyferarte Tatuadora Concepción, Chile
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                • Design
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              • Mario Venegas Mario Venegas @mario_venegas_a Collipulli, Chile
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                  • Mi Proyecto del curso: Ilustración vectorial con estilo doodle. Drawing project by Mario Venegas - 07.17.2020
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