Rehaan Mehar

As a Senior Multi-channel Advertising and Project Manager, I display an accelerated career track spanning over 20 years driving Above the Line, Below the Line and Digital Advertising in Sub-Saharan Africa, where I consistently thrive in large-scale B2B campaign management across the FMCG, Retail, Banking, Insurance, Engineering, Tourism and Hospitality, Aviation, Apparel, Corporate Social Responsibility (CSR), Telecommunication and Medical/Pharmaceutical sectors.

I am recognized for leveraging a creative vision and innovation to lead and coordinate cross-functional teams (Agency, Clients, and Suppliers) in delivering advertising campaigns for competitive market positioning, process re-engineering, and optimization under tight deadlines.

As the Director of Creative Development and Head of Marketing at Mehar Images, I deliver market, brand, and growth strategies to enable my clients to achieve visibility above and beyond their competition.

As the Chief Marketing Officer of Pitman Training Kenya, I have experience in Regional Digital Marketing, Lead Generation, Advertising Marketing Campaigns, and Developing New Sales and Marketing Funnels.

Notable Career Achievements:
Designed and set-up the marketing department from scratch for Pitman Training Kenya, a UK Super Brand.

Grew the client base and boosted sales by rebranding Mehar Images into a fully creative digital shop with a niche in brand strategy. This resulted in two new revenue streams: Digital Design and Brand Strategy.

Spearheaded CultureCaptcha campaign for KTB, which won 2 silver awards in the Digital and Interactive Communication: Digital Applications, Games and Interactive Tools and Media Innovation: Single Medium Element categories Loeries in South Africa in 2018 and APA in Kenya in 2018 as the agency producer.

Designed a new workflow traffic system that integrated 3 Project Management teams within the first 3 weeks in the role, including training of one traffic controller and one project manager for capacity building.

Pioneered the first Graphic Design studio in the advertising industry in Kenya.

Core Competencies:
• Multi-channel Advertising
• Digital Marketing
• Creative Design
• Project Management
• Brand Awareness
• Omni Channel Marketing
• Creative and Marketing Department Design & Set up
• People Management
• Consumer Insights
• Brand Strategy
• Policy Development
• Performance Analysis
• Business Administration
• Market Research & Analysis
• Training/Leadership/Coaching
• Quality Control Management
• Brand Development