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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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pindesigner

pindesigner

@pindesigner

Northcote, Australia

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    Juanmi Cristóbal Juanmi Cristóbal @jmicristobal Director de fotografía / Editor / Colorista Granada, Spain
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    306,953
    • Film, Video & TV
    • Photography
    • Nos acompañamos. Film, Video, TV, Film, Audiovisual Production, Filmmaking, and Audiovisual Post-production project by Juanmi Cristóbal - 02.08.2023
    • La rebelión de Bernarda. Film, Film, Video, TV, Audiovisual Post-production, Color Correction, and Photographic Lighting project by Juanmi Cristóbal - 06.06.2021
    • Querida Letizia. Film, Film, Video, and TV project by Juanmi Cristóbal - 07.27.2022
    • Ministerio de Igualdad - Practica los buenos Tratos: Por una vida libre de violencias machistas. Advertising, Film, Video, and TV project by Juanmi Cristóbal - 11.25.2021
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    Yeray Martín Perdomo Yeray Martín Perdomo @yeray_martin_perdomo Director de fotografía, Director Documentales, Operadora Drones Madrid, Spain
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    33,774
      • Grados UE Real Madrid Baloncesto / Operador Drone. Video project by Yeray Martín Perdomo - 12.13.2019
      • Drone Reel 2017. Video project by Yeray Martín Perdomo - 11.16.2017
      • Documental "Pacifico" (TVE y National Geographic). Video project by Yeray Martín Perdomo - 12.13.2019
      • "Burkinabé Rising" Director de Fotografía / Operador de cámara / Operador de drone. Video project by Yeray Martín Perdomo - 11.21.2016
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      Carlos "Zenzuke" Albarrán Carlos "Zenzuke" Albarrán @zenzuke Motiongrapher Madrid, Spain
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      400,667
      • Design
      • Motion Graphics
      • Panda AD360. Animation, Art Direction, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 12.27.2015
      • Papumba app splash screen y making of.. Animation, Traditional illustration, and Motion Graphics project by Carlos "Zenzuke" Albarrán - 12.01.2015
      • Nimbooks. 3D, Animation, Art Direction, Character Design, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 10.29.2014
      • Proximus, 3D scans.. 3D, Br, ing, Identit, and Lighting Design project by Carlos "Zenzuke" Albarrán - 10.15.2014
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      Giancarlo Pava Durand Giancarlo Pava Durand @giancarlopd Visualizador Arquitectonico - modelado 3d, render y fotografía arquitectonica Lima, Peru
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      13,757
      • Design
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      • Proyecto del curso: Render de interiores con SketchUp y V-Ray Next. Architecture, Interior Architecture, Digital Architecture, and ArchVIZ project by Giancarlo Pava Durand - 07.09.2021
      • Diseño de Baño para Unifamiliar - San Isidro, Lima. Architecture, Interior Photograph, ArchVIZ, Architectural Photograph, Digital Design, Interior Decoration, Digital Architecture, and 3D Modeling project by Giancarlo Pava Durand - 06.21.2021
      • Remodelación Hotel Andenia - Habitación Principal. Design, Photograph, Architecture, Interior Architecture, 3D Modeling, Digital Photograph, Digital Architecture, 3D Design, Interior Decoration, Digital Design, Architectural Photograph, and ArchVIZ project by Giancarlo Pava Durand - 06.02.2021
      • Casa Pacora - Chocaya, Lima. Architecture, 3D Modeling, and ArchVIZ project by Giancarlo Pava Durand - 05.04.2021
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      Mikael Eliasson Mikael Eliasson @mikael_eliasson Photographer & Retoucher London, United Kingdom
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      12,320
      • Photography
      • Film, Video & TV
      • Retouching for Caza Zeta Jones. Photo Retouching project by Mikael Eliasson - 08.19.2020
      • Retouching for Tariq Zaidi. Photo Retouching, and Portrait Photograph project by Mikael Eliasson - 08.19.2020
      • Clowns. Film Photograph, and Portrait Photograph project by Mikael Eliasson - 08.19.2020
      • Resemblance. Film Photograph project by Mikael Eliasson - 08.17.2020
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      Valeria Dubin Valeria Dubin @valeriadubin Comunicación Visual // Diseño Gráfico Barcelona, Spain
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      227,904
        • Mi Proyecto del curso: Diseño eficiente: optimiza tu workflow entre Illustrator y Photoshop. Graphic Design project by Valeria Dubin - 05.03.2021
        • Mellow shisha bar. Br, ing, Identit, Naming, and Signage Design project by Valeria Dubin - 04.06.2021
        • Jaume Llobet. Br, ing, Identit, Art Direction, Design, and Graphic Design project by Valeria Dubin - 03.04.2018
        • Campañas Melià Hoteles. Art Direction, Design, Poster Design, Graphic Design, and Advertising project by Valeria Dubin - 04.04.2018
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        Alejandro Soriano Alejandro Soriano @alejandrosoriano 3D Artist Valencia, Spain
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        261,882
        • 3D Modeling
        • Digital Illustration
        • Troll Cabin. Set Design, and 3D Modeling project by Alejandro Soriano - 02.18.2025
        • Desktop Mic. 3D Modeling, 3D, Product Design, and Digital Illustration project by Alejandro Soriano - 10.02.2022
        • Lámpara de queroseno. 3D Modeling, and 3D Design project by Alejandro Soriano - 06.13.2022
        • Escalera de incendios. 3D Modeling project by Alejandro Soriano - 03.15.2022
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        Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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        705,464
        • Matte Painting
        • Concept Art
        • Glovo World. Art Direction, Concept Art, and Advertising project by Carles Marsal - 11.07.2023
        • Bird Riders. Matte Painting, Concept Art, and Photomontage project by Carles Marsal - 07.18.2023
        • White Sand Oasis. Matte Painting, ArchVIZ, and Concept Art project by Carles Marsal - 01.01.2018
        • Icons of Discovery. Photomontage, Photo Retouching, and Character Design project by Carles Marsal - 01.01.2021
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        Alexandra Proaño Gonzales Alexandra Proaño Gonzales @alexandra_proano Proyectos de Diseño 3D | Modelado 3D & Renders | Profesora Barcelona, Spain
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        38,576
        • 3D
        • 3D Animation
        • Mi proyecto del curso: Visualización arquitectónica para interiorismo con SketchUp y V-Ray. Interior Design, 3D Design, ArchVIZ, Spatial Design, 3D, Architecture, Interior Architecture, Infographics, 3D Modeling, Decoration, Interior Decoration, and Retail Design project by Alexandra Proaño Gonzales - 01.15.2024
        • Oficinas María Galland. 3D, Interior Architecture, Interior Design, 3D Modeling, Decoration, 3D Design, Retail Design, Spatial Design, and ArchVIZ project by Alexandra Proaño Gonzales - 01.04.2024
        • Apartamentos inmobiliaria Monapart. 3D, Interior Architecture, Interior Design, 3D Modeling, Decoration, 3D Design, Interior Decoration, and ArchVIZ project by Alexandra Proaño Gonzales - 01.04.2024
        • Escenografías Rosa Clará (2015-2018). 3D, Set Design, 3D Modeling, and ArchVIZ project by Alexandra Proaño Gonzales - 01.04.2024
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        Timo Mueller Timo Mueller @_timo_ Hamburg, Germany
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        2,301
        • Art Direction
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        • Miscellaneous Automotive Event and Retail Sketches . Digital Illustration, and Sketching project by Timo Mueller - 01.15.2021
        • Mini IAA Concept Proposal. 3D, Concept Art, Creative Consulting, and Digital Illustration project by Timo Mueller - 01.06.2021
        • Ampere Magazine. Digital Illustration, and Sketching project by Timo Mueller - 01.06.2021
        • Porsche Event Concept. Concept Art, Digital Illustration, Events, and Sketching project by Timo Mueller - 01.06.2021
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        Paulina Maciel · Canela Paulina Maciel · Canela @pau_maciel Diseñadora, Ilustradora, watercolor painter Guadalajara, Mexico
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        433,299
        • Branding & Identity
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        • LOVE GROWS IN NATURE. Traditional illustration, Botanical Illustration, Watercolor Painting, and Advertising project by Paulina Maciel · Canela - 11.08.2020
        • DIARIES - MY INSECTS. Traditional illustration, and Watercolor Painting project by Paulina Maciel · Canela - 10.04.2019
        • NATURAL HISTORY. Traditional illustration, and Watercolor Painting project by Paulina Maciel · Canela - 10.04.2019
        • ALARE LABS . Design, and Traditional illustration project by Paulina Maciel · Canela - 10.04.2019
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