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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Agnese

Agnese

@phyele

Milán, Italy

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  • Fabienne Vanderputten Fabienne Vanderputten @fabienne_vanderputten Illustrations, drawings Braine-l'Alleud, Belgium
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    • Botanical Illustration
    • Traditional illustration
    • Mon projet du cours : Dessin de paysage aux pastels : jouez avec la lumière. Traditional illustration, Fine Arts, Pencil Drawing, Drawing, and Artistic Drawing project by Fabienne Vanderputten - 02.07.2023
    • Mon projet du cours : Motifs botaniques et carnet de croquis. Traditional illustration, Pattern Design, Botanical Illustration, and Sketchbook project by Fabienne Vanderputten - 06.30.2022
  • Irma García Galadí Irma García Galadí @efiraillustrations Girona, Spain
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    • Traditional illustration
    • Fine Arts
    • Mi Proyecto del curso: Ilustración de una historia con estilo kawaii. Traditional illustration, Character Design, Digital Illustration, and Manga project by Irma García Galadí - 01.05.2022
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    kelseyrgalloway kelseyrgalloway @kelseyrgalloway Windsor, United States
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    • Photography
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  • Elena Gonzalez Fernandez Elena Gonzalez Fernandez @hikachan33 Santiago de Compostela, Spain
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    • Photography
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    • Mi proyecto del curso: Diseño de personajes con anatomía estilizada. Traditional illustration, Character Design, Drawing, and Figure Drawing project by Elena Gonzalez Fernandez - 06.25.2023
    • Mi proyecto del curso: Diseño de mundos kawaii: crea ilustraciones alegres. Character Design, Digital Illustration, and Manga project by Elena Gonzalez Fernandez - 04.03.2023
    • Donut principiante. 3D Modeling project by Elena Gonzalez Fernandez - 05.25.2021
  • Lindsay Smith Lindsay Smith @lindsay_smith New Richmond, United States
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      • My project in Creating an Illustrated Brand: From the Idea to Merchandising course. Traditional illustration, Br, ing, Identit, Character Design, and Digital Illustration project by Lindsay Smith - 05.29.2021
    • Renee Palicpic Renee Palicpic @blueranun Florianópolis, Brazil
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      • Design
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    • Lucía Santos Ponce Lucía Santos Ponce @lusanpon Preimpresión Digital, Diseño Gráfico e Ilustración Salamanca, Spain
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      19
      • Traditional illustration
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      • Mi proyecto del curso: Ilustración kawaii: crea personajes encantadores. Traditional illustration, Character Design, and Manga project by Lucía Santos Ponce - 03.14.2023
      • Mi proyecto del curso: Diseño de mundos kawaii: crea ilustraciones alegres. Character Design, Digital Illustration, and Manga project by Lucía Santos Ponce - 02.22.2023
      • Mi proyecto del curso: Creación de una marca ilustrada: de la idea al merchandising. Traditional illustration, Br, ing, Identit, Character Design, Digital Illustration, Design, and Editorial Design project by Lucía Santos Ponce - 08.31.2022
      • El Camino de Oz - Mi proyecto del curso: Ilustración de una historia con estilo kawaii. Traditional illustration, Character Design, Digital Illustration, and Manga project by Lucía Santos Ponce - 07.18.2022
    • Andrea Andrea @cozy_cat_art Penobscot County, United States
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        • Dragon Queen. Traditional illustration project by Andrea - 01.25.2022
      • carolasperi carolasperi @carolasperi Verona, Italy
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      • Shaula Manente Shaula Manente @shaula_manente Treviso, Italy
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        • Botanical Illustration
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        • Il mio progetto del corso: Illustrazione di una storia in stile kawaii. Traditional illustration, Character Design, Digital Illustration, and Manga project by Shaula Manente - 01.26.2022
        • Il mio progetto del corso: Illustrazione kawaii: crea personaggi adorabili . Traditional illustration, Character Design, and Manga project by Shaula Manente - 01.26.2022
        • Il mio progetto del corso: Creazione di un marchio illustrato: dall’idea al merchandising. Traditional illustration, Accessor, and Design project by Shaula Manente - 03.25.2021
        • Il mio progetto del corso: Tecniche di disegno tradizionale con Procreate. Traditional illustration, and Digital Illustration project by Shaula Manente - 03.07.2021
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        stepbrown55 stepbrown55 @stepbrown55 Oakland, United States
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        • Design
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      • María Tecua María Tecua @mare_imperatrix Ajalpan, Mexico
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        • Children's Illustration
        • Branding & Identity
        • Mi Proyecto del curso: Técnicas modernas de acuarela. Traditional illustration, Fine Arts, Painting, and Watercolor Painting project by María Tecua - 06.30.2021
        • Follaje / Técnica Ilustración en negativo. Traditional illustration, and Bookbinding project by María Tecua - 06.30.2021
        • Mi Proyecto del curso: Técnicas de ilustración con acuarela y gouache. Traditional illustration, Fine Arts, Painting, Watercolor Painting, Children's Illustration, and Gouache Painting project by María Tecua - 06.06.2021
      • Meralys & Matteo Meralys & Matteo @meralysmatteo Cinisello Balsamo, Italy
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        • Traditional illustration
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        maria_xy maria_xy @maria_xy Vienna, Austria
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        128
          • Mein Abschlussprojekt für den Kurs: Stilerkundung für Illustration. Vector Illustration, Drawing, Digital Illustration, Children's Illustration, and Digital Drawing project by maria_xy - 07.12.2024
          • Mein Abschlussprojekt für den Kurs: Visual Storytelling mit Handlettering und Illustration. T, pograph, Lettering, Digital Illustration, H, and Lettering project by maria_xy - 07.11.2024
          • Mein Abschlussprojekt für den Kurs: Graffiti inspiriertes Lettering. T, pograph, Calligraph, Lettering, T, pograph, Design, H, and Lettering project by maria_xy - 07.06.2024
          • Mein Abschlussprojekt für den Kurs: Animiertes Lettering für GIFs: Stärke deine Online-Präsenz. Animation, T, pograph, Lettering, Digital Lettering, H, and Lettering project by maria_xy - 06.29.2024
        1. Creatives
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        3. Traditional illustration in Milán, Italy
        4. Agnese

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