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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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pablobec2020

pablobec2020

@pablobec2020

Tulsa, Chile

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    Konstantinos Synodinos Konstantinos Synodinos @simplydigital Greece
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    6,998
    • Photography
    • Film, Video & TV
    • SIMPLY DIGITAL. Digital Marketing, Marketing, and Artificial Intelligence project by Konstantinos Synodinos - 09.06.2024
    • CHAMPIONSID COM. Marketing, Advertising, Br, ing, Identit, and Social Media project by Konstantinos Synodinos - 09.06.2024
    • John Walker Voyager. Marketing project by Konstantinos Synodinos - 09.06.2024
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    Rémy Bastien Rémy Bastien @remybastien Mexico City, Mexico
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    8,260
    • Web Design
    • IT
    • La fortaleza de un campeón. Video Games project by Rémy Bastien - 01.14.2014
    • Campaña - Nuevo sistema de justicia penal. Advertising project by Rémy Bastien - 07.20.2015
    • Forever Alone, Advergame. Video Games project by Rémy Bastien - 02.14.2014
    • Indie Rocks!. Cop, and writing project by Rémy Bastien - 02.25.2014
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    Alina Alvarez Etchegaray Alina Alvarez Etchegaray @alina_ae Mexico City, Mexico
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    1,816
    • Photography
    • Video
    • Una mañana linda es una mañana Luuna. Marketing, and Advertising project by Alina Alvarez Etchegaray - 11.08.2022
    • Aspirina Sound Off. Advertising project by Alina Alvarez Etchegaray - 04.21.2022
    • Holidays Live Store. Advertising project by Alina Alvarez Etchegaray - 04.21.2022
    • Qué siga Latiendo. Advertising project by Alina Alvarez Etchegaray - 04.21.2022
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    Andre Matarazzo Andre Matarazzo @andrematarazzo Partner & Executive Creative Director Lisbon, Portugal
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    3,056
    • Advertising
    • Digital Marketing
    • Spotify Global Campaigns 2021. Advertising, Design, Traditional illustration, 3D, and Music project by Andre Matarazzo - 10.01.2021
    • Two Free Guys. Logo Design, and Social Media project by Andre Matarazzo - 08.14.2021
    • Levis Radio. Film, Video, TV, Music Production, Music, Marketing, and Advertising project by Andre Matarazzo - 08.14.2021
    • Coca-Cola Robot. Advertising, Film, Video, TV, and Filmmaking project by Andre Matarazzo - 08.14.2021
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    Gabriel Perelman Gabriel Perelman @perelmangabriel Mexico City, Mexico
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    63,213
    • Branding & Identity
    • Copywriting
    • Solo Deportes - Estrategia de Marketing Digital + Measurement. Digital Marketing project by Gabriel Perelman - 09.20.2017
    • Green Deco - Definición de Estrategia de Marketing y Coordinación de Rediseño del Sitio. Web Design, and Digital Marketing project by Gabriel Perelman - 02.10.2020
    • EnviaFlores.com - Marketing Strategy, Web and App UX and Analytics. Digital Marketing project by Gabriel Perelman - 08.16.2018
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    Nicolas Castro Nicolas Castro @nixillustration Buenos Aires, Argentina
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    4,313
    • Character Design
    • 2D Animation
    • Jake and Neverland Pirates Runner. Animation, Traditional illustration, and Video Games project by Nicolas Castro - 02.25.2019
    • Regular Show Grudgeball. Animation, Traditional illustration, and Video Games project by Nicolas Castro - 02.25.2019
    • Ilustraciones Personales. Character Design, Traditional illustration, Digital Illustration, and Vector Illustration project by Nicolas Castro - 02.25.2019
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    Nemupan Nemupan @nemupan Tulsa, Chile
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    8,913
    • Design
    • Branding & Identity
    • Anime NYC Illustration. Traditional illustration project by Nemupan - 04.16.2023
    • Spiderman Fan. Traditional illustration project by Nemupan - 04.16.2023
    • Chinese New Year Series. Traditional illustration project by Nemupan - 04.16.2023
    • Merch: Totebag. Traditional illustration project by Nemupan - 04.16.2023
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    Alvaro Arteaga Alvaro Arteaga @alvarejo Diseñador Gráfico, Ilustrador y Docente. Tulsa, Chile
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    13,651
    • Design
    • Art Direction
    • Mi Proyecto del curso: Técnicas de dibujo para principiantes: trabaja la observación. Sketching, Pencil Drawing, Drawing, Sketchbook & Ink Illustration project by Alvaro Arteaga - 04.14.2022
    • Mural Café Colmado. Traditional illustration project by Alvaro Arteaga - 09.27.2021
    • Personal Sketches. Drawing project by Alvaro Arteaga - 09.27.2021
    • Risografía "El hombre mariposa". Traditional illustration project by Alvaro Arteaga - 09.27.2021
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    Antonia Roselló Rodríguez Antonia Roselló Rodríguez @roselloilustraciones Tulsa, Chile
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    2,252
    • Traditional illustration
    • Fine Arts
    • Libro primera infancia, Bichos que se ayudan, acuarela digital. Traditional illustration, Writing, Design, Watercolor Painting, and Digital Illustration project by Antonia Roselló Rodríguez - 06.01.2021
    • Libro ilustrado Plasticón y la invasión Bolsígena. Traditional illustration, Writing, Watercolor Painting, and Design project by Antonia Roselló Rodríguez - 06.01.2021
    • Las palabras de Kensia, libro en donde soy autora e ilustradora.. Traditional illustration, Writing, Watercolor Painting, Animation, Fine Arts, and Graphic Design project by Antonia Roselló Rodríguez - 06.01.2021
    • ¿Y si nevara este invierno?. Traditional illustration project by Antonia Roselló Rodríguez - 08.05.2020
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    jani dueñas jani dueñas @lajanidu Tulsa, Chile
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    6,167
      • Podcast ”El Amor”. Communication project by jani dueñas - 05.30.2023
      • SOMBRA. Music project by jani dueñas - 05.30.2023
      • 31 Minutos. Film, Video, and TV project by jani dueñas - 12.13.2022
      • Especial de Netflix de stand up comedy. Film, Video, and TV project by jani dueñas - 05.30.2023
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      Nicolás Robertson Nicolás Robertson @nicordf Diseñador Industrial, Especialista en Diseño de Productos, Visualización 3D Tulsa, Chile
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      17,719
      • 3D
      • Industrial Design
      • Test de material - Piso de madera. Interior Design, Furniture Design, Making, and 3D Design project by Nicolás Robertson - 02.06.2022
      • Prueba de Cáusticas. 3D Design, Design, Interior Design, and Photograph project by Nicolás Robertson - 02.07.2022
      • Reinterpretation of my course project: Photorealistic Product Rendering with KeyShot. 3D, Furniture Design, Making, Industrial Design, Product Design, and 3D Design project by Nicolás Robertson - 06.06.2021
      • Diseño de productos - Casa de Pájaros Kerf. 3D, 3D Design, Product Design & Industrial Design project by Nicolás Robertson - 10.13.2020
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      Estudio Cielo Estudio Cielo @estudiocielo Photographer / Director Tulsa, Chile
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      1,405
      • Photography
      • Fashion Photography
      • Falabella Deco. Advertising, Set Design, Art Direction, Spatial Design, and Photograph project by Estudio Cielo - 05.06.2021
      • VSPT Wine Group. Photograph, Fashion Photograph, Product Photograph, Advertising, Set Design, and Art Direction project by Estudio Cielo - 12.18.2021
      • VSPT Wine Group. Photograph, Product Photograph, Art Direction, Set Design, Advertising, Photograph, Post-production, Br, ing & Identit project by Estudio Cielo - 09.09.2021
      • People Save the Queen. Art Direction, Photograph, and Set Design project by Estudio Cielo - 08.24.2021
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      Nay Jiménez Nay Jiménez @nayjimenez Tulsa, Chile
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      254,597
      • Photography
      • Video
      • AGCV- FOOD STORY. Art Direction, Photograph, and Fine-Art Photograph project by Nay Jiménez - 12.23.2019
      • VOLKA STILL LIFES. Art Direction, Photograph, and Product Photograph project by Nay Jiménez - 12.20.2019
      • LOUNGE / LIFESTYLE - FLATLAY. Art Direction, Photograph, and Fashion Photograph project by Nay Jiménez - 12.20.2019
      • Puma . Art Direction, Editorial Design, and Photograph project by Nay Jiménez - 12.20.2019
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      Alejandra Acosta Alejandra Acosta @alejandraacosta Tulsa, Chile
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      20,687
      • Traditional illustration
      • Creativity
      • Pride 🌈. Traditional illustration project by Alejandra Acosta - 06.29.2022
      • Retrato ilustrado con collage. Collage, Design, Character Design, Photomontage, and Digital Painting project by Alejandra Acosta - 09.01.2020
      • Sopa. Pencil Drawing, Character Design, Traditional illustration, Children's Illustration, Painting, and Watercolor Painting project by Alejandra Acosta - 08.04.2020
      • Empathy. Collage, Creating with Kids, Traditional illustration, and Children's Illustration project by Alejandra Acosta - 06.22.2020
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      Gonzalo Gallardo Ivanović Gonzalo Gallardo Ivanović @chalo_gallardo Director de Arte / Docente Universitario Tulsa, Chile
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      3,133
        • Esimtel - Pandemia. Animation, Audiovisual Production, and Audiovisual Post-production project by Gonzalo Gallardo Ivanović - 12.01.2020
        • Fundación Quiero Mi Casa - A House for the President. Advertising, Animation, Art Direction, and Audiovisual Production project by Gonzalo Gallardo Ivanović - 02.27.2022
        • Montaje - Defensoría. Advertising, and Audiovisual Post-production project by Gonzalo Gallardo Ivanović - 01.31.2021
        • Montaje - Defensoría. Advertising, and Audiovisual Post-production project by Gonzalo Gallardo Ivanović - 01.28.2021
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        Julieta Tello Julieta Tello @julietatello Te ayudo con Marketing digital y Sustentabilidad London, United Kingdom
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        575,731
        • Branding & Identity
        • Creative Consulting
        • Coloria ONG - Programa de mentoría de 7hs. Digital Marketing, Instagram, Social Media, Content Marketing, Instagram Marketing, and Marketing project by Julieta Tello - 12.09.2021
        • MinaRoMina- Programa de Mentoría de 7 horas realizado por The Curious Beetle. Marketing, Digital Marketing, Content Marketing & Instagram Marketing project by Julieta Tello - 11.08.2021
        • Mi Proyecto del curso: caso The Curious Beetle. Marketing, Social Media, Digital Marketing, Mobile Marketing, Instagram, Communication & Instagram Marketing project by Julieta Tello - 01.04.2022
        • Ranayu Ayurveda & Yoga - Programa de mentoría realizado por The Curious Beetle. Marketing, Social Media, Portfolio Development, and Digital Marketing project by Julieta Tello - 11.08.2021
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        Antonia Reyes Montealegre Antonia Reyes Montealegre @paraiso__perdido Wildlife illustrator, travel writer and visual storyteller Tulsa, Chile
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        51,940
        • Naturalistic Illustration
        • Storytelling
        • The Giants: Whales in Watercolor. Naturalistic Illustration, Watercolor Painting, and Traditional illustration project by Antonia Reyes Montealegre - 02.09.2024
        • Chucao - Unveiling the secretes of the chilean temperate forest. Naturalistic Illustration, and Watercolor Painting project by Antonia Reyes Montealegre - 10.11.2023
        • Momot. Naturalistic Illustration, and Watercolor Painting project by Antonia Reyes Montealegre - 06.11.2023
        • Carancho / Crested caracara. Traditional illustration, Watercolor Painting, Fine Arts, and Painting project by Antonia Reyes Montealegre - 10.26.2022
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        Karina Meza Karina Meza @karinameza Retocadora Digital Tulsa, Chile
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        13,169
        • Photo Retouching
        • Photography
        • RETOQUES PARA OPTICA RODENSTOCK. Photo Retouching, Photograph, and Commercial Photograph project by Karina Meza - 10.15.2021
        • Retoques para NOT CO. Photo Retouching, Photograph, and Commercial Photograph project by Karina Meza - 10.15.2021
        • Retoques para ISDIN. Photo Retouching, Photograph, and Commercial Photograph project by Karina Meza - 10.14.2021
        • Retoques para FIAT. Photo Retouching, Photograph, and Advertising project by Karina Meza - 10.14.2021
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        Ana Victoria Calderon Ana Victoria Calderon @anavictoriana Artista Mexico City, Mexico
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        623,551
        • Traditional illustration
        • Join me for a Watercolor Retreat in Greece! Spring 2025. Events, Education, and Painting project by Ana Victoria Calderon - 09.16.2024
        • Portugal Watercolor Retreat 2024. Events, Education, Fine Arts, L, scape Architecture, and Painting project by Ana Victoria Calderon - 07.05.2023
        • Magic Jungle Book: Un manual para desarrollar el espíritu creativo. Writing, Editorial Design, Fine Arts, Creative Writing, and Creativit project by Ana Victoria Calderon - 05.26.2023
        • Magic Jungle 2023 / English & Español!. Events, Creative Consulting, Education, and Fine Arts project by Ana Victoria Calderon - 10.05.2022
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        Jorge De la Paz Jorge De la Paz @jorgedelapaz Ilustrador & Diseñador Gráfico Tulsa, Chile
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        573
        • Creativity
        • Communication
        • Revista Experience [portada]. Traditional illustration, Art Direction, and Editorial Design project by Jorge De la Paz - 02.10.2020
        • Ser Déficit Atencional [Editorial Desastre Natural]. Traditional illustration, Art Direction, Character Design, and Editorial Design project by Jorge De la Paz - 03.11.2018
        • Todos Somos Arquitectos [Editorial SM]. Traditional illustration, Art Direction, Creative Consulting, Editorial Design, and Graphic Design project by Jorge De la Paz - 08.13.2017
        • Primera línea [riso]. Traditional illustration, Art Direction, and Editorial Design project by Jorge De la Paz - 10.17.2019
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        Ana Marin Ana Marin @anamarinirl Creative strategist con más de 12 años de experiencia en publicidad, agencias digitales y creativas y 50+ premios de creatividad y eficiencia en México y Latinoamérica. English spoken. . Mexico City, Mexico
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        406,787
        • Creative Consulting
        • Copywriting
        • Snickers. Events, Content Marketing, and Social Media project by Ana Marin - 08.15.2010
        • Drive and Draw. Creativit, Content Marketing, Digital Marketing, and Social Media project by Ana Marin - 05.16.2018
        • Social Media Bootcamp. Content Marketing, Digital Marketing, and Social Media project by Ana Marin - 01.20.2017
        • Ultimate backpack. Creative Consulting, Creativit, Product Design, Digital Marketing, and Social Media project by Ana Marin - 09.20.2019
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        Adolfo Serra Adolfo Serra @adolfoserra Ilustrador Madrid, Spain
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        577,413
        • Traditional illustration
        • Fine Arts
        • Shelter and Wings Sheet. Traditional illustration, Art Direction, Arts, Crafts, Editorial Design, Graphic Design, Painting, Collage, Creativit, Pencil Drawing, Drawing, Digital Illustration, Realistic Drawing, Artistic Drawing, Children's Illustration, Acr, lic Painting, Digital Drawing, Digital Painting, Ink Illustration, Editorial Illustration, Children's Literature, and Decorative Painting project by Adolfo Serra - 12.22.2022
        • Libretas Notebooks Redonda Shop. Traditional illustration, Design, Art Direction, Br, ing, Identit, Arts, Crafts, Editorial Design, Fine Arts, Graphic Design, Packaging, Painting, Product Design, Creativit, Pencil Drawing, Drawing, Digital Illustration, Watercolor Painting, Realistic Drawing, Artistic Drawing, Bookbinding, Children's Illustration, Acr, lic Painting, Creating with Kids, Digital Drawing, Digital Painting, Color Theor, Editorial Illustration, Naturalistic Illustration, Gouache Painting, Floral, and Plant Design project by Adolfo Serra - 12.01.2022
        • ArticketBcn. Art Passport.. Traditional illustration, Advertising, Art Direction, Editorial Design, Fine Arts, Graphic Design, Marketing, Painting, Sketching, Creativit, Pencil Drawing, Drawing, Poster Design, Digital Illustration, Watercolor Painting, Artistic Drawing, Children's Illustration, Digital Design, Communication, Digital Drawing, Digital Painting, Ink Illustration, Color Theor, and Editorial Illustration project by Adolfo Serra - 09.12.2022
        • Walden. Thoreau. Traditional illustration, Art Direction, Editorial Design, Fine Arts, Graphic Design, Creativit, Drawing, Digital Illustration, Artistic Drawing, Ink Illustration, and Editorial Illustration project by Adolfo Serra - 02.09.2022
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        Brad Woodard Brad Woodard @bravethewoods Illustrator & Graphic Designer Boise, United States
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        150,271
        • Art Direction
        • Children's Illustration
        • Best of Friends. Traditional illustration project by Brad Woodard - 08.19.2021
        • Flying Fox. Traditional illustration project by Brad Woodard - 08.19.2021
        • Space Rodeo. Traditional illustration project by Brad Woodard - 08.19.2021
        • Vintage Camp Scene. Traditional illustration project by Brad Woodard - 08.19.2021
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        Núria Mañé Núria Mañé @nuriacomunica Consultora en comunicación y transformación digital, Social Media Strategist, speaker y docente Barcelona, Spain
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        378,366
        • Advertising
        • Creative Consulting
        • Sorteo para conseguir suscriptores. Marketing, Content Marketing, Digital Marketing & Instagram Marketing project by Núria Mañé - 04.19.2021
        • Concurso de ideas en Instagram para nuevo canal de Telegram . Instagram, Instagram Marketing, and Social Media project by Núria Mañé - 03.17.2021
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        Albert Kiefer Albert Kiefer @housesketcher Creating Magic With Pictures Venlo, Netherlands
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        167,535
        • Digital Illustration
        • Traditional illustration
        • Series of house sketches done in Januari '23. Traditional illustration project by Albert Kiefer - 05.01.2023
        • 120 Years of Harley-Davidson. Traditional illustration project by Albert Kiefer - 09.10.2022
        • Some recent sketches.... Traditional illustration project by Albert Kiefer - 06.08.2022
        • Venlose Vrind. Traditional illustration project by Albert Kiefer - 03.24.2022
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        Domestika Domestika @domestika Berkeley, United States
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        2,183,633
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