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     How to turn a design project into an attractive portfolio
    Latest blog post

    How to turn a design project into an attractive portfolio

    How to Tell the Full Story Behind Your Design Projects and Build a Solid Portfolio. Having a well-constructed portfolio is one of the most important tools for anyone involved in design, whether it's graphic, web, UI, branding or art direction. It not only works as a professional cover letter, but also as a way to show how you think, how you work and what kind of projects you are interested in developing. One of the most common mistakes is to show only the final result: a beautiful image, a finished logo or a polished interface. However, what really differentiates a solid portfolio from a generic one is the ability to tell the whole process behind each project. In this article we review the key steps to transform a single project into a powerful piece within your portfolio, bringing context, narrative and strategic value to your work. Step 1 - Choose the right project. You don't need to show everything you've done. In fact, a good portfolio is usually most effective when it is brief and coherent. Choose those projects that best represent your style, your current skills or the type of work you want to attract. Prioritize quality over quantity. A single well-explained project can say much more than ten shown without context. It is also valid to include personal or fictitious projects if they are well developed and respond to a clear challenge.

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Laura Mutante

Laura Mutante

@nahuelitas

Austin, Argentina

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  • Teacher Plus
    Vik Arrieta Vik Arrieta @vikarrieta Consultoría en negocios de diseño, Creatividad para desarrollo de productos, Ilustración editorial y textil Buenos Aires, Argentina
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    3,492
    • Design
    • Branding & Identity
    • Happimess: llevando magia a tu escritorio. Product Design, Graphic Design, Traditional illustration, and Pattern Design project by Vik Arrieta - 08.30.2016
    • Happimess: planificá con optimismo y color. Product Design, Graphic Design, and Traditional illustration project by Vik Arrieta - 07.09.2022
    • Happimess: arte para tus paredes. Product Design, Traditional illustration, and Poster Design project by Vik Arrieta - 03.30.2020
    • Cocinario: Recetario, ideas + shortcuts para una cocina feliz (2021). Editorial Design, Cop, writing, Non-Fiction Writing, and Editorial Illustration project by Vik Arrieta - 05.01.2022
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    Israel GV Israel GV @israelgevargas Diseñador editorial e ilustrador. Mexico City, Mexico
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    31,331
    • Design
    • Traditional illustration
    • Wired Magazine - Ok, House. Get Smart.. Design, Editorial Design, and Traditional illustration project by Israel GV - 06.01.2017
    • A Short History of the Office. Design, Editorial Design, and Traditional illustration project by Israel GV - 09.15.2018
    • Howler Magazine - What Messi Does for Me. Design, Editorial Design, and Traditional illustration project by Israel GV - 01.15.2019
    • In Touch Magazine - Why Church History Matters. Design, Editorial Design, and Traditional illustration project by Israel GV - 11.15.2018
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    Gabriel Perelman Gabriel Perelman @perelmangabriel Mexico City, Mexico
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    70,475
    • Branding & Identity
    • Copywriting
    • Solo Deportes - Estrategia de Marketing Digital + Measurement. Digital Marketing project by Gabriel Perelman - 09.20.2017
    • Green Deco - Definición de Estrategia de Marketing y Coordinación de Rediseño del Sitio. Web Design, and Digital Marketing project by Gabriel Perelman - 02.10.2020
    • EnviaFlores.com - Marketing Strategy, Web and App UX and Analytics. Digital Marketing project by Gabriel Perelman - 08.16.2018
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    Polina Oshu Polina Oshu @polinaoshu Surfaсу Pattern Designer Valencia, Spain
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    37,840
    • Botanical Illustration
    • Pattern Design
    • My project in Botanical Patterns in a Sketchbook: Conquer the Blank Page course. Traditional illustration, Pattern Design, Botanical Illustration, and Sketchbook project by Polina Oshu - 11.12.2021
    • My Sketchbook Project on Instagram #oshuminipatterns. Traditional illustration, and Sketchbook project by Polina Oshu - 06.28.2021
    •  Embroidered painting on a denim jacket for the cover of Mollie Makes magazine. Embroider, Arts, Crafts, Acr, and lic Painting project by Polina Oshu - 06.28.2021
    • Illustrations and patterns for M&S Food. Traditional illustration, and Pattern Design project by Polina Oshu - 06.28.2021
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    Mònica Rodríguez Limia Mònica Rodríguez Limia @rodriguezmon Mentor de negocios para creadores y creativos Barcelona, Spain
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    192,807
    • Marketing
    • Content Marketing
    • Mi proyecto del curso: Técnicas de negociación y venta para creativos. Creative Consulting, Design Management, Communication, Business, and Marketing project by Mònica Rodríguez Limia - 08.03.2023
    • Máster Creación y gestión de negocios creativos. Education project by Mònica Rodríguez Limia - 10.19.2020
    • Un trabajo a tu medida. Creative Consulting, and Marketing project by Mònica Rodríguez Limia - 01.01.2019
    • Dinero ¿Por qué le tenemos miedo?. Creative Consulting, and Marketing project by Mònica Rodríguez Limia - 12.05.2017
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    Linus Lohoff Linus Lohoff @linus_lohoff Barcelona, Spain
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    34,073
      • Adobe Creative Cloud Express Teaser. Graphic Design, and Motion Graphics project by Linus Lohoff - 10.20.2025
      • UHN Toronto Hospital Tunnels Beautification. Interior Architecture, Design, Traditional illustration, and Architectural Illustration project by Linus Lohoff - 01.18.2023
      • Chega de Saudade "No more blues". Traditional illustration, T, and pograph project by Linus Lohoff - 03.25.2021
      • Business cards for Art Director & Set Designer Gina Mills Tossas. Art Direction, Graphic Design, and Traditional illustration project by Linus Lohoff - 11.10.2018
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      Valeria Dubin Valeria Dubin @valeriadubin Comunicación Visual // Diseño Gráfico Barcelona, Spain
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      228,084
        • Mi Proyecto del curso: Diseño eficiente: optimiza tu workflow entre Illustrator y Photoshop. Graphic Design project by Valeria Dubin - 05.03.2021
        • Mellow shisha bar. Br, ing, Identit, Naming, and Signage Design project by Valeria Dubin - 04.06.2021
        • Jaume Llobet. Br, ing, Identit, Art Direction, Design, and Graphic Design project by Valeria Dubin - 03.04.2018
        • Campañas Melià Hoteles. Art Direction, Design, Poster Design, Graphic Design, and Advertising project by Valeria Dubin - 04.04.2018
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        Núria Mañé Núria Mañé @nuriacomunica Consultora en comunicación digital e IA aplicada, conferenciante y profesora en nuriacomunica.com Barcelona, Spain
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        386,056
          • Sorteo para conseguir suscriptores. Marketing, Content Marketing, Digital Marketing & Instagram Marketing project by Núria Mañé - 04.19.2021
          • Concurso de ideas en Instagram para nuevo canal de Telegram . Instagram, Instagram Marketing, and Social Media project by Núria Mañé - 03.17.2021
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          Antonio Nunez Lopez Antonio Nunez Lopez @antonionunezstorytelling Brand, Corporate, Internal Comms, and Political Storytelling Strategy Consultancy New York, United States
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          87,184
          • Design
          • Branding & Identity
          • New book "Hispanic Star Rising": 90 personal stories from U.S. Hispanics. Stor, and telling project by Antonio Nunez Lopez - 11.10.2020
          • Recibe consejos de Storytelling vía Instagram @antonionunezstorytelling. Advertising, Content Marketing, Digital Marketing, Instagram Marketing, Marketing, Stor, and telling project by Antonio Nunez Lopez - 05.12.2020
          • Transmedia Storytelling booktrailer. Advertising project by Antonio Nunez Lopez - 05.18.2011
          • Brand Storytelling Book videotrailer. Advertising project by Antonio Nunez Lopez - 12.01.2007
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          BOND BOND @holabond Buenos Aires, Argentina
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          85,215
            • Universidad Austral. Photograph, and Social Media project by BOND - 02.14.2017
            • Wanama Underwear . Photograph, and Social Media project by BOND - 11.30.2016
            • Barugel . Social Media project by BOND - 11.29.2016
            • Play with Oreo Campaign. Photograph, and Social Media project by BOND - 11.13.2016
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            Pamela Barrón Cobo Pamela Barrón Cobo @pamelabarroncobo Mexico City, Mexico
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            150,542
            • Photography
            • Video
            • Bodas. Photograph project by Pamela Barrón Cobo - 02.06.2018
            • Viajes: Auroras Boreales. Photograph project by Pamela Barrón Cobo - 02.06.2018
            • Viajes: India. Photograph project by Pamela Barrón Cobo - 02.06.2018
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            Fábrica de Texturas Fábrica de Texturas @fabricadetexturas Madrid, Spain
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            77,925
            • Arts & Crafts
            • Education
            • Marbling Kit. Arts, Crafts, Design, and Packaging project by Fábrica de Texturas - 03.22.2017
            • #DiseñoConOrgullo. Photograph project by Fábrica de Texturas - 07.02.2015
            • 3000 Sant Jordi Folded Flowers. Arts, Crafts, and Design project by Fábrica de Texturas - 04.22.2015
            • Flower Press Kit. Arts, Crafts, and Product Design project by Fábrica de Texturas - 05.17.2015
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            Katya Kovalenko Katya Kovalenko @katyakovalenko Presentation & Data Designer Barcelona, Spain
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            155,445
            • Design
            • Branding & Identity
            • Sales deck for On the Spot Development. Design, and Graphic Design project by Katya Kovalenko - 07.26.2019
            • Pitch Deck for a Startup. Design, and Graphic Design project by Katya Kovalenko - 09.26.2018
            • Media Deck for Fundación Probitas. Design, and Graphic Design project by Katya Kovalenko - 12.26.2018
            • Pitch Deck for Giant Leap. Br, ing, Identit, and Design project by Katya Kovalenko - 02.01.2020
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            Mónica Muñoz Hernández Mónica Muñoz Hernández @moniquilla Madrid, Spain
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            160,623
            • Design
            • Traditional illustration
            • 2020 Handkerchief Collection. Accessor, Design, Product Design, Printing, Photograph, and Pattern Design project by Mónica Muñoz Hernández - 08.20.2020
            • Design of prints for chocolate packaging. Design, Pattern Design, Printing, Traditional illustration, and Packaging project by Mónica Muñoz Hernández - 05.13.2019
            • Print design for tea packaging. Pattern Design, Traditional illustration, and Packaging project by Mónica Muñoz Hernández - 01.31.2019
            • Collection of Printed Scarves. Design, Pattern Design, and Product Design project by Mónica Muñoz Hernández - 11.13.2018
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