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    From followers to customers: How to convert interactions into real sales
    Latest blog post

    From followers to customers: How to convert interactions into real sales

    Spoiler: likes do not pay the bills Having a lot of followers doesn't guarantee that you're selling. How many times have you seen brands with thousands of likes... but without a single comment asking "how do I buy?"? The truth is that accumulating followers or interactions without a strategy behind it is like filling a stadium... and not having a microphone. This article is a clear, actionable guide for you to turn interest into purchase intent, and that intent into actual sales. Even if you're just starting out or don't have an ecommerce site yet. 1. The most common mistake: measuring vanity and not value. Having likes and followers is nice, but not always useful. Vanity metrics (followers, views, likes) give you exposure, but not revenue. What matters is how much of that attention you can convert into action: clicks, posts, purchases, subscriptions. The first thing you need to ask yourself is: Am I generating desire or just entertainment? People can love your content... and have no idea you're selling anything. 2. Content that converts has intent. Not every post should sell, but every post should have a function. Are you educating? Connecting emotionally? Activating the desire to buy? Generating urgency? Practical example: A diary brand can make a video showing the designs (visual), then another explaining how to use it to plan the week (educational), then a story of a customer who used it to organize her venture (emotional). At the end, it invites with a call to action: "Ready to get organized without stress? Click on the link in bio". Tip: Don't sell cold. Warm up the relationship with helpful or inspirational content, then guide to action.

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Milka Andressa de Brito Martins

Milka Andressa de Brito Martins

@milkamartins2

Campo Grande, Brazil

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    Priscila Barbosa Priscila Barbosa @priii_barbosa São Paulo, Brazil
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    2,619
      • Mural 'Já não somos indefesas'. Street Art project by Priscila Barbosa - 04.05.2022
      • Mural 'A Ponte'. Street Art project by Priscila Barbosa - 04.05.2022
      • 'Coroada'. Acr, and lic Painting project by Priscila Barbosa - 04.05.2022
      • Paralaxe I e II. Acr, and lic Painting project by Priscila Barbosa - 04.05.2022
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      Torsten Wolber Torsten Wolber @allaprima Cologne, Germany
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      17,968
      • Arts & Crafts
      • Fine Arts
      • Portrait in steps. Fine Arts project by Torsten Wolber - 03.15.2021
      • Portraitcommission in Steps. Fine Arts project by Torsten Wolber - 08.05.2020
      • Flosshilde. Fine Arts project by Torsten Wolber - 09.12.2020
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      Daniel Torrent Riba Daniel Torrent Riba @danielitorrent Ilustrador de literatura infantil, juvenil y adulta, prensa y publicidad. Imparto talleres de ilustración en varias escuelas, en catalán, castellano, Inglés e italiano. Como pintor he expuesto en España, Italia, Francia, Hungría, México y Estados Unidos. Barcelona, Spain
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      11,247
      • Traditional illustration
      • Pencil Drawing
      • Mi Proyecto del curso: Dibujo expresivo de la figura humana: explora formas y colores. Fine Arts, Pencil Drawing, Drawing, Portrait Drawing, Realistic Drawing, Figure Drawing, and Gouache Painting project by Daniel Torrent Riba - 12.24.2021
      • Expressive figure. Traditional illustration, Pencil Drawing, Gouache Painting, Fine Arts, Painting, and Figure Drawing project by Daniel Torrent Riba - 12.17.2021
      • Mi Proyecto del curso: Ilustración expresiva trazo a trazo. Drawing, Pencil Drawing, Traditional illustration, Children's Illustration, Editorial Design, Stor, board, Narrative, and Colored Pencil Drawing project by Daniel Torrent Riba - 03.05.2021
      • Creatividad. Drawing, Pencil Drawing, Editorial Illustration, and Traditional illustration project by Daniel Torrent Riba - 02.22.2021
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      Carolina Bello Carolina Bello @carobello Lic. en Diseño Gráfico Buenos Aires, Argentina
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      83,176
      • Arts & Crafts
      • Traditional illustration
      • Abecedario bordado. Embroider project by Carolina Bello - 06.10.2023
      • Minecraft Fox. Embroider, Arts, Crafts, Character Design, and Video Games project by Carolina Bello - 09.26.2021
      • Unicorn Doll. Arts, Crafts, Character Design, and Embroider project by Carolina Bello - 08.14.2021
      • My Course Project: Designing and Embroidering Dolls with a Magic Needle. Embroider, Decoration, Art To, and s project by Carolina Bello - 07.26.2021
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      Diego Catalan Amilivia Diego Catalan Amilivia @diego_catalan Madrid, Spain
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      363,245
      • Traditional illustration
      • Retrato Digital. Fine Arts, and Painting project by Diego Catalan Amilivia - 02.08.2018
      • Pintura Retrato. Painting project by Diego Catalan Amilivia - 02.06.2018
      • Bodegones. Fine Arts, and Painting project by Diego Catalan Amilivia - 02.06.2018
      • Ilustración . Traditional illustration, and Painting project by Diego Catalan Amilivia - 02.05.2018
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      Señorita Lylo Señorita Lylo @srtalylo Bordadora y Diseñadora Gráfica Barcelona, Spain
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      151,435
      • Embroidery
      • Design
      • Points and stitches, between dawn and dusk. Embroider, Knitting, Art Direction, Arts, Crafts, and Costume Design project by Señorita Lylo - 03.31.2023
      • Kits Katia Yarns. Embroider, Design, Traditional illustration, Vector Illustration, Arts, and Crafts project by Señorita Lylo - 10.07.2022
      • Love Embroidery Magazine. Embroider, Design, and Editorial Design project by Señorita Lylo - 08.29.2022
      • Portada Corazón. Embroider, Arts, Crafts, Fine Arts, Textile Design, and Editorial Design project by Señorita Lylo - 08.18.2022
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      Maru Godas Maru Godas @marugodas Artista visual Barcelona, Spain
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      51,499
      • Traditional illustration
      • Acrylic Painting
      • My course project: Sketchbook design and binding. Traditional illustration, Arts, Crafts, Bookbinding, DIY, and Sketchbook project by Maru Godas - 10.24.2022
      • My Course Project: Nature with Acrylic Paint: From Notebook to Canvas . Traditional illustration, Painting, Acr, lic Painting, and Sketchbook project by Maru Godas - 07.26.2021
      • Fashion & Arts Magazine. El mundo gira. Traditional illustration, and Gouache Painting project by Maru Godas - 12.22.2020
      • Paint Your World: Gouache Sketchbook. Street Art, and Traditional illustration project by Maru Godas - 11.29.2020
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      Domestika Domestika @domestika Berkeley, United States
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      1. Creatives
      2. Campo Grande, Brazil
      3. Design in Campo Grande, Brazil
      4. Milka Andressa de Brito Martins

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