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    Minimalist design: practical examples for better communication
    Latest blog post

    Minimalist design: practical examples for better communication

    Minimalism in Design: Simplicity, Clarity and Practical Examples. Minimalist design has been consolidating for years as one of the most effective and timeless visual trends. In a context saturated with stimuli, betting on simplicity has become a strategic decision to communicate with clarity, elegance and precision. Far from being a fad, minimalism responds to a real need: to focus the message, reduce visual noise and facilitate understanding. This article explores what defines minimalist design and shows practical examples to apply it in real graphic design, branding, editorial or digital projects. What defines minimalist design? Minimalist design is based on the idea that less can communicate more, as long as each element has a clear function. Some of its key principles are: - Efficient use of white space - Reduced and coherent color palettes - Clean and legible typefaces - Clear visual hierarchy Clear visual hierarchy [/b - Elimination of unnecessary decorative elements Elimination of unnecessary decorative elements. It is important not to confuse minimalism with emptiness. A minimalist design is not poor or incomplete: it is intentional. Each decision responds to a specific communicative objective, and simplicity becomes a tool to reinforce the message.

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Marielisa R. Rotundo

Marielisa R. Rotundo

@melisariverotundo

Maracay, Venezuela

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    Heavy Heavy @heavy Guadalajara, Mexico
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    40,607
      • Meridian Café. Design, Br, ing, Identit, Packaging, and Graphic Design project by Heavy - 03.02.2022
      • Shark Bar. Design, Graphic Design, Br, ing & Identit project by Heavy - 03.02.2022
      • Silq. Design, Packaging, Br, ing, Identit, and Graphic Design project by Heavy - 03.01.2022
      • Mr. Gonzales. Design, Br, ing & Identit project by Heavy - 02.25.2022
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      Paloma Avila Pino Paloma Avila Pino @paloma_avila_pino Directora de Arte / Diseñadora Gráfica Madrid, Spain
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      1,671
      • Graphic Design
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      • Mi Proyecto del curso: Introducción al networking. Creative Consulting, Design Management, and Marketing project by Paloma Avila Pino - 08.19.2021
      • BAAM English. Design, Graphic Design, Art Direction, Web Design, Br, ing & Identit project by Paloma Avila Pino - 06.20.2021
      • Maison Beautique. Design, Br, ing, Identit, Art Direction, and Graphic Design project by Paloma Avila Pino - 06.20.2021
      • IOU ACF. Design, Graphic Design, Art Direction, and Design Management project by Paloma Avila Pino - 06.20.2021
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      John Williamson John Williamson @mr_john_williamson Madrid, Spain
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      5,128
      • Design
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      • Digital Brand User Experience Strategy. Creative Consulting, Br, ing, Identit, Digital Marketing, Br, and Strateg project by John Williamson - 01.03.2022
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      Layla Boyd Layla Boyd @laylafwboyd Project Director and Producer London, United Kingdom
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      1,337
      • Advertising
      • Nissan ICC Cricket World Cup Idents . Advertising, Film, Video, and TV project by Layla Boyd - 08.11.2021
      • Snickers Ice Cream. Advertising, Film, Video, and TV project by Layla Boyd - 08.11.2021
      • Grolsch - Sound or Sculpture?. Advertising, Film, Video, and TV project by Layla Boyd - 08.11.2021
      • Compare the Market - Kovonation Street. Advertising, 3D Animation, Film, Video, and TV project by Layla Boyd - 08.11.2021
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      Chanel Greco Chanel Greco @chanelgreco Freienbach, Switzerland
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      2,417
      • Web Design
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      • My project in Productivity for Creatives with Google Workspace Tools course. Creative Consulting, Design Management, and Marketing project by Chanel Greco - 09.06.2021
      • Teacher and Mentor at Coding Events. Education, and Programming project by Chanel Greco - 07.09.2021
      • Weekly Google Workspace Tips & Tricks. Education, and Marketing project by Chanel Greco - 07.09.2021
      • Google Apps Script Online Course. Education, and Programming project by Chanel Greco - 07.09.2021
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      Carla Gonzalez Carla Gonzalez @carlagoon Copywriter Barcelona, Spain
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      • Design
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      • LANZAMIENTO AGUA DE MORITZ. Cop, writing, Creativit, and Advertising project by Carla Gonzalez - 08.27.2020
      • POSTERS BY PARLEM. Cop, and writing project by Carla Gonzalez - 08.27.2020
      • SAN MIGUEL EXPLORERS. Creativit, and Advertising project by Carla Gonzalez - 08.27.2020
      • APPÉTIT BY TELEFONICA. Br, ing & Identit project by Carla Gonzalez - 08.27.2020
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      Martina Flor Martina Flor @martinaflor Berlin, Germany
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      163,683
      • Typography
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      • Creative Quotes. Traditional illustration, T, and pograph project by Martina Flor - 01.29.2015
      • Letter Collections. T, and pograph project by Martina Flor - 10.21.2014
      • Lettering vs Calligraphy. T, and pograph project by Martina Flor - 10.19.2014
      • Net Magazine. T, and pograph project by Martina Flor - 10.19.2014
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      Marcelo Sapoznik Marcelo Sapoznik @msapoznik Vicente López, Argentina
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      12,688
      • Design
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      • Conductores del Asombro. Logo Design project by Marcelo Sapoznik - 09.04.2020
      • Cortinas Columbia. Logo Design project by Marcelo Sapoznik - 09.04.2020
      • Hunter Douglas Argentina. Logo Design project by Marcelo Sapoznik - 09.04.2020
      • Community: Convergencia de Medios . Logo Design project by Marcelo Sapoznik - 09.04.2020
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      Ricard López Iglesias Ricard López Iglesias @ricardilus Barcelona, Spain
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      47,956
      • Traditional illustration
      • Fine Arts
      • 2023 COLLECTION. Traditional illustration, Art Direction, Character Design, Editorial Design, Fine Arts, Graphic Design, Painting, Creativit, Drawing, Watercolor Painting, Portrait Drawing, Realistic Drawing, Artistic Drawing, Digital Drawing, and Digital Painting project by Ricard López Iglesias - 12.31.2022
      • DREAM. Fine Arts, Creativit, Drawing, Digital Drawing, Traditional illustration, Painting, and Digital Painting project by Ricard López Iglesias - 07.09.2020
      • PORTRAITS II. Traditional illustration project by Ricard López Iglesias - 06.19.2019
      • Joyería SUÁREZ. Traditional illustration project by Ricard López Iglesias - 04.20.2019
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      Lyona Ivanova Lyona Ivanova @lyona Realizadora e ilustradora Barcelona, Spain
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      20,209
      • Film, Video & TV
      • Stop Motion
      • "TUCHICO" Carlos Sadness. Film, Video, and TV project by Lyona Ivanova - 03.31.2022
      • "Natural Selection" music video for Chica Sobresalto. Filmmaking project by Lyona Ivanova - 04.13.2021
      • Startle Girl - Core Fusion. Filmmaking project by Lyona Ivanova - 11.13.2020
      • My Course Project: Chorus from "Quiet Room" by Bonaire. Filmmaking project by Lyona Ivanova - 10.21.2020
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      23 Design 23 Design @23design Mexico City, Mexico
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      3,648
      • Design
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      • Vinario: Designing a platform to learn more about wines. Br, ing, Identit, and Product Design project by 23 Design - 04.12.2017
      • Instafit: Cómo mejoramos la experiencia de una app para ponerse en forma Nuevo proyecto. Product Design, and UX / UI project by 23 Design - 04.12.2016
      • Weex: Cómo diseñamos la nueva cara de la industria de la telefonía móvil. Product Design project by 23 Design - 04.12.2019
      • Pictoline: How to design news for the age of immediacy. Product Design project by 23 Design - 04.12.2015
    1. Creatives
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    3. Branding & Identity in Maracay, Venezuela
    4. Marielisa R. Rotundo

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