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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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mecg

mecg

@mecg

León, Mexico

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    Ricardo Pinzón Hidalgo Ricardo Pinzón Hidalgo @ricardopinzonhidalgo Fotógrafo Bogota, Colombia
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    • Photography
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    • Sesión de fotos para nuevo álbum TRECE de Ándres Cepeda Sony-music Colombia. Photograph, Fine-Art Photograph, Portrait Photograph, Digital Photograph, Outdoor Photograph, Instagram Photograph, and Commercial Photograph project by Ricardo Pinzón Hidalgo - 05.15.2020
    • Photos for Alex Campos' new album "Soldados". Fine-Art Photograph, Studio Photograph, Portrait Photograph, Digital Photograph, Commercial Photograph, and Photographic Lighting project by Ricardo Pinzón Hidalgo - 04.16.2020
    • Fashion Editorial Carrusel Magazine Colombia. Studio Photograph, Fashion Photograph, and Digital Photograph project by Ricardo Pinzón Hidalgo - 11.25.2019
    • Catalina Garcia (Madame Perine) Fashion Editorial for Fucsia Magazine by Designer Diego Guarenizo. Fashion Photograph, and Digital Photograph project by Ricardo Pinzón Hidalgo - 10.23.2019
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    Karmen Loh (Bearbrickjia) Karmen Loh (Bearbrickjia) @bearbrickjia Illustrator Selangor, Malaysia
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      • Moon Catcher. Traditional illustration project by Karmen Loh (Bearbrickjia) - 06.16.2020
      • Solace. Digital Illustration, and Drawing project by Karmen Loh (Bearbrickjia) - 10.23.2019
      • Daisy Drops. Digital Illustration, and Drawing project by Karmen Loh (Bearbrickjia) - 09.25.2019
      • Mrsuicidesheep commission - Clementine. Digital Illustration, and Drawing project by Karmen Loh (Bearbrickjia) - 08.22.2019
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      Mario Olvera Mario Olvera @mario_olvera Licenciado en Animación, arte digital y multimedia. Fotógrafo y artista digital. Guadalajara, Mexico
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      • Cyberpunk Warrior. Photo Retouching, Digital Photograph, Traditional illustration, and Art Direction project by Mario Olvera - 02.19.2023
      • Karen. Design, Graphic Design, Photograph, Fine-Art Photograph, Digital Photograph, and Digital Illustration project by Mario Olvera - 08.22.2019
      • ABSOLUT MANGO. Fine-Art Photograph, Studio Photograph, Product Photograph, Digital Photograph, Photograph, Post-production, and Advertising project by Mario Olvera - 08.23.2019
      • VORTRED. Fine-Art Photograph, Studio Photograph, Product Photograph, and Digital Photograph project by Mario Olvera - 06.18.2019
    • FOTOAPRENDIZAJE no2 FOTOAPRENDIZAJE no2 @fotoaprendizaje2 Santo Domingo Este, Dominican Republic
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      Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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      • Glovo World. Art Direction, Concept Art, and Advertising project by Carles Marsal - 11.07.2023
      • Bird Riders. Matte Painting, Concept Art, and Photomontage project by Carles Marsal - 07.18.2023
      • White Sand Oasis. Matte Painting, ArchVIZ, and Concept Art project by Carles Marsal - 01.01.2018
      • Icons of Discovery. Photomontage, Photo Retouching, and Character Design project by Carles Marsal - 01.01.2021
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      Zony Maya Zony Maya @zonymaya Mexico City, Mexico
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      • Wind-Up Bird NY. Photograph, and Fashion Photograph project by Zony Maya - 10.09.2018
      • Instyle Magazine Red Rocks. Photograph, and Fashion Photograph project by Zony Maya - 11.03.2016
      • MASISA. Photograph, Portrait Photograph, and Advertising project by Zony Maya - 08.25.2016
      •  Beauty Creative Academy. Photograph, Studio Photograph, Fashion Photograph, and Portrait Photograph project by Zony Maya - 11.16.2016
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