Archetype-Based Branding Strategies
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Learn to combine engaging concepts with powerful archetypes to build strong brands that connect with the public
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Brand Voice Strategy: Developing Tone and Personality
A course by Natasha Clark
Connect with your audience by defining your brand's style guidelines, and discover how to infuse your brand voice into all of your marketing and communications
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Tone of Voice in Copywriting for Brands
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Discover your unique brand voice by exploring copywriting principles and creating a style guide to keep your tone consistent across all mediums
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Strategic Foresight for Brands: Plan for Future Success
A course by Rich Radka
Learn how to anticipate market, tech, and social trends and use them to build a strategy for the long-term success of a brand’s products and services
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Learn about innovation and radical reimagining: Innovation for Desirable Futures
A course by White Rabbit
Discover the transformative impact of radical reimagining through innovation and futures thinking.
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