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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Kira Brown

Kira Brown

@kirabrown

Illustration

Komsomolsk-on-Amur, Russian Federation

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    Polilla Tattoo Polilla Tattoo @polillatattoo Tatuadora / Diseñadora Digital Tulsa, Chile
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    362,883
    • Traditional illustration
    • Tattoo Design
    • Botanical tattoos. Tattoo Design project by Polilla Tattoo - 11.09.2020
    • Chicas con color. Tattoo Design project by Polilla Tattoo - 05.29.2020
    • Tatuaje Colaborativo . Tattoo Design, and Traditional illustration project by Polilla Tattoo - 07.16.2019
    • Mujeres Galácticas.. Character Design, Traditional illustration, and Digital Illustration project by Polilla Tattoo - 07.16.2019
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    Numecaniq Numecaniq @numecaniq Director / Diseñador / Animador Mexico City, Mexico
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    98,091
    • Animation
    • Film
    • Hermes | Adult swim. Traditional illustration, Motion Graphics, Film, Video, TV, Animation, and 2D Animation project by Numecaniq - 11.05.2022
    • Nope. Traditional illustration, Motion Graphics, Film, Video, TV, Art Direction, and 2D Animation project by Numecaniq - 07.17.2022
    • Cerveza Victoria “Nuestras manos”. Motion Graphics, Traditional illustration, Animation, Character Design, Art Direction, and 2D Animation project by Numecaniq - 04.23.2022
    • Rick and Morty FOOD. Animation, Traditional illustration, Motion Graphics, Character Animation, and 2D Animation project by Numecaniq - 08.05.2019
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    Elena G. Bansh Elena G. Bansh @elena_bansh Illustrator and Animator Milán, Italy
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    2,231
    • Traditional illustration
    • Digital Illustration
    • Korean Market - Illustration Process & WIP. Character Design, Traditional illustration, and Digital Illustration project by Elena G. Bansh - 04.01.2024
    • Harley Quinn #37 - DC Comics. Comic, Character Design, Stor, and telling project by Elena G. Bansh - 01.31.2024
    • the Fish Heads - Illustration Process . Traditional illustration, and Character Design project by Elena G. Bansh - 12.03.2022
    • Yokai - Character Design. Traditional illustration, and Character Design project by Elena G. Bansh - 11.24.2022
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    Natalie Andrewson Natalie Andrewson @natalieandrewson Los Angeles, United States
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    3,590
      • MoCCA Arts Fest 2022 Badges - Reading Time. Traditional illustration, and Advertising project by Natalie Andrewson - 07.14.2023
      • MoCCA Arts Fest 2022 Badges - Comics Parade. Traditional illustration, and Advertising project by Natalie Andrewson - 07.14.2023
      • Island Dreams Risograph Print. Traditional illustration project by Natalie Andrewson - 05.11.2023
      • Thought Bubble Promo Image. Traditional illustration, Advertising, and Character Design project by Natalie Andrewson - 04.28.2023
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      Rachel Katstaller Rachel Katstaller @rachelkatstaller ✎ Insightful and vibrant illustrations. Innsbruck, Austria
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      3,919
      • Animated Illustration
      • Children's Illustration
      • Color and Texture Toolbox. Traditional illustration, Sketchbook, and Color Theor project by Rachel Katstaller - 09.25.2022
      • Character Sketchbook. Traditional illustration, and Sketchbook project by Rachel Katstaller - 09.25.2022
      • Navigating Anxiety. Traditional illustration project by Rachel Katstaller - 09.25.2022
      • Patagonia Innsbruck Flagship Brand. Traditional illustration, Br, ing & Identit project by Rachel Katstaller - 12.01.2018
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      Alex Kiesling Alex Kiesling @alexkiesling Nueva York, United States
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      1,860
      • Traditional illustration
      • Fine Arts
      • Lemonade - Social Media Ad. Advertising, Social Media, Instagram, Animation, and Traditional illustration project by Alex Kiesling - 03.04.2022
      • Personal Projects. Traditional illustration, and Digital Painting project by Alex Kiesling - 03.04.2022
      • TOPO Magazine - Cover Art. Traditional illustration, Digital Painting, and Editorial Illustration project by Alex Kiesling - 03.04.2022
      • Toggl - The Best Online Time Management Games of 2021. Traditional illustration, Editorial Illustration, and 3D project by Alex Kiesling - 03.04.2022
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      Jackie Droujko Jackie Droujko @jackiedroujko Vancouver, Canada
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      8,924
        • My Course's Final Project: Creating a Dynamic Character Illustration. Character Design project by Jackie Droujko - 01.20.2024
        • Character Designs. Character Design project by Jackie Droujko - 07.09.2022
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        Tania Yakunova Tania Yakunova @yakunova_t Illustrator Kyiv, Ukraine
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        8,286
          • Ukraine. Traditional illustration, Design, and Poster Design project by Tania Yakunova - 07.13.2022
          • You will Never Work Alone, Deloitte. Br, ing, Identit, and Traditional illustration project by Tania Yakunova - 05.30.2022
          • Google Doodle to celebrate Ukrainian Embroidery Shirt Day. Traditional illustration project by Tania Yakunova - 05.30.2022
          • Music Series. Traditional illustration, and Character Design project by Tania Yakunova - 05.30.2022
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          Jesús Cisneros Jesús Cisneros @jecislag Zaragoza, Spain
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          9,112
            • Limericks. Traditional illustration, and Drawing project by Jesús Cisneros - 06.01.2021
            • Cartel. Design, and Traditional illustration project by Jesús Cisneros - 06.01.2021
            • Cuentos de Shakespeare. Traditional illustration, and Drawing project by Jesús Cisneros - 06.01.2021
            • The Alchemist. Traditional illustration, Painting, and Drawing project by Jesús Cisneros - 06.01.2021
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            Sarah van Dongen Sarah van Dongen @sarahvandongenillustration Amsterdam, Netherlands
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            120,103
              • AWW Magazine. Traditional illustration project by Sarah van Dongen - 01.01.2021
              • Flow magazine. Traditional illustration project by Sarah van Dongen - 09.01.2020
              • Adobe coloring page. Traditional illustration project by Sarah van Dongen - 05.30.2020
              • The neighbourhood surprise . Children's Illustration project by Sarah van Dongen - 04.22.2021
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              Agnès Decourchelle Agnès Decourchelle @agnes_decourchelle París, France
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              8,149
              • Design
              • Branding & Identity
              • NEW YORK TIMES. Traditional illustration, Drawing, Artistic Drawing, and Editorial Illustration project by Agnès Decourchelle - 12.30.2021
              • BEFORE THE MOON, illustration pour la Mairie de Paris, 16e. Traditional illustration, Drawing, Realistic Drawing, Communication, and Editorial Illustration project by Agnès Decourchelle - 12.30.2021
              • L'HISTOIRE DE KATI, Gallimard Jeunesse. Traditional illustration, Children's Illustration, and Editorial Illustration project by Agnès Decourchelle - 12.30.2021
              • DESSINS PERSONNELS. Traditional illustration, Drawing, Pencil Drawing, Realistic Drawing, Artistic Drawing, Naturalistic Illustration, Colored Pencil Drawing, and Fine Arts project by Agnès Decourchelle - 12.30.2021
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              Izzy Burton Izzy Burton @izzyburtonart Brighton, United Kingdom
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              21,019
              • Traditional illustration
              • Fine Arts
              • My project in Cinematic Digital Illustration with Photoshop course. Traditional illustration, Digital Illustration, and Concept Art project by Izzy Burton - 08.20.2021
              • Running with the Wolves. Traditional illustration project by Izzy Burton - 07.25.2021
              • Basket Woman Photo Study. Traditional illustration project by Izzy Burton - 07.25.2021
              • Pitch Graveyard. Traditional illustration, Animation, and Advertising project by Izzy Burton - 07.25.2021
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              Maru Godas Maru Godas @marugodas Artista visual Barcelona, Spain
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              51,737
              • Traditional illustration
              • Acrylic Painting
              • My course project: Sketchbook design and binding. Traditional illustration, Arts, Crafts, Bookbinding, DIY, and Sketchbook project by Maru Godas - 10.24.2022
              • My Course Project: Nature with Acrylic Paint: From Notebook to Canvas . Traditional illustration, Painting, Acr, lic Painting, and Sketchbook project by Maru Godas - 07.26.2021
              • Fashion & Arts Magazine. El mundo gira. Traditional illustration, and Gouache Painting project by Maru Godas - 12.22.2020
              • Paint Your World: Gouache Sketchbook. Street Art, and Traditional illustration project by Maru Godas - 11.29.2020
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              Jon Berkeley Jon Berkeley @jon_24 Sitges, Spain
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              5,213
              • Traditional illustration
              • Fine Arts
              • Posters and Book Jackets. Acr, lic Painting, Digital Illustration, and Poster Design project by Jon Berkeley - 09.03.2020
              • Editorial illustrations. Acr, lic Painting, Digital Illustration, and Traditional illustration project by Jon Berkeley - 09.03.2020
              • Magazine Covers. Acr, lic Painting, Digital Illustration, Traditional illustration, and Painting project by Jon Berkeley - 09.03.2020
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              Laura McKendry Laura McKendry @laura_mckendry Artist-Illustrator: Natural World London, United Kingdom
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              213,429
              • Traditional illustration
              • Fine Arts
              • Ravens. Traditional illustration, Fine Arts, Painting, Creativit, Sketchbook, Ink Illustration, and Naturalistic Illustration project by Laura McKendry - 10.03.2021
              • Oxen. Traditional illustration, Fine Arts, Painting, Sketching, Creativit, Drawing, Watercolor Painting, Artistic Drawing, Sketchbook, Ink Illustration, Naturalistic Illustration, and Gouache Painting project by Laura McKendry - 07.09.2021
              • Coastal Birds. Traditional illustration project by Laura McKendry - 06.28.2014
              • Shearwater birds. Traditional illustration project by Laura McKendry - 06.28.2020
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              Violeta Hernández Violeta Hernández @soyvioleta Diseñadora Gráfica, Artista e Ilustradora. Mexico City, Mexico
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              23,117
              • Design
              • Traditional illustration
              • Wild.. Pencil Drawing, Character Design, and Watercolor Painting project by Violeta Hernández - 08.29.2018
              • Nuevo proyectoHabitante: 70 small drawings. . Drawing, Traditional illustration, and Watercolor Painting project by Violeta Hernández - 08.23.2018
              • Drawings 17'. Drawing, and Traditional illustration project by Violeta Hernández - 08.23.2018
              • Animals (Pencil + Watercolor on Cotton Paper).. Drawing, Traditional illustration, and Watercolor Painting project by Violeta Hernández - 08.23.2018
            • Peter Lutov Peter Lutov @lutovpeter Moscow, Russian Federation
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              47
                • My project in The Art of Sketching: Transform Your Doodles into Art course. Ink Illustration project by Peter Lutov - 06.03.2020
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                Ana Santos Ana Santos @anasantos Ilustradora freelance Salamanca, Spain
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                410,157
                • Fine Arts
                • Arts & Crafts
                • Book: The Secret Life of Fairies. Traditional illustration, Creativit, Drawing, Portrait Drawing, Artistic Drawing, Oil Painting, Picturebook, Children's Literature, Botanical Illustration, Acr, lic Painting, Children's Illustration, Digital Illustration, Painting, Fine Arts, Character Design, and Art Direction project by Ana Santos - 11.04.2023
                • Campaign - Depression. "Elena's Journey". Traditional illustration, Animation, Art Direction, Character Design, Education, Fine Arts, Interactive Design, Painting, Web Design, Pencil Drawing, Creativit, Concept Art, Artistic Drawing, and Portrait Drawing project by Ana Santos - 09.16.2021
                • Editorial design and illustration.. Fine Arts, Artistic Drawing, Editorial Design, Editorial Illustration, and Botanical Illustration project by Ana Santos - 04.15.2020
                • Editorial Illustration . Fine Arts, Pencil Drawing, Traditional illustration, and Children's Illustration project by Ana Santos - 03.01.2019
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                Adolfo Serra Adolfo Serra @adolfoserra Ilustrador Madrid, Spain
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                577,413
                • Traditional illustration
                • Fine Arts
                • Shelter and Wings Sheet. Traditional illustration, Art Direction, Arts, Crafts, Editorial Design, Graphic Design, Painting, Collage, Creativit, Pencil Drawing, Drawing, Digital Illustration, Realistic Drawing, Artistic Drawing, Children's Illustration, Acr, lic Painting, Digital Drawing, Digital Painting, Ink Illustration, Editorial Illustration, Children's Literature, and Decorative Painting project by Adolfo Serra - 12.22.2022
                • Libretas Notebooks Redonda Shop. Traditional illustration, Design, Art Direction, Br, ing, Identit, Arts, Crafts, Editorial Design, Fine Arts, Graphic Design, Packaging, Painting, Product Design, Creativit, Pencil Drawing, Drawing, Digital Illustration, Watercolor Painting, Realistic Drawing, Artistic Drawing, Bookbinding, Children's Illustration, Acr, lic Painting, Creating with Kids, Digital Drawing, Digital Painting, Color Theor, Editorial Illustration, Naturalistic Illustration, Gouache Painting, Floral, and Plant Design project by Adolfo Serra - 12.01.2022
                • ArticketBcn. Art Passport.. Traditional illustration, Advertising, Art Direction, Editorial Design, Fine Arts, Graphic Design, Marketing, Painting, Sketching, Creativit, Pencil Drawing, Drawing, Poster Design, Digital Illustration, Watercolor Painting, Artistic Drawing, Children's Illustration, Digital Design, Communication, Digital Drawing, Digital Painting, Ink Illustration, Color Theor, and Editorial Illustration project by Adolfo Serra - 09.12.2022
                • Walden. Thoreau. Traditional illustration, Art Direction, Editorial Design, Fine Arts, Graphic Design, Creativit, Drawing, Digital Illustration, Artistic Drawing, Ink Illustration, and Editorial Illustration project by Adolfo Serra - 02.09.2022
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                Mattias Adolfsson Mattias Adolfsson @mattiasadolfsson Sigtuna, Sweden
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                387,517
                • Traditional illustration
                • Fine Arts
                • All in line – From the sketchbooks of Mattias Adolfsson, reprint. Traditional illustration project by Mattias Adolfsson - 10.01.2020
                • Moleskine sketchbook 38. Drawing, Traditional illustration, Ink Illustration, and Sketchbook project by Mattias Adolfsson - 11.23.2020
                • Some new drawings. Traditional illustration project by Mattias Adolfsson - 05.05.2020
                • Moleskine sketchbook 36. Drawing project by Mattias Adolfsson - 02.16.2020
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                Paulina Maciel · Canela Paulina Maciel · Canela @pau_maciel Diseñadora, Ilustradora, watercolor painter Guadalajara, Mexico
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                431,651
                • Branding & Identity
                • Art Direction
                • LOVE GROWS IN NATURE. Traditional illustration, Botanical Illustration, Watercolor Painting, and Advertising project by Paulina Maciel · Canela - 11.08.2020
                • DIARIES - MY INSECTS. Traditional illustration, and Watercolor Painting project by Paulina Maciel · Canela - 10.04.2019
                • NATURAL HISTORY. Traditional illustration, and Watercolor Painting project by Paulina Maciel · Canela - 10.04.2019
                • ALARE LABS . Design, and Traditional illustration project by Paulina Maciel · Canela - 10.04.2019
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                Ana Victoria Calderon Ana Victoria Calderon @anavictoriana Artista Mexico City, Mexico
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                623,551
                • Traditional illustration
                • Join me for a Watercolor Retreat in Greece! Spring 2025. Events, Education, and Painting project by Ana Victoria Calderon - 09.16.2024
                • Portugal Watercolor Retreat 2024. Events, Education, Fine Arts, L, scape Architecture, and Painting project by Ana Victoria Calderon - 07.05.2023
                • Magic Jungle Book: Un manual para desarrollar el espíritu creativo. Writing, Editorial Design, Fine Arts, Creative Writing, and Creativit project by Ana Victoria Calderon - 05.26.2023
                • Magic Jungle 2023 / English & Español!. Events, Creative Consulting, Education, and Fine Arts project by Ana Victoria Calderon - 10.05.2022
              1. Creatives
              2. Komsomolsk-on-Amur, Russian Federation
              3. Kira Brown

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