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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Emmanuel Vega

Emmanuel Vega

@jonathan_emmanuel_vega

Mexico City, Mexico

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    David Morales David Morales @dava22 Barcelona, Spain
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    36,831
    • Design
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    • My Course Project: Illustrated Journal: Fill Your Sketchbook with Experiences. Traditional illustration, Sketching, Drawing, Sketchbook & Ink Illustration project by David Morales - 12.06.2021
    • I got to have my Vans. Traditional illustration, Design, Fine Arts, Botanical Illustration, Naturalistic Illustration, Sketchbook & Ink Illustration project by David Morales - 10.29.2021
    • Inktober 2020. Design, Traditional illustration, Drawing, Ink Illustration, and Naturalistic Illustration project by David Morales - 10.01.2020
    • Inktober 2019. Traditional illustration, Ink Illustration, Poster Design, Drawing, and Artistic Drawing project by David Morales - 10.01.2019
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    Simon François Simon François @simoving Pantin, France
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    3,224
    • Web Design
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    • 36 Days of Type, 2021 edition. Motion Graphics, Graphic Design, T, pograph, and Animation project by Simon François - 04.05.2021
    • Sour Stroke, music video, Ed Banger. Motion Graphics, Animation, and Art Direction project by Simon François - 06.01.2016
    • COMITÉ COLBERT — Rêver 2074. Motion Graphics project by Simon François - 09.07.2017
    • HERMÈS Moscou. Motion Graphics project by Simon François - 04.01.2020
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    Javier Usobiaga Ferrer Javier Usobiaga Ferrer @htmlboy Diseñador web Barcelona, Spain
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    164,082
    • Web Design
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    • Sitio web c40 Inclusive Cities. Web Development, and Web Design project by Javier Usobiaga Ferrer - 03.28.2019
    • Sitio web de Decidim.org. Web Development, and Web Design project by Javier Usobiaga Ferrer - 10.28.2018
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    Gabriel Suchowolski · microbians Gabriel Suchowolski · microbians @microbians Creative + Art Senior Director Madrid, Spain
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    • Digital Illustration
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    • Taxi Laser / The Signal. Digital Illustration, and Collage project by Gabriel Suchowolski · microbians - 11.29.2024
    • REDsistance - The Spellcasters. Traditional illustration, Comic, and Manga project by Gabriel Suchowolski · microbians - 12.12.2022
    • Logotypes II. Design, and Logo Design project by Gabriel Suchowolski · microbians - 11.29.2022
    • REDsistance Burn Edition. Traditional illustration project by Gabriel Suchowolski · microbians - 06.12.2022
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    Pablo Cuello Pablo Cuello @pablocuello Director, animador e ilustrador. Buenos Aires, Argentina
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    91,955
    • Animation
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    • Deep Thoughts Characters. Animation, 2D Animation, and Character Animation project by Pablo Cuello - 02.27.2017
    • xmas. Animation, 2D Animation, and Character Animation project by Pablo Cuello - 12.24.2016
    • Job. Animation, 2D Animation, and Character Animation project by Pablo Cuello - 08.19.2017
    • The Big Jump. Animation, and 2D Animation project by Pablo Cuello - 08.21.2017
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    Mina Barrio Mina Barrio @minabarrio Sevilla, Spain
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    866,707
    • Photography
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    • Oleptyc. Photograph, Marketing, and Advertising project by Mina Barrio - 09.12.2017
    • The Bark Co. Photograph, Marketing, and Advertising project by Mina Barrio - 01.08.2018
    • Inuk Home. Photograph, and Advertising project by Mina Barrio - 08.10.2017
    • Bugaboo Luggage for CBDA. Art Direction, Photograph, Stop Motion, and Video project by Mina Barrio - 11.14.2017
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    Holke 79 Holke 79 @holke79 Motion Designer Madrid, Spain
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    117,146
    • Animation
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    Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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    702,524
    • Matte Painting
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    • Glovo World. Art Direction, Concept Art, and Advertising project by Carles Marsal - 11.07.2023
    • Bird Riders. Matte Painting, Concept Art, and Photomontage project by Carles Marsal - 07.18.2023
    • White Sand Oasis. Matte Painting, ArchVIZ, and Concept Art project by Carles Marsal - 01.01.2018
    • Icons of Discovery. Photomontage, Photo Retouching, and Character Design project by Carles Marsal - 01.01.2021
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    Carlos "Zenzuke" Albarrán Carlos "Zenzuke" Albarrán @zenzuke Motiongrapher Madrid, Spain
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    398,170
    • Design
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    • Panda AD360. Animation, Art Direction, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 12.27.2015
    • Papumba app splash screen y making of.. Animation, Traditional illustration, and Motion Graphics project by Carlos "Zenzuke" Albarrán - 12.01.2015
    • Nimbooks. 3D, Animation, Art Direction, Character Design, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 10.29.2014
    • Proximus, 3D scans.. 3D, Br, ing, Identit, and Lighting Design project by Carlos "Zenzuke" Albarrán - 10.15.2014
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    Daniel Granatta Daniel Granatta @granatta Mexico City, Mexico
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      • Nike We Run México. Design, Graphic Design, Traditional illustration, Marketing, and Advertising project by Daniel Granatta - 09.01.2013
      • Cruz Roja: Donación de órganos - Gusanos. Marketing, and Advertising project by Daniel Granatta - 05.04.2012
      • Mobile / Meeting - Kit Kat. Design, Marketing, and Advertising project by Daniel Granatta - 04.13.2012
      • Enchingatown. Interactive Design, Marketing, and Social Media project by Daniel Granatta - 08.07.2011
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      Sociedad Fantasma Sociedad Fantasma @sociedadfantasma Madrid, Mexico
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      50,808
      • Traditional illustration
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      • Hard Against The Wall. Animation, Design, Game Design, Graphic Design, and Traditional illustration project by Sociedad Fantasma - 01.22.2016
      • Pepsi Snapstagram. Animation, and Traditional illustration project by Sociedad Fantasma - 02.20.2017
      • Google Transit. Animation, Traditional illustration, and Motion Graphics project by Sociedad Fantasma - 02.20.2017
      • Technology Square. Animation, Character Design, Traditional illustration, and Motion Graphics project by Sociedad Fantasma - 02.21.2017
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      Rafahu Rafahu @rafahumx Art director, illustrator & animator Mexico City, Mexico
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      13,312
      • Art Direction
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      • My GIF stuff. Animation, Art Direction, and Traditional illustration project by Rafahu - 08.05.2016
      • Misc illustrations. Art Direction, and Traditional illustration project by Rafahu - 08.03.2016
      • Cool colors. Art Direction, Design, and Traditional illustration project by Rafahu - 08.03.2016
      • 3D fellas. Art Direction, Design, and Traditional illustration project by Rafahu - 07.02.2016
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      Carlos Pacheco Carlos Pacheco @carlospach Historietista Majadahonda, Spain
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      5,256
      • 3D
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    • Beto Rocha Beto Rocha @betosnake_ Mexico City, Mexico
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      Óscar Lloréns Óscar Lloréns @ollorens Ilustrador-diseñador Madrid, Spain
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      126,138
      • Design
      • Traditional illustration
      • CRYPTO POOPY. Traditional illustration, Design, and Character Design project by Óscar Lloréns - 10.09.2024
      • My Course Project: Illustration with Procreate: Draw Impossible Scenes. Traditional illustration, Digital Illustration, and Digital Drawing project by Óscar Lloréns - 09.10.2021
      • Cover of Retina magazine. El País.. Editorial Illustration project by Óscar Lloréns - 02.02.2021
      • Wine label. Flipas Garnacha. Traditional illustration project by Óscar Lloréns - 01.27.2021
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      Puño Puño @puno Medellín, Colombia
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      859,363
      • Traditional illustration
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      • Experimental cómic challenge / Confinement drawing journal. Drawing, and Traditional illustration project by Puño - 04.13.2020
      • Reto de cómic experimental / diario dibujado de la cuarentena. Drawing, and Traditional illustration project by Puño - 04.13.2020
      • Class notes. Traditional illustration project by Puño - 03.08.2017
      • Drawings I make in less than 5 minutes to warm up my hand or brain. Fine Arts, and Traditional illustration project by Puño - 02.28.2016
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      Domestika Domestika @domestika Berkeley, United States
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      • Rosa Rosa @cuarzo_rosa Mexico City, Mexico
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        • 3D
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        • Needle painting: Sir Coco. Embroider, Naturalistic Illustration, and Textile Design project by Rosa - 08.03.2022
        • Pattern inspirado en La leyenda del Quetzal. Traditional illustration, Pattern Design, Vector Illustration, and Printing project by Rosa - 07.05.2021
        • Arquitectura. Architecture, and Architectural Illustration project by Rosa - 06.11.2020
        • Mi Proyecto del curso: Retrato ilustrado en acuarela. Traditional illustration project by Rosa - 03.10.2018
      • Xavier Téllez Xavier Téllez @xavieroxavs Cuernavaca, Mexico
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      1. Creatives
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