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    The Super Bowl, much more than just soccer: music, spectacle and global pop culture.
    Latest blog post

    The Super Bowl, much more than just soccer: music, spectacle and global pop culture.

    From the match to the halftime show, this is how the night was lived in which sport was mixed with music, cultural icons and mass entertainment. The Super Bowl proved once again last night that it is no longer just the most important sporting event of the year in the United States, but one of the great global cultural rituals of the 21st century. For a few hours, American soccer took a back seat to become the perfect setting where music, fashion, advertising, visual spectacle and social conversation converge on a global scale. For millions of people, even for those who do not follow the NFL, the Super Bowl is a collective experience: it is commented on in networks, watched in groups, analyzed the next day. It is a phenomenon that transcends sports and becomes a creative platform where everything communicates. The game as a stage, the show as a global language. The game is the narrative axis, but the Super Bowl is built as a great audiovisual story. The production, the pauses, the timing and the staging are designed to hold the attention of a wide range of audiences. Each shot, each transition and each key moment are designed to be shared, commented and reinterpreted. But if there is one moment that concentrates global attention, it is the halftime show, a spectacle that is no longer measured only by the music, but by its visual, symbolic and cultural impact. In just 12 minutes, years of artistic career, aesthetic references, implicit messages and a production worthy of a world tour are condensed.

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jjjrrcc

jjjrrcc

@jjjrrcc

Barquisimeto, Venezuela

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  • Learn to Build and Optimize GPT Models. Marketing, Business, and Artificial Intelligence course by Víctor Mollá

    Learn to Build and Optimize GPT Models

    A course by Víctor Mollá

    Marketing, Business, and Artificial Intelligence

  • Techniques for Web Development with HTML5 and CSS3. Web, and App Design course by Marta Armada

    Techniques for Web Development with HTML5 and CSS3

    A course by Marta Armada

    Web, and App Design

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