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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Jeffry Arguedas

Jeffry Arguedas

@jeffarguedas

Monteverde, Costa Rica

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    Alvaro Valiente Alvaro Valiente @alvarovaliente_ Fotógrafo y videógrafo freelance A Coruña, Spain
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    • My Course Project: Landscape and Nature Photography. Photograph, and Outdoor Photograph project by Alvaro Valiente - 01.31.2021
    • Anuncio comercial. Video Editing project by Alvaro Valiente - 11.17.2020
    • Detalles de la naturaleza. Photograph, and Outdoor Photograph project by Alvaro Valiente - 11.17.2020
    • Fotografía en Islandia. Photograph, and Outdoor Photograph project by Alvaro Valiente - 10.17.2019
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    Héctor Merienda Héctor Merienda @hectormerienda Valencia, Spain
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    • Nuestro rincón favorito IKEA. Photograph project by Héctor Merienda - 04.23.2018
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    • Visit Argentina. Photograph project by Héctor Merienda - 04.08.2018
    • Complicarse es maravilloso - Royalbliss. Photograph, and Mobile Photograph project by Héctor Merienda - 12.14.2017
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    Ernesto López (Alkimia) Ernesto López (Alkimia) @alkimia Fotógrafo comercial Morelia, Mexico
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    • Luz de ventana. Art Direction, Lighting Design, Food Photograph, and Photo Retouching project by Ernesto López (Alkimia) - 11.12.2019
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    • Cinépolis. Art Direction, Lighting Design, Food Photograph, and Photo Retouching project by Ernesto López (Alkimia) - 07.16.2019
    • Menú Spyral. Art Direction, Lighting Design, Food Photograph, and Photo Retouching project by Ernesto López (Alkimia) - 07.16.2019
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    Martí Sans Martí Sans @marti_sans Fotógrafo Barcelona, Spain
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    • Good person. Product Photograph project by Martí Sans - 07.01.2019
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    Tuca Reinés Tuca Reinés @tucareines São Paulo, Brazil
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    • ZEITZ MOCAA MUSEUM. Photograph project by Tuca Reinés - 04.13.2018
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    Daniel Arranz Molinero Daniel Arranz Molinero @danieloweb Madrid, Spain
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    • Birmania. Digital Photograph project by Daniel Arranz Molinero - 04.12.2020
    • India. Documentar, and Photograph project by Daniel Arranz Molinero - 03.28.2020
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    • The man who wasn't there. Documentar, and Photograph project by Daniel Arranz Molinero - 03.26.2020
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    Espacio Crudo Espacio Crudo @espaciocrudo Estudio de desarrollo de contenido gastronómico Bogota, Colombia
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    • Paloquemao. Photograph, Studio Photograph, Product Photograph, Digital Photograph, Food Photograph, and Photographic Lighting project by Espacio Crudo - 05.17.2019
    • - Little waters -. Photograph, Fine-Art Photograph, Digital Photograph, and Photographic Lighting project by Espacio Crudo - 04.04.2019
    • VEGAN - Impossible bouquet - . Creativit, Photograph, Fine-Art Photograph, Product Photograph, and Photographic Lighting project by Espacio Crudo - 04.01.2019
    • Lack of Juete. Fine-Art Photograph, Product Photograph, and Portrait Photograph project by Espacio Crudo - 04.01.2019
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    Martina Flor Martina Flor @martinaflor Berlin, Germany
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    • Typography
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    • Creative Quotes. Traditional illustration, T, and pograph project by Martina Flor - 01.29.2015
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    Alfonso Acedo Alfonso Acedo @altheo Fotógrafo freelance Málaga, Spain
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    • Halloween . Photograph, and Advertising project by Alfonso Acedo - 11.04.2022
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    Jorge Valenzuela Jorge Valenzuela @jvalen3 Designer Tulsa, Chile
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    • Fotografías Comida Café. Food Photograph project by Jorge Valenzuela - 05.06.2020
  • arigu901 arigu901 @arigu901 England, United Kingdom
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      • Mi Proyecto del curso: Marketing de contenidos para redes sociales. Content Marketing project by arigu901 - 07.09.2020
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