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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Harish Raya

Harish Raya

@harishraya2000

Bengaluru, India

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  • Domenico Perrini Domenico Perrini @perrini_niko Erotic artist, illustrator Piamonte, Italy
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    19
    • Web Design
    • IT
    • My project for course: Painting Realistic Watercolor Landscapes (with an erotic view). Fine Arts, Painting, Sketching, Watercolor Painting, and Naturalistic Illustration project by Domenico Perrini - 12.03.2023
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    Ale Casanova Ale Casanova @casanova_ale Valencia, Spain
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    195,243
    • Traditional illustration
    • Fine Arts
    • Calavera al óleo.. Oil Painting project by Ale Casanova - 11.20.2020
    • Bodegón al óleo.. Oil Painting project by Ale Casanova - 11.20.2020
    • Calavera en blanco y negro al óleo.. Oil Painting project by Ale Casanova - 11.20.2020
    • Simple still life in oil.. Oil Painting project by Ale Casanova - 11.20.2020
  • José Manuel Zúñiga García José Manuel Zúñiga García @jmzuniga Rancagua, Chile
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    3
      • Mi Proyecto del curso: Ilustración con acuarela: recrea tus escenas más icónicas. Watercolor Painting project by José Manuel Zúñiga García - 12.20.2020
      • Mi Proyecto del curso: Cuaderno de retratos en acuarela.  project by José Manuel Zúñiga García - 04.16.2020
    • Olga Kozyra Olga Kozyra @olgakoz painter, portrait painter Warsaw, Poland
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      18
      • Portrait Drawing
      • Watercolor Painting
      • Mój projekt z kursu: Ilustracja akwarelowa: odtwórz swoje najbardziej kultowe sceny z filmów. Traditional illustration, Watercolor Painting, Fine Arts, and Painting project by Olga Kozyra - 09.06.2024
      • Mój projekt z kursu: Postać ludzka w akwareli. Traditional illustration, Fine Arts, Painting, Watercolor Painting, Realistic Drawing, and Figure Drawing project by Olga Kozyra - 05.09.2024
      • Mój projekt z kursu: Pejzaże miejskie w akwareli. Fine Arts, Watercolor Painting, and Architectural Illustration project by Olga Kozyra - 05.08.2024
      • Mój projekt z kursu: Ekspresyjne obrazy dłoni wykonane akwarelą. Painting, Watercolor Painting, and Figure Drawing project by Olga Kozyra - 03.17.2024
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      Geoff Pascual Geoff Pascual @geoff_pascual Watercolor Painter Santa Ana, United States
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      11,322
      • Watercolor Painting
      • Fine Arts
      • Currrent Work In Progress. Fine Arts, Traditional illustration, and Watercolor Painting project by Geoff Pascual - 10.21.2020
      • Shinigami (2020). Fine Arts, Traditional illustration, and Watercolor Painting project by Geoff Pascual - 09.22.2020
      • Taboo (2020). Watercolor Painting, Fine Arts, and Traditional illustration project by Geoff Pascual - 05.08.2020
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      Natalia Batista Natalia Batista @nataliasmanga Manga artist and storyteller Malmö, Sweden
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      21,830
      • Arts & Crafts
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      • My project in Manga Comics for Beginners: From Concept to Creation course. Traditional illustration, Comic, Drawing, Digital Illustration, Stor, board, Ink Illustration, Narrative, and Manga project by Natalia Batista - 02.01.2022
      • My project in The Art of Manga: Drawing Unique Characters course. Character Design, Pencil Drawing, Drawing, Ink Illustration, and Manga project by Natalia Batista - 12.02.2021
      • Every Girl Is A Hero. Comic, Stor, and telling project by Natalia Batista - 05.05.2018
      • Sword Princess Amaltea - The Visual Novel. Game Development, Video Games, and Game Design project by Natalia Batista - 11.12.2020
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      Alicia Aradilla Alicia Aradilla @a_aradilla Madrid, Spain
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      126,636
      • Advertising
      • Art Direction
      • My Course Project: Watercolor Travel Notebook. Traditional illustration project by Alicia Aradilla - 02.05.2021
      • Kaiku jurado de concurso. Traditional illustration project by Alicia Aradilla - 07.06.2020
      • Libro Sevilla Acuarelas de Viaje. Traditional illustration project by Alicia Aradilla - 10.03.2020
      • HP Creadores. Traditional illustration project by Alicia Aradilla - 10.08.2020
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      Sergio Castro San Martin Sergio Castro San Martin @sergiocastrosm Director de cine y Fotógrafo Tulsa, Chile
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      2,494
      • Design
      • Branding & Identity
      • EXPOSICIÓN "SUPERFICIES VACANTES". Photograph, Documentar, and Photograph project by Sergio Castro San Martin - 11.23.2021
      • Largometraje de ficción La mujer de Barro (Chile- Argentina, 2015). Film, Film, Video, TV, and Audiovisual Post-production project by Sergio Castro San Martin - 02.03.2015
      • Serie dramática de ficción LA JAURÍA. Film, Video, and TV project by Sergio Castro San Martin - 11.22.2021
      • DOCUMENTAL EL NEGRO. Film, Video, TV, Photograph, and Audiovisual Production project by Sergio Castro San Martin - 11.22.2021
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      Lapin Lapin @lapinbarcelona Barcelona, Spain
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      143,773
        • Deutsches Museum. Sketching, Sketchbook, Editorial Design, and Picturebook project by Lapin - 05.08.2025
        • Workshops with Lapin. Sketching, and Sketchbook project by Lapin - 02.20.2025
        • my best wishes for this new year!. Traditional illustration, Digital Illustration, Drawing, Arts, Crafts, Fine Arts, Textile Design, Watercolor Painting, Creativit, Fashion Design, Interior Design, Decoration, Pencil Drawing, Sketching, Pattern Design, and Botanical Illustration project by Lapin - 01.16.2025
        • Stickers collection by Lapin. Accessor, Design, Sketching, Drawing, Watercolor Painting, Children's Illustration, and Botanical Illustration project by Lapin - 05.22.2024
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