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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Natalia Gomes Maia

Natalia Gomes Maia

@gomesmaia_natalia

São Paulo, Brazil

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    Daniel Torrent Riba Daniel Torrent Riba @danielitorrent Ilustrador de literatura infantil, juvenil y adulta, prensa y publicidad. Imparto talleres de ilustración en varias escuelas, en catalán, castellano, Inglés e italiano. Como pintor he expuesto en España, Italia, Francia, Hungría, México y Estados Unidos. Barcelona, Spain
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    11,338
    • Traditional illustration
    • Pencil Drawing
    • Mi Proyecto del curso: Dibujo expresivo de la figura humana: explora formas y colores. Fine Arts, Pencil Drawing, Drawing, Portrait Drawing, Realistic Drawing, Figure Drawing, and Gouache Painting project by Daniel Torrent Riba - 12.24.2021
    • Expressive figure. Traditional illustration, Pencil Drawing, Gouache Painting, Fine Arts, Painting, and Figure Drawing project by Daniel Torrent Riba - 12.17.2021
    • Mi Proyecto del curso: Ilustración expresiva trazo a trazo. Drawing, Pencil Drawing, Traditional illustration, Children's Illustration, Editorial Design, Stor, board, Narrative, and Colored Pencil Drawing project by Daniel Torrent Riba - 03.05.2021
    • Creatividad. Drawing, Pencil Drawing, Editorial Illustration, and Traditional illustration project by Daniel Torrent Riba - 02.22.2021
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    Jimena Larrondo Martinez Jimena Larrondo Martinez @jimenalarrondo Mexico City, Mexico
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    12,049
    • Design
    • Branding & Identity
    • VIVA FOREVER. Design, and Fashion Design project by Jimena Larrondo Martinez - 09.30.2022
    • Colección HOLA . Design, and Costume Design project by Jimena Larrondo Martinez - 09.30.2022
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    Fred Van Lente Fred Van Lente @fred_vanlente New York, United States
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    14,291
    • Narrative
    • Script
    • FOREIGNERS #1. Comic, Stor, telling, Stor, board, Script, Communication, Narrative, Fiction Writing, and Creative Writing project by Fred Van Lente - 07.18.2022
    • GI JOE: "Homefront," Part 3. Comic project by Fred Van Lente - 05.03.2013
    • PATHFINDER: FUMBUS!. Comic project by Fred Van Lente - 07.03.2021
    • EVERYTHING'S ARCHIE #1. Comic project by Fred Van Lente - 06.12.2021
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    María Luque María Luque @mariajluque Buenos Aires, Argentina
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    35,926
    • Traditional illustration
    • Fine Arts
    • Mi Proyecto del curso: Bordado XL con aguja mágica. Embroider project by María Luque - 10.03.2020
    • Ilustraciones para Lenny Letter. Drawing, and Traditional illustration project by María Luque - 01.23.2018
    • Ilustraciones para Celia B. Drawing, and Traditional illustration project by María Luque - 09.23.2016
    • La mano del pintor. Comic, Drawing, and Traditional illustration project by María Luque - 12.07.2016
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    Ingela P Arrhenius Ingela P Arrhenius @hello_ingela Stockholm, Sweden
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    9,067
    • Traditional illustration
    • Sketching
    • My project for course: Style Exploration for Illustration. Vector Illustration, Drawing, Digital Illustration, Children's Illustration, and Digital Drawing project by Ingela P Arrhenius - 10.03.2023
    • My project in Vintage Illustration for Engaging Children’s Books course. Editorial Design, Paper Craft, Bookbinding, Children's Illustration, Narrative, and Children's Literature project by Ingela P Arrhenius - 01.25.2022
    • OMM Design. Design, and Traditional illustration project by Ingela P Arrhenius - 11.19.2021
    • Wallpaper for Photowall. Traditional illustration project by Ingela P Arrhenius - 11.19.2021
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    Izzy Burton Izzy Burton @izzyburtonart Brighton, United Kingdom
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    21,019
    • Traditional illustration
    • Fine Arts
    • My project in Cinematic Digital Illustration with Photoshop course. Traditional illustration, Digital Illustration, and Concept Art project by Izzy Burton - 08.20.2021
    • Running with the Wolves. Traditional illustration project by Izzy Burton - 07.25.2021
    • Basket Woman Photo Study. Traditional illustration project by Izzy Burton - 07.25.2021
    • Pitch Graveyard. Traditional illustration, Animation, and Advertising project by Izzy Burton - 07.25.2021
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    Sonal Nathwani Sonal Nathwani @sonal_nathwani Artist Vienna, Austria
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    7,310
    • Art Direction
    • Acrylic Painting
    • Spring bouquet in the studio. Painting, Acr, lic Painting, and Sketching project by Sonal Nathwani - 05.11.2023
    • Bespoke painting on Paperblank Journal. Painting, Acr, and lic Painting project by Sonal Nathwani - 05.11.2023
    • Commissioned floral painting for fabric  . Acr, lic Painting, and Painting project by Sonal Nathwani - 05.10.2023
    • Large commissioned painting. Painting, Fine Arts, Acr, and lic Painting project by Sonal Nathwani - 05.10.2023
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    Sveta Dorosheva Sveta Dorosheva @sveta_dorosheva Rehovot, Israel
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    12,076
      • The True Adventures of Wolfboy. Traditional illustration project by Sveta Dorosheva - 03.02.2022
      • Tarot. Traditional illustration project by Sveta Dorosheva - 03.02.2022
      • Life in Shanghai series. Traditional illustration project by Sveta Dorosheva - 03.02.2022
      • Maps for YA books. Traditional illustration project by Sveta Dorosheva - 03.02.2022
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      Julie Mellan Julie Mellan @julie_mellan Lyon, France
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      36,102
        • L'année du tigre. Traditional illustration, Children's Illustration, and Watercolor Painting project by Julie Mellan - 03.07.2022
        • The Festival of Lights. Traditional illustration, Children's Illustration, and Watercolor Painting project by Julie Mellan - 12.22.2020
        • Bedtime Story. Traditional illustration, Children's Illustration, and Watercolor Painting project by Julie Mellan - 03.04.2022
        • Promener sa tortue. Traditional illustration, Children's Illustration, and Watercolor Painting project by Julie Mellan - 03.04.2022
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        Anna Pepe Anna Pepe @annapepe Contemporary Artist Tbilisi, Georgia
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        26,407
        • Artistic Drawing
        • Acrylic Painting
        • Creating Canvas + Filming. Arts, Crafts, Instagram, Acr, lic Painting, and Video project by Anna Pepe - 11.05.2022
        • Packaging + Filming. Arts, Crafts, Instagram, Video, and Packaging project by Anna Pepe - 10.20.2022
        • Ink Drawing + Filming. Drawing, Artistic Drawing, Figure Drawing, Video & Instagram project by Anna Pepe - 10.17.2022
        • Creating Canvas + Filming. Acr, lic Painting, Video, Traditional illustration & Instagram project by Anna Pepe - 05.05.2022
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        PENCIL·ILUSTRADORES PENCIL·ILUSTRADORES @pencil Agencia de Ilustradores Valladolid, Spain
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        41,091
        • Traditional illustration
        • 3D
        • La ruta del dinero. Traditional illustration project by PENCIL·ILUSTRADORES - 10.18.2019
        • Seguridad en la Red. 3D, Animation, and Traditional illustration project by PENCIL·ILUSTRADORES - 04.15.2018
        • ANTONIO SANTOS · Cuentos de la selva. Design, Editorial Design, and Traditional illustration project by PENCIL·ILUSTRADORES - 03.16.2018
        • The Beach, Best First Film in Bologna. Editorial Design, and Traditional illustration project by PENCIL·ILUSTRADORES - 02.16.2018
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        Florian Satzinger Florian Satzinger @florian_satzinger Graz, Austria
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        2,275
        • 3D
        • Animation
        • Giant Duck Crash Landing. Character Design, and Traditional illustration project by Florian Satzinger - 02.16.2023
        • The Ducks From A.C.M.E.. Character Design, and Traditional illustration project by Florian Satzinger - 02.16.2023
        • Museum Exhibition "Character Design by Florian Satzinger". Traditional illustration, Character Design, Drawing, Pencil Drawing, and Digital Illustration project by Florian Satzinger - 02.16.2023
        • Red Bull / Rookie Bullz Visual Development. Character Design project by Florian Satzinger - 02.16.2023
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        Marissa Valdez Marissa Valdez @marissaarts Children's Book Illustrator and Author Birmingham, United Kingdom
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        12,727
        • Design
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        • Francis-stein - Portfolio Piece. Traditional illustration, and Children's Illustration project by Marissa Valdez - 01.03.2022
        • Gnomes!. Traditional illustration, and Children's Illustration project by Marissa Valdez - 01.03.2022
        • Hedgehogs in Underwear. Traditional illustration, and Children's Illustration project by Marissa Valdez - 01.03.2022
        • Jeremy the Unicorn Boy - Portfolio Piece. Traditional illustration, and Children's Illustration project by Marissa Valdez - 01.03.2022
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        Susan Yung Susan Yung @suzcorriander Background Painter Los Angeles, United States
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        18,185
        • Design
        • Branding & Identity
        • Professional Work. Design, Traditional illustration, Film, Video, TV, Animation, Painting, and Digital Painting project by Susan Yung - 06.14.2021
        • Gouache Paintings. Traditional illustration, Gouache Painting, and Painting project by Susan Yung - 06.14.2021
        • Personal Work. Traditional illustration, Film, Video, TV, Animation, Concept Art, Painting, Digital Painting, and Gouache Painting project by Susan Yung - 06.14.2021
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        Daniel Benítez Daniel Benítez @dabntz Director de arte para videojuegos Sevilla, Spain
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        40,214
          • Mi Proyecto del curso: Creación de escenarios pixel art para videojuegos. Game Development, Game Design, Pixel Art, and Video Games project by Daniel Benítez - 01.22.2021
          • Pixel Art Tileset: House Interiors. Game Development, Game Design, Pixel Art, and Video Games project by Daniel Benítez - 01.09.2020
          • Pixel Art Tileset: City Street. Game Development, Pixel Art, Video Games, and Game Design project by Daniel Benítez - 08.22.2019
          • Videojuego: 'Pizza Guy'. 2D Animation, Character Animation, Pixel Art, and Video Games project by Daniel Benítez - 11.19.2019
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          Gabriela Niko Gabriela Niko @gabrielaniko Freelance Artist Kraków, Poland
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          242,097
          • Design
          • Branding & Identity
          • “50 Common Mistakes in Portrait Drawing” – educational e-book. Drawing project by Gabriela Niko - 06.16.2025
          • My Custom, Traditional Brush Set Created in Collaboration with Craftamo – Brush and Packaging Design. Industrial Design, and Packaging project by Gabriela Niko - 06.13.2024
          • Wednesday - Fan Art Portraits . Sketchbook, Colored Pencil Drawing, Sketching, and Portrait Drawing project by Gabriela Niko - 12.13.2022
          • My project for course: Vibrant Portrait Drawing with Colored Pencils. Drawing, Portrait Drawing, Sketchbook, and Colored Pencil Drawing project by Gabriela Niko - 10.11.2022
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          Samuel Smith Samuel Smith @samuelsmith Visual Development/Color Artist for Animation Lila, France
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          34,424
          • Traditional illustration
          • Fine Arts
          • Klaus - Color Keys. Concept Art project by Samuel Smith - 06.20.2020
          • Fanarts. Traditional illustration project by Samuel Smith - 06.20.2020
          • Pirates - Short film in Development. 2D Animation, Concept Art, and Traditional illustration project by Samuel Smith - 06.20.2020
          • Various paintings. Concept Art, and Traditional illustration project by Samuel Smith - 06.19.2020
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          Karmen Loh (Bearbrickjia) Karmen Loh (Bearbrickjia) @bearbrickjia Illustrator Selangor, Malaysia
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          194,441
            • Moon Catcher. Traditional illustration project by Karmen Loh (Bearbrickjia) - 06.16.2020
            • Solace. Digital Illustration, and Drawing project by Karmen Loh (Bearbrickjia) - 10.23.2019
            • Daisy Drops. Digital Illustration, and Drawing project by Karmen Loh (Bearbrickjia) - 09.25.2019
            • Mrsuicidesheep commission - Clementine. Digital Illustration, and Drawing project by Karmen Loh (Bearbrickjia) - 08.22.2019
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            Jean Fraisse Jean Fraisse @jbfraisse Director de Arte para películas de animación Santiago de Querétaro, Mexico
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            175,385
            • Photography
            • Video
            • My project in Drawing 101: Introduction to Digital Illustration course. Traditional illustration, Drawing, Digital Illustration, and Digital Drawing project by Jean Fraisse - 06.22.2021
            • My project in Introduction to Digital Painting course. Fine Arts, Painting, Digital Illustration, Digital Drawing, and Digital Painting project by Jean Fraisse - 06.22.2021
            • Final Project - Character Design for Video Games and Animation Course. Character Design project by Jean Fraisse - 02.21.2019
            • Space travelers. Concept Art project by Jean Fraisse - 02.21.2019
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            Paula Bossio Paula Bossio @paulabossio Diseñadora, Ilustradora, autora y docente Bogota, Colombia
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            58,689
            • Film
            • Comic
            • De adentro hacia afuera. Editorial Design, and Traditional illustration project by Paula Bossio - 09.01.2018
            • The Band's Visit/Silent Microstory. Editorial Design, Traditional illustration, and Children's Illustration project by Paula Bossio - 06.01.2017
            • El lápiz/ Libro silente FCE. Creativit, Editorial Design, Traditional illustration, and Children's Illustration project by Paula Bossio - 08.01.2010
            • Jardín de Lana/ Microrelato silente. Traditional illustration, and Children's Illustration project by Paula Bossio - 04.01.2016
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            Teresa Martínez Teresa Martínez @teresa_mtz Puerto Vallarta, Mexico
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            96,430
            • Traditional illustration
            • Mi proyecto del curso: Bordado stumpwork: crea adornos en 3D. Jewelr, Design, Embroider, and Textile Design project by Teresa Martínez - 06.04.2023
            • Betushka. Traditional illustration project by Teresa Martínez - 04.03.2016
          • Francieli Faustino Ramos Francieli Faustino Ramos @frannyfaustino Jaú, Brazil
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            96
            • Design
            • Branding & Identity
            • My project for course: Monetize your Illustrations by Transforming them into Products . Traditional illustration, Marketing, Digital Illustration, Digital Drawing, Business, Arts, Crafts, Pattern Design, Printing, Film, Video, and TV project by Francieli Faustino Ramos - 09.26.2023
            • My project for course: Cinematic Digital Illustration with Photoshop. Traditional illustration, Digital Illustration, and Concept Art project by Francieli Faustino Ramos - 09.22.2023
            • Meu projeto do curso: Teoria da cor: como aplicá-la às suas imagens. Digital Illustration, Concept Art, Digital Painting, and Color Theor project by Francieli Faustino Ramos - 02.21.2023
            • My course project: Drawing vibrant portraits with colored pencils. Drawing, Portrait Drawing, Sketchbook, and Colored Pencil Drawing project by Francieli Faustino Ramos - 12.03.2022
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            Puño Puño @puno Medellín, Colombia
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            859,363
            • Traditional illustration
            • Photography
            • Experimental cómic challenge / Confinement drawing journal. Drawing, and Traditional illustration project by Puño - 04.13.2020
            • Reto de cómic experimental / diario dibujado de la cuarentena. Drawing, and Traditional illustration project by Puño - 04.13.2020
            • Class notes. Traditional illustration project by Puño - 03.08.2017
            • Drawings I make in less than 5 minutes to warm up my hand or brain. Fine Arts, and Traditional illustration project by Puño - 02.28.2016
          • Pedro Araujo Pedro Araujo @pedrogafaria São Paulo, Brazil
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            765
            • Design
            • Branding & Identity
            • The King-King Rooster. Poster Design, Graphic Design, and Traditional illustration project by Pedro Araujo - 06.29.2020
          • juliana takeuchi juliana takeuchi @julianatakeuchi designer São Paulo, Brazil
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            1,090
            • Branding & Identity
            • Design
            • ABC. Traditional illustration, and Design project by juliana takeuchi - 08.31.2021
            • drinks, fruits & vegetables. Traditional illustration, Digital Illustration, and Pattern Design project by juliana takeuchi - 10.19.2020
            • da janela | lettering. Traditional illustration, Lettering, T, and pograph project by juliana takeuchi - 07.30.2020
            • músicas pra ficar bem • vol 1 . Animation, Poster Design, and Graphic Design project by juliana takeuchi - 06.28.2020
          • Raphael Libonati Raphael Libonati @rlibonati São Paulo, Brazil
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            809
              • Bag of Tricks. Traditional illustration, Digital Illustration, and Vector Illustration project by Raphael Libonati - 06.27.2020
              • Quarantine on the Beach - Guarujá - SP - Brazil. Architecture, Creativit, Digital Drawing, Traditional illustration, and Architectural Illustration project by Raphael Libonati - 06.22.2020
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