Discover the history of the Nike logo: how the iconic Swoosh was born, designed by a student for only $35, and its evolution.. Can a logo be worth more than millions? The Nike logo was born for just 35 dollars and today it is one of the most recognizable symbols on the planet. Its history is a lesson in branding, intuition and destiny.
@fcornejo162
Ensenada, Mexico
By Carlos Jimenez Varela
Photography, and Video
By Juan José Ros
Design & Illustration
2015 - 2019