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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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ztefanii quispe mallqui

ztefanii quispe mallqui

@estefany_forever_tkm

Lima District, Peru

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    ignasi fontvila ignasi fontvila @ignasifontvila Namer Barcelona, Spain
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    43,986
    • Branding & Identity
    • Creative Consulting
    • Selenza. Nombre para una cadena de hoteles y resorts. Br, ing & Identit project by ignasi fontvila - 06.10.2016
    • Encerta. Nombre para una consultoría estratégica de marca. Br, ing & Identit project by ignasi fontvila - 06.10.2016
    • Dear Fear. Nombre para un canal de contenidos de terror. Br, ing & Identit project by ignasi fontvila - 06.10.2016
    • Youjoue. Nombre para una gama de cosméticos. Br, ing & Identit project by ignasi fontvila - 06.10.2016
  • THIS is UMAMI THIS is UMAMI @this_is_umami THIS is UMAMI Barcelona, Spain
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    601
    • Design
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    • Monologueando Summer Hit. 3D, Animation, Character Animation, Web Development, Art Direction, Design, Graphic Design, Web Design, Photograph, Traditional illustration, Vector Illustration, Music, Social Media, Stop Motion, Video, and Packaging project by THIS is UMAMI - 06.13.2017
    • Monólogo · Move it. 3D, Art Direction, Traditional illustration, Vector Illustration, Motion Graphics, and Social Media project by THIS is UMAMI - 02.01.2017
    • Monologue · Stop Wars. Design, Photograph, Photo Retouching, and Social Media project by THIS is UMAMI - 04.01.2017
    • MINIblack by Freixenet · Miami Edition. Design, Traditional illustration, Vector Illustration, and Packaging project by THIS is UMAMI - 05.01.2017
  • Maikel Martínez Pupo Maikel Martínez Pupo @maikelstudio Diseñador Gráfico _ Ilustrador Estados Unidos, Colombia
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    620
    • Graphic Design
    • Digital Illustration
    • Spot Oficial_Festival Jibara 2017. Design, Graphic Design, Vector Illustration, Digital Illustration, and Motion Graphics project by Maikel Martínez Pupo - 08.16.2024
    • Letter L Animation. Design, Graphic Design, Motion Graphics, and Advertising project by Maikel Martínez Pupo - 10.02.2022
    • Video Infographic_Nuestra Huella. Motion Graphics, Traditional illustration, Vector Illustration, Animation, 3D Animation, Graphic Design, Advertising, and Multimedia project by Maikel Martínez Pupo - 06.11.2022
    • 10 Traits. Design, Advertising, UX / UI, Web Design, Web Development, Graphic Design, and Digital Design project by Maikel Martínez Pupo - 02.05.2021
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    Ignacio Cruz Moreno Ignacio Cruz Moreno @igmoweb Desarrollador web Madrid, Spain
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      • WP Hummingbird. Web Development project by Ignacio Cruz Moreno - 02.14.2016
      • Berlin Startup Jobs. Web Development project by Ignacio Cruz Moreno - 01.27.2016
    • Rebeca Camino Rebeca Camino @rebeca_camino Diseñadora gráfica e Ilustradora, apasionada por la fotografía Bilbao, Spain
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      606
      • Graphic Design
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      • Rosas. Photograph, Fashion Photograph, Portrait Photograph, Photographic Composition, Creativit, Art Direction, Set Design, Fine-Art Photograph, Digital Photograph, Photographic Lighting, and Outdoor Photograph project by Rebeca Camino - 11.22.2023
      • Natalia. Photographic Composition, Creativit, Art Direction, Set Design, Photograph, Fine-Art Photograph, Fashion Photograph, Portrait Photograph, Digital Photograph, and Photographic Lighting project by Rebeca Camino - 03.14.2020
      • Judith. Art Direction, Photograph, Fine-Art Photograph, Studio Photograph, Fashion Photograph, Portrait Photograph, Digital Photograph, Photographic Lighting & Instagram project by Rebeca Camino - 05.13.2019
      • Window. Art Direction, Photograph, Studio Photograph, Fashion Photograph, Portrait Photograph, and Photographic Lighting project by Rebeca Camino - 02.01.2019
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      Alejandro Olmedo Alejandro Olmedo @hollmed 3d Artist / Director de Arte Madrid, Spain
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      542
      • Graphic Design
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      • 36 Days of Type - 6 th Edition. 3D, Art Direction, Interior Design, Graphic Design, Traditional illustration, 3D Modeling, T, and pograph project by Alejandro Olmedo - 05.08.2019
      • Yorokobu cover. 3D, Art Direction, Design, Traditional illustration, 3D Modeling, T, and pograph project by Alejandro Olmedo - 01.03.2019
      • Curves. 3D, Art Direction, and Traditional illustration project by Alejandro Olmedo - 10.09.2018
      • HOOOOOOLES. 3D, Creativit, Art Direction, Graphic Design, Set Design, Traditional illustration, and 3D Modeling project by Alejandro Olmedo - 08.22.2018
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      Mr. Kone Mr. Kone @mrkone Art direction, Creativity, Design, Illustration and Art Tokyo, Japan
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      167,449
        • Maskatesta . Traditional illustration, Design, and Editorial Design project by Mr. Kone - 11.24.2021
        • Mexico House. Br, ing, Identit, Traditional illustration, and Design project by Mr. Kone - 11.24.2021
        • Aeropostal. Design, Traditional illustration, and Fashion Design project by Mr. Kone - 11.24.2021
        • Nike. Traditional illustration, Interior Decoration, Art Direction, and Design project by Mr. Kone - 11.24.2021
      • Raquel Altimira Raquel Altimira @bosch_ diseñadora gráfica / maquetadora / ilustradora Barcelona, Spain
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        533
        • Traditional illustration
        • Editorial Design
        • Packaging. Graphic Design, Traditional illustration, and Packaging project by Raquel Altimira - 07.04.2019
        • Ilustración. Graphic Design, and Vector Illustration project by Raquel Altimira - 07.03.2019
        • My Course Project: Branding and Packaging for Craft Beer. Graphic Design, and Packaging project by Raquel Altimira - 05.03.2018
        • Mi Proyecto del curso: Cartelismo ilustrado. Graphic Design project by Raquel Altimira - 04.12.2018
      • Cristina Rodriguez Perez Cristina Rodriguez Perez @ferphel Madrid, Spain
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        510
        • Advertising
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        • CAMBIO IDENTIDAD- Propuestas. Br, ing, Identit, Graphic Design, and Digital Illustration project by Cristina Rodriguez Perez - 04.16.2019
        • La mar. Design, Graphic Design, and Traditional illustration project by Cristina Rodriguez Perez - 11.23.2017
        • Recien salido del horno. Graphic Design, and Advertising project by Cristina Rodriguez Perez - 09.19.2017
        • Para niños. Br, ing, Identit, Graphic Design, Traditional illustration, T, and pograph project by Cristina Rodriguez Perez - 10.25.2016
      • Nowe Creative Formación y Diseño Nowe Creative Formación y Diseño @nowe Madrid, Spain
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        539
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        • Manuales de comportamiento cívico.  Proyecto de Diseño en NOWE.. Comic, Editorial Design, Traditional illustration, and Photo Retouching project by Nowe Creative Formación y Diseño - 01.15.2019
        •  Impresión digital. Tarjeta desplegable autopromoción.. Graphic Design, and Traditional illustration project by Nowe Creative Formación y Diseño - 12.20.2017
        • Identidad visual corporativa. Selenitas. Br, ing, Identit, Art Direction, Product Design, Graphic Design, Traditional illustration, and Advertising project by Nowe Creative Formación y Diseño - 01.15.2017
        • MADRIZOL.  Una solución creativa en forma de  medicamento editorial . Product Design, Editorial Design, Graphic Design, and Advertising project by Nowe Creative Formación y Diseño - 12.12.2016
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        Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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        702,524
        • Matte Painting
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        • Glovo World. Art Direction, Concept Art, and Advertising project by Carles Marsal - 11.07.2023
        • Bird Riders. Matte Painting, Concept Art, and Photomontage project by Carles Marsal - 07.18.2023
        • White Sand Oasis. Matte Painting, ArchVIZ, and Concept Art project by Carles Marsal - 01.01.2018
        • Icons of Discovery. Photomontage, Photo Retouching, and Character Design project by Carles Marsal - 01.01.2021
      • Beatriz de la Cruz Pinilla Beatriz de la Cruz Pinilla @deliriocolorista Art Director Madrid, Spain
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        517
        • Advertising
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        • Caligrafía y lettering - The FUTURE is BRIGHT. Lettering project by Beatriz de la Cruz Pinilla - 08.31.2019
        • Lettering - Yo mataré monstruos por ti (Love of Lesbian). Lettering project by Beatriz de la Cruz Pinilla - 08.21.2019
        • Nintendo - Icon set. Comic, Drawing, Design, Traditional illustration, and Vector Illustration project by Beatriz de la Cruz Pinilla - 01.03.2019
        • Rick and Morty - Icon set. Comic, Drawing, Design, Traditional illustration, and Vector Illustration project by Beatriz de la Cruz Pinilla - 01.03.2019
      • Anna Grimal López Anna Grimal López @anna_grimal Palafrugell, Spain
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        470
        • Traditional illustration
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        • Mansfield Park. Jane Austen. Traditional illustration project by Anna Grimal López - 02.23.2017
        • Cartel Carnaval 2017. Graphic Design, and Traditional illustration project by Anna Grimal López - 02.23.2017
        •  Magazine de la Vanguardia. Traditional illustration project by Anna Grimal López - 10.04.2016
        • Poster . Graphic Design project by Anna Grimal López - 10.04.2016
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        relajaelcoco relajaelcoco @relajaelcoco Diseño Gráfico, Editorial, Infografía, docencia, formación, ilustración, Identidad Corporativa, Cartelismo, Madrid, Spain
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        28,324
        • Information Design
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        • Feudal Fest 19 Branding . Br, ing, Identit, Logo Design, and Graphic Design project by relajaelcoco - 04.01.2019
        • Adega Régoa Rebranding. Br, ing, Identit, Logo Design, and Graphic Design project by relajaelcoco - 03.01.2019
        • The wonderful story of our democracy . Art Direction, Editorial Design, and Traditional illustration project by relajaelcoco - 10.01.2018
        • Covite 20th anniversary book. Art Direction, and Editorial Design project by relajaelcoco - 04.01.2019
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        Néstor Tejero Bermejo Néstor Tejero Bermejo @nestor_tejero CEO y Asesor de Estrategia y Marketing de Agencia Reinicia Madrid, Spain
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        46,041
        • Web Development
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        • Plantilla newsletter Sofrel Lacroix España. Digital Marketing project by Néstor Tejero Bermejo - 03.02.2020
        • Diseño página web - Videocontent . Web Design project by Néstor Tejero Bermejo - 09.26.2016
        • Diseño tienda online - Solever. Web Development project by Néstor Tejero Bermejo - 09.26.2016
        • Diseño página web - Elena Rosillo. Web Design project by Néstor Tejero Bermejo - 09.26.2016
      • Jao Rándich Jao Rándich @randich Lima District, Peru
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        546
        • Design
        • Traditional illustration
        • FOXY. The fox who lives on the Moon. 3D project by Jao Rándich - 07.02.2016
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        Oscar Giménez Oscar Giménez @oscargimenez Content Manager | Curator | eLearning | Illustration Barcelona, Spain
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        17,743
        • Design
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        • Fempop Poster for International Women's Day. Poster Design, Graphic Design, and Traditional illustration project by Oscar Giménez - 02.13.2019
        • Fempop 2019 Poster. Design, Traditional illustration, Digital Illustration, and Poster Design project by Oscar Giménez - 02.05.2019
        • 2018 Music Posters. Design, Traditional illustration, and Music project by Oscar Giménez - 01.10.2019
        • Portadas trilogía "Las crónicas del viajante". Editorial Design, and Traditional illustration project by Oscar Giménez - 12.10.2018
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        Puño Puño @puno Medellín, Colombia
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        859,363
        • Traditional illustration
        • Photography
        • Experimental cómic challenge / Confinement drawing journal. Drawing, and Traditional illustration project by Puño - 04.13.2020
        • Reto de cómic experimental / diario dibujado de la cuarentena. Drawing, and Traditional illustration project by Puño - 04.13.2020
        • Class notes. Traditional illustration project by Puño - 03.08.2017
        • Drawings I make in less than 5 minutes to warm up my hand or brain. Fine Arts, and Traditional illustration project by Puño - 02.28.2016
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        Gabriel Suchowolski · microbians Gabriel Suchowolski · microbians @microbians Creative + Art Senior Director Madrid, Spain
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        108,998
        • Digital Illustration
        • 2D Animation
        • Taxi Laser / The Signal. Digital Illustration, and Collage project by Gabriel Suchowolski · microbians - 11.29.2024
        • REDsistance - The Spellcasters. Traditional illustration, Comic, and Manga project by Gabriel Suchowolski · microbians - 12.12.2022
        • Logotypes II. Design, and Logo Design project by Gabriel Suchowolski · microbians - 11.29.2022
        • REDsistance Burn Edition. Traditional illustration project by Gabriel Suchowolski · microbians - 06.12.2022
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        Domestika Domestika @domestika Berkeley, United States
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