Ephraim Goodness

I'm Ephraim Goodness — a brand and visual designer with a strategic mindset and a love for clarity. I specialize in crafting identity systems that don’t just look good but mean something. I’ve worked with brands across different industries — from cybersecurity and real estate to food and tech — helping them tell their stories purposefully and consistently.

I’m naturally curious, always learning, and I love digging deep into the “why” behind every project. I approach design like problem-solving: visuals should reflect the heart of the brand, not just decorate it. Outside of work, I’m a person of faith, an Arsenal loyalist, and someone who appreciates quiet moments — music, deep conversations, and yes, a bit of piano when I’m not designing.

I lead with value, design with intent, and always aim to leave things better than I found them.