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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Ulises León

Ulises León

@drako_79

León, Mexico

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    Isabel Gil Loef Isabel Gil Loef @isagil Diseñadora gráfica en Melon Blanc y profe de Domestika Sevilla, Spain
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    88,592
    • Design
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    • My course project: Instagram feed design with Canva. Graphic Design, Marketing, Social Media, Instagram, and Digital Design project by Isabel Gil Loef - 12.20.2022
    • From Root to Tip . Editorial Design, and Graphic Design project by Isabel Gil Loef - 09.12.2022
    • Lullage — cosmetics. Br, ing, Identit, Graphic Design, Packaging, Editorial Design & Instagram project by Isabel Gil Loef - 04.04.2019
    • Innia Beauty. Br, ing, Identit, Graphic Design, and Packaging project by Isabel Gil Loef - 06.06.2022
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    Juanma Carrillo Juanma Carrillo @juanmacarrillo Director de cine, fotógrafo y creativo audiovisual Madrid, Spain
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    • BRUTAL. Advertising, Design, Photograph, Film, Video, TV, 3D, Architecture, Animation, and Art Direction project by Juanma Carrillo - 01.18.2024
    • POETRY I. Advertising, Motion Graphics, Photograph, Film, Video, TV, Costume Design, Photograph, Post-production, Film, Video, and Sound Design project by Juanma Carrillo - 12.10.2023
    • POETRY V. Advertising, Motion Graphics, Photograph, Film, Video, TV, Art Direction, Costume Design, Editorial Design, Photograph, Post-production, Film, and Fashion Design project by Juanma Carrillo - 12.01.2023
    • B&B. Advertising, Photograph, Film, Video, TV, 3D, Art Direction, Character Design, Costume Design, Editorial Design, Graphic Design, Lighting Design, Photograph, Post-production, Film, Infographics, Social Media, Audiovisual Production, Photo Retouching, Portrait Photograph, Photographic Lighting, Concept Art, and Digital Photograph project by Juanma Carrillo - 09.15.2023
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    Daniel Arranz Molinero Daniel Arranz Molinero @danieloweb Madrid, Spain
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    • The man who wasn't there. Documentar, and Photograph project by Daniel Arranz Molinero - 03.26.2020
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    Enrique Silguero Enrique Silguero @enrique_silguero Director de fotografía Madrid, Spain
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    • Capítulo 0. Film, Video, and TV project by Enrique Silguero - 03.21.2019
    • Cam On . Film, Video, and TV project by Enrique Silguero - 03.18.2019
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    • El umbral de la puerta.. Film, Video, and TV project by Enrique Silguero - 01.17.2019
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    Ana Marin Ana Marin @anamarinirl Creative strategist con más de 12 años de experiencia en publicidad, agencias digitales y creativas y 50+ premios de creatividad y eficiencia en México y Latinoamérica. English spoken. . Mexico City, Mexico
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    • Snickers. Events, Content Marketing, and Social Media project by Ana Marin - 08.15.2010
    • Drive and Draw. Creativit, Content Marketing, Digital Marketing, and Social Media project by Ana Marin - 05.16.2018
    • Social Media Bootcamp. Content Marketing, Digital Marketing, and Social Media project by Ana Marin - 01.20.2017
    • Ultimate backpack. Creative Consulting, Creativit, Product Design, Digital Marketing, and Social Media project by Ana Marin - 09.20.2019
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    Manu Torres Manu Torres @manutorres Fotografía | Posproducción | Diseño | Formación Madrid, Spain
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    • En tiempos de confinamiento.... Photograph, Documentar, and Photograph project by Manu Torres - 04.16.2020
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    Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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    • Glovo World. Art Direction, Concept Art, and Advertising project by Carles Marsal - 11.07.2023
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    Carlos "Zenzuke" Albarrán Carlos "Zenzuke" Albarrán @zenzuke Motiongrapher Madrid, Spain
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    • Panda AD360. Animation, Art Direction, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 12.27.2015
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    • Nimbooks. 3D, Animation, Art Direction, Character Design, Motion Graphics, and Music project by Carlos "Zenzuke" Albarrán - 10.29.2014
    • Proximus, 3D scans.. 3D, Br, ing, Identit, and Lighting Design project by Carlos "Zenzuke" Albarrán - 10.15.2014
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    Christian Pacheco Quijano Christian Pacheco Quijano @kimbal Director creativo Mérida, Mexico
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    • Farmacias Emérita.. Logo Design project by Christian Pacheco Quijano - 10.12.2020
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    Quique Ollervides Quique Ollervides @quique_ollervides Acomodador de tintas y pixeles Mexico City, Mexico
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    • LOGOS. Graphic Design project by Quique Ollervides - 10.17.2016
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    Pamela Barrón Cobo Pamela Barrón Cobo @pamelabarroncobo Mexico City, Mexico
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    Yimbo Escárrega Yimbo Escárrega @yimbo8 Motion Designer Tijuana, Mexico
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    Paulina Maciel · Canela Paulina Maciel · Canela @pau_maciel Diseñadora, Ilustradora, watercolor painter Guadalajara, Mexico
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    • LOVE GROWS IN NATURE. Traditional illustration, Botanical Illustration, Watercolor Painting, and Advertising project by Paulina Maciel · Canela - 11.08.2020
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    • ALARE LABS . Design, and Traditional illustration project by Paulina Maciel · Canela - 10.04.2019
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    Aarón Martínez Aarón Martínez @aaronmartinez Diseñador e ilustrador Mexico City, Mexico
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    • COOK WITH HUAWEI. 3D, 3D Animation, Character Animation, Design, 3D Design, and Traditional illustration project by Aarón Martínez - 08.25.2020
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    • MORE 2D STUFF. Art Direction, Character Design, and Traditional illustration project by Aarón Martínez - 01.11.2019
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    Ana Victoria Calderon Ana Victoria Calderon @anavictoriana Artista Mexico City, Mexico
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    • Traditional illustration
    • Join me for a Watercolor Retreat in Greece! Spring 2025. Events, Education, and Painting project by Ana Victoria Calderon - 09.16.2024
    • Portugal Watercolor Retreat 2024. Events, Education, Fine Arts, L, scape Architecture, and Painting project by Ana Victoria Calderon - 07.05.2023
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    Domestika Domestika @domestika Berkeley, United States
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