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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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david-are

david-are

@david-are

Madrid, Spain

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    Jimena Gadea Jimena Gadea @jimenagadea Mexico City, Mexico
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      • YouTube Music Presenta. Music, Digital Marketing, and YouTube Marketing project by Jimena Gadea - 01.07.2019
      • Quiero Ver a Camila En El Foro Sol. Digital Marketing, and Content Marketing project by Jimena Gadea - 03.04.2012
      • Reik #Ciego (Lanzamiento). Music, Digital Marketing, and Content Marketing project by Jimena Gadea - 09.29.2013
      • Recap Temporada 1, 2 y 3 de Stranger Things - MissaSinfonia, Andru Geek y Juan Leon. Marketing, Digital Marketing, and Content Marketing project by Jimena Gadea - 05.19.2022
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      Julieta Tello Julieta Tello @julietatello Te ayudo con Marketing digital y Sustentabilidad London, United Kingdom
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        • Coloria ONG - Programa de mentoría de 7hs. Digital Marketing, Instagram, Social Media, Content Marketing, Instagram Marketing, and Marketing project by Julieta Tello - 12.09.2021
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        Núria Mañé Núria Mañé @nuriacomunica Consultora en comunicación digital e IA aplicada, conferenciante y profesora en nuriacomunica.com Barcelona, Spain
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          Natzir Turrado Natzir Turrado @n_turrado_ruiz Strategic & Technical SEO Consulting Barcelona, Spain
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          Carla González & Eva Morell Carla González & Eva Morell @carlayeva Barcelona, Spain
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          Fernando Domínguez Cózar Fernando Domínguez Cózar @fernandodominguezcozar Valencia, Spain
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          • DOS TUMBAS Opening Titles. Film, Video, TV, TV, Stor, board, Color Correction, Audiovisual Post-production, Concept Art, 3D Animation, Audiovisual Production, 3D Design, Animation, Video, Graphic Design, Fine Arts, Design, Photograph, and Narrative project by Fernando Domínguez Cózar - 09.03.2025
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          Carla Gonzalez Carla Gonzalez @carlagoon Copywriter Barcelona, Spain
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          ignasi fontvila ignasi fontvila @ignasifontvila Namer Barcelona, Spain
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          Saffron Saffron @saffron Madrid, Spain
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          • Proximus. Br, ing & Identit project by Saffron - 08.03.2015
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          Enrique Rivera Enrique Rivera @kike_dnoise Director General Madrid, Spain
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          • MadInSpain 2011 - Ponencia. Events project by Enrique Rivera - 06.03.2011
          • Followthehashtag - Twitter intelligence tool. Programming, Web Development, Design, Web Design, and UX / UI project by Enrique Rivera - 02.23.2015
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          Tatabi Studio Tatabi Studio @tatabi We create brands and packaging with soul ~ Based in Spain, thinking ECO, working worldwide Valencia, Spain
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          drmorbito drmorbito @drmorbito Guadalajara, Mexico
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            Foncho Ramírez-Corzo Foncho Ramírez-Corzo @cholutions Lima District, Peru
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