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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Dana Muñoz Roman

Dana Muñoz Roman

@danamunoz7

Bogota, Colombia

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    Contra Studio Contra Studio @contra_studio Bogota, Colombia
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    5,089
      • Grata Studio. UX / UI, Design & Interactive Design project by Contra Studio - 04.12.2022
      • Ora The Floral Agency. Design, UX / UI & Interactive Design project by Contra Studio - 04.12.2022
      • Nike The Bogotá Department. Design, UX / UI & Interactive Design project by Contra Studio - 04.12.2022
      • La Silla Vacía. UX / UI & Interactive Design project by Contra Studio - 04.12.2022
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      Emilio Chuliá Soler Emilio Chuliá Soler @emiliochulia Fotógrafía y Contenidos Valencia, Spain
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      9,717
      • Architecture
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      • Campaña para Just Eat. Photograph, and Advertising project by Emilio Chuliá Soler - 02.05.2019
      • Campaña Ciudad de Bruselas. Photograph project by Emilio Chuliá Soler - 02.05.2019
      • Campaña para Región de Salento (Italia). Photograph, and Advertising project by Emilio Chuliá Soler - 06.05.2017
      • Campaña para Havaianas. Photograph, Product Photograph, and Advertising project by Emilio Chuliá Soler - 08.05.2018
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      23 Design 23 Design @23design Mexico City, Mexico
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      3,588
      • Design
      • Branding & Identity
      • Vinario: Designing a platform to learn more about wines. Br, ing, Identit, and Product Design project by 23 Design - 04.12.2017
      • Instafit: Cómo mejoramos la experiencia de una app para ponerse en forma Nuevo proyecto. Product Design, and UX / UI project by 23 Design - 04.12.2016
      • Weex: Cómo diseñamos la nueva cara de la industria de la telefonía móvil. Product Design project by 23 Design - 04.12.2019
      • Pictoline: How to design news for the age of immediacy. Product Design project by 23 Design - 04.12.2015
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      Arturo Servín Arturo Servín @monkylab Mexico City, Mexico
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      74,488
      • Traditional illustration
      • Fine Arts
      • Congreso Internacional a! Diseño. Web Design project by Arturo Servín - 10.04.2017
      • Capital del Arte. Web Design project by Arturo Servín - 10.04.2017
      • Marlene Turanzas. Web Design project by Arturo Servín - 09.05.2017
      • Warrior's Heart. Animation, and Web Design project by Arturo Servín - 09.05.2017
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      Daniel Torres Burriel Daniel Torres Burriel @torresburriel Consultor de usabilidad Zaragoza, Spain
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      Yimbo Escárrega Yimbo Escárrega @yimbo8 Motion Designer Tijuana, Mexico
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      • Design
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      • Ventanilla de Salud - Covid. Traditional illustration, Animation, Character Animation, 2D Animation, and Character Design project by Yimbo Escárrega - 07.13.2021
      • Giftober 2021. Animation, Character Design, Character Animation, and 2D Animation project by Yimbo Escárrega - 11.01.2021
      • Giftober 2020. Animation, 2D Animation, Character Animation, Character Design, and Traditional illustration project by Yimbo Escárrega - 10.31.2020
      • Pelikan Combino. Animation, Character Animation, Art Direction, and Traditional illustration project by Yimbo Escárrega - 05.27.2020
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      José Vittone y Javier Cuello José Vittone y Javier Cuello @disenandoapps Barcelona, Spain
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      • Interactive Design
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      • Nuestro proyecto: Recetas.. Interactive Design, and UX / UI project by José Vittone y Javier Cuello - 06.16.2014
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      Juan Diego Vázquez Moreno Juan Diego Vázquez Moreno @juavazmor Desarrollador de juegos y aplicaciones móviles Sevilla, Spain
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      175,700
      • IT
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      • Crossing Souls. Video Games project by Juan Diego Vázquez Moreno - 02.06.2018
      • Pixel Puzzle Mania. Video Games project by Juan Diego Vázquez Moreno - 12.01.2015
      • Odd Pic Out. Video Games project by Juan Diego Vázquez Moreno - 09.12.2013
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      Strike Heredia Strike Heredia @strikewan Lima District, Peru
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      15,000
        • Falabella [Design Sprint]. UX / UI project by Strike Heredia - 05.27.2019
        • UPC [Landing Pre-Grado]. Web Design, Digital Marketing, and UX / UI project by Strike Heredia - 05.27.2019
        • Aceros Arequipa [Landing]. Web Design, Digital Marketing, and UX / UI project by Strike Heredia - 05.27.2019
        • SOYUZ [Webpage]. Web Design, Digital Marketing, and UX / UI project by Strike Heredia - 05.27.2019
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