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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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crisrocan

crisrocan

@crisrocan

Valencia, Spain

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    Ana Santos Ana Santos @anasantos Ilustradora freelance Salamanca, Spain
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    • Fine Arts
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    • Book: The Secret Life of Fairies. Traditional illustration, Creativit, Drawing, Portrait Drawing, Artistic Drawing, Oil Painting, Picturebook, Children's Literature, Botanical Illustration, Acr, lic Painting, Children's Illustration, Digital Illustration, Painting, Fine Arts, Character Design, and Art Direction project by Ana Santos - 11.04.2023
    • Campaign - Depression. "Elena's Journey". Traditional illustration, Animation, Art Direction, Character Design, Education, Fine Arts, Interactive Design, Painting, Web Design, Pencil Drawing, Creativit, Concept Art, Artistic Drawing, and Portrait Drawing project by Ana Santos - 09.16.2021
    • Editorial design and illustration.. Fine Arts, Artistic Drawing, Editorial Design, Editorial Illustration, and Botanical Illustration project by Ana Santos - 04.15.2020
    • Editorial Illustration . Fine Arts, Pencil Drawing, Traditional illustration, and Children's Illustration project by Ana Santos - 03.01.2019
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    Julia Yus Julia Yus @paperjulia Ingeniera del papel Madrid, Spain
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    • My course project: Creating pop-up cards for beginners. Traditional illustration, Arts, Crafts, Events, Paper Craft, Stationer, and Design project by Julia Yus - 10.10.2023
    • itousa x julia yus | Pop up card. Traditional illustration, and Paper Craft project by Julia Yus - 12.12.2022
    • Handy Sisters | Branding Redesign . Design, Br, ing & Identit project by Julia Yus - 04.02.2020
    • Protecting space | Paper dioramas. Traditional illustration, and Paper Craft project by Julia Yus - 01.04.2019
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    Sofía Saraví O'Keefe Sofía Saraví O'Keefe @sofisaravi_and_co Buenos Aires, Argentina
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      • Misma casa, diferente decoración. Decoration project by Sofía Saraví O'Keefe - 08.11.2020
      • English House . Decoration project by Sofía Saraví O'Keefe - 08.11.2020
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      Valeria Dubin Valeria Dubin @valeriadubin Comunicación Visual // Diseño Gráfico Barcelona, Spain
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        • Mi Proyecto del curso: Diseño eficiente: optimiza tu workflow entre Illustrator y Photoshop. Graphic Design project by Valeria Dubin - 05.03.2021
        • Mellow shisha bar. Br, ing, Identit, Naming, and Signage Design project by Valeria Dubin - 04.06.2021
        • Jaume Llobet. Br, ing, Identit, Art Direction, Design, and Graphic Design project by Valeria Dubin - 03.04.2018
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        Martina Flor Martina Flor @martinaflor Berlin, Germany
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        • Typography
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        • Creative Quotes. Traditional illustration, T, and pograph project by Martina Flor - 01.29.2015
        • Letter Collections. T, and pograph project by Martina Flor - 10.21.2014
        • Lettering vs Calligraphy. T, and pograph project by Martina Flor - 10.19.2014
        • Net Magazine. T, and pograph project by Martina Flor - 10.19.2014
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        Ignacio Cruz Moreno Ignacio Cruz Moreno @igmoweb Desarrollador web Madrid, Spain
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          • WP Hummingbird. Web Development project by Ignacio Cruz Moreno - 02.14.2016
          • Berlin Startup Jobs. Web Development project by Ignacio Cruz Moreno - 01.27.2016
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          Otman Amesnaou Otman Amesnaou @otmanamesnaou Ejecutivo de Marketing Digital Madrid, Spain
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          • Lover for Haters en Pompeii. Social Media project by Otman Amesnaou - 02.23.2018
          • Lluvia de interacciones en Pompeii. Social Media project by Otman Amesnaou - 02.23.2018
          • Huawei: Reto a los Ingenieros. Social Media project by Otman Amesnaou - 02.23.2018
          • Marta Calcuta con Pompeii. Social Media project by Otman Amesnaou - 02.23.2018
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          Mina Barrio Mina Barrio @minabarrio Sevilla, Spain
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          • Photography
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          • Oleptyc. Photograph, Marketing, and Advertising project by Mina Barrio - 09.12.2017
          • The Bark Co. Photograph, Marketing, and Advertising project by Mina Barrio - 01.08.2018
          • Inuk Home. Photograph, and Advertising project by Mina Barrio - 08.10.2017
          • Bugaboo Luggage for CBDA. Art Direction, Photograph, Stop Motion, and Video project by Mina Barrio - 11.14.2017
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          Anna Devís y Daniel Rueda Anna Devís y Daniel Rueda @annandaniel Visual Storytellers Valencia, Spain
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          • You Can Leave Your Hat On. Creativit, and Photograph project by Anna Devís y Daniel Rueda - 12.28.2018
        • Tamara Romero Cantero Tamara Romero Cantero @tamararc97 Ayora, Spain
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        • Carmen Tébar Carmen Tébar @mlcestudio Diseñadora gráfica de cosas bonitas Granada, Spain
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