Product Photography with Direct Sunlight
Creative development: moodboard and treatment
A course by Paloma Rincón , Photographer
About the video: Creative development: moodboard and treatment
Overview
“In this lesson we will connect the ideas of our imagination with the real world. We will make decisions on how to execute our photos taking into account everything we have seen previously about sunlight, the materials that best respond and the points of view and composition raised. We will start from a moodboard or style board and develop it in a treatment. In this way we can prepare and plan everything you need to shoot our photographs. ”
In this video lesson Paloma Rincón addresses the topic: Creative development: moodboard and treatment, which is part of the Domestika online course: Product Photography with Direct Sunlight. Learn techniques to use sunlight and make your photographs stand out on social media.
Partial transcription of the video
“Moodboard Let's talk about the moodboard, which is a style board, and also of the treatment. These documents are very important because it's the way we have to bring ideas to reality and make these viable. Lets go see it What is a moodboard? What is a treatment? A moodboard is a style board, is what the translation of the name says, and it is a collection of references that helps us understand at a very quick glance, The type of image we want to achieve. The style and creative line in general are very broad, but it helps us so that, at a glance and more or less broadly, Let's get an idea of...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Product Photography with Direct Sunlight
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Category
Photography & Video -
Software
Adobe Lightroom -
Areas
Mobile Photography, Photographic Lighting, Product Photography, Social Media, Social Media Design
Paloma Rincón
A course by Paloma Rincón
Paloma Rincón (Mexico City, 1978) is a photographer based in Madrid who works internationally on a wide spectrum of projects: from commercial campaigns for major brands to more experimental images and personal work.
Her work is mainly focused on the world of still lifes. She creates images at the limits of where photography meets sculpture, installation, and design. She merges different languages through a meticulous process where the elements are composed outside of their usual context, redefining their meaning.
With a very graphic style, she works with composition and color in a dynamic and optimistic way, combining a precise use of the technique and the creativity of an artisan.
Some of her clients: IKEA, Sonos, Samsung, Oreo, Playstation, Powerade, Kleenex, Vodafone, Toyota, Schweppes, Swatch, Yoigo, Renfe, Ono, Estrella Damm, Voll Damm, Aquarius, Architectural Digest, Universal Music, DCODE Festival, Serial Cut, and agencies such as Saatchi & Saatchi LA, JWT NY, TBWA, 72 & Sunny LA, Ogilvy Madrid, Leo Burnett Budapest, Herezie Paris, Publicis, Sra. Rushmore, China Madrid, and SCPF, among others.
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- 14 lessons (2h 25m)
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- Audio: Spanish, English
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- Level: Beginner
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