Digital tips and tricks for drawing capital letters
If you draw letters by hand you are not very good at it, do not worry, with the help of Marta Cerdà you will learn to draw perfect curves without getting a finger stained.
In this course you will design a wide variety of letter styles while exploring the boundaries between illustration and typography in a simple and methodological way. How? Through different techniques and digital tricks that will serve to give free rein to your most creative side.
In the end you will be able to create your own capitular or initial letter, basis of any word and starting point to make more complex letterings.
What's included in this course?
Much character! You will begin by knowing better the work of Marta Cerdà, who focuses her work between the borders of lettering, typography and illustration, and also some books that may be of help.
Without going through the pencil and paper, you will learn to prepare a document correctly so you can start drawing a letter directly from the vector. You will know in depth the pen tool and all its possibilities, and how to play with it, combining it with geometric shapes. Then, using the scissors, you will discover the modules that will simplify the process and create more letters.
Then, with the base learned, you will review the entire alphabet and different styles, from the most geometric to the script. And finally, once you have learned how to draw a good skeleton, you will focus on the skin: the effects.
What is this course project?
Once you have learned the tools, you will design your own caption for a wine label. Marta will provide a template for Photoshop with which you can easily enter your label on the image of the bottle and give the final touch.
Who is it aimed at?
To all those graphic designers who have an interest in letters and illustration and who want to start in this world. Also for those students who are already familiar with digital lettering and who want to explore and expand their set of tricks and tools.
For this course you will need a computer with Adobe Illustrator and Photoshop.
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Marta Cerdà (Barcelona 1980) entered the world of design after passing through the career of Psychology. Halfway through the studies he realized that his true vocation was not there and that was when he decided to study graphic design in Elisava, Barcelona.
When, at the end of 2008, he won the ADC Young Guns, he decided to start his own studio. Since then he has worked for artistic, cultural and advertising projects, combining tasks of art direction, customized typography, illustration and graphic design at an international level.
He has collaborated with brands such as Ray Ban, Coca Cola or Nike, singers and bands like Manel, Dave Matthews Band or MF Doom, with important publishers and magazines such as Penguin Books, The Guardian or Businessweek Magazine and several of the most prominent advertising agencies from Spain, England or the United States.
He currently resides between Los Angeles and Barcelona, and travels giving lectures in various centers such as the Cooper Hewitt National Design Museum in New York, the Ullens Center for Contemporary Art in Beijing, or the Hirshhorn Museum of Contemporary Art in Washington, among others.