Art Direction for your YouTube Channel

Brand contact points and extra parts to design

A course by Carlos Dordelly , Graphic designer

Graphic designer. Tulsa, Chile.
Joined February 2019
95% positive reviews (57)
1,762 students
Audio: Spanish
Spanish · English · Portuguese · German · French · Italian · Polish · Dutch

About the video: Brand contact points and extra parts to design

Overview

“I will introduce you to the contact points of a brand and show you that not only the design of the animated pieces of a package prevails, but also other important points such as avatars, headers and YouTube thumbnails.”

In this video lesson Carlos Dordelly addresses the topic: Brand contact points and extra parts to design, which is part of the Domestika online course: Art Direction for your YouTube Channel. Design and animate a graphic identity for your preference channel audiovisual content.

Partial transcription of the video

“Unit 2 Contact points and extra parts In this lesson, we will see the contact points of the brand and, from that, we will see which extra pieces we will have to design. Now we will see a more detailed definition of the contact points and why we must contemplate some extra pieces when designing. The contact points are the different ways in which people or users interact with the brand. We can see in this chart very detailed how, having the brand in the center, already defined a brand strategy, a design strategy, which produces a unified voice, It comes in contact with different points. Then ...”

This transcript is automatically generated, so it may contain mistakes.


Course summary for: Art Direction for your YouTube Channel

  • Level: Beginner
  • 95% positive reviews (57)
  • 1762 students
  • 5 units
  • 33 lessons (5h 26m)
  • 21 downloads
  • Category

    Design, Photography & Video
  • Software

    Adobe After Effects
  • Areas

    2D Animation, Animation, Art Direction, YouTube Marketing

Carlos Dordelly

Carlos Dordelly
A course by Carlos Dordelly

Teacher Plus
Graphic designer

Carlos Dordelly is passionate about the good execution of visual concepts in the disciplines of graphic design, art direction and motion graphics . He studied at the Design Institute of Caracas and in 2015 he decided to move to Santiago de Chile. In Chile, he founded his own studio together with the Venezuelan Roberto González, called Dyne.


  • 95% positive reviews (57)
  • 1,762 students
  • 33 lessons (5h 26m)
  • 35 additional resources (21 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

Areas
Art Direction for your YouTube Channel. Design, Photography, and Video course by Carlos Dordelly

Art Direction for your YouTube Channel

A course by Carlos Dordelly
Graphic designer. Tulsa, Chile.
Joined February 2019
  • 95% positive reviews (57)
  • 1,762 students