Art Direction for your YouTube Channel

Overview

“I will give you a brief explanation and introduction to key fundamentals of branding and brand visual language. You will see a sample and study of the background of some graphic packaging from the world of television and Broadcasting to establish key bases of a brand visual language.”

In this video lesson Carlos Dordelly addresses the topic: Branding and brand visual language, which is part of the Domestika online course: Art Direction for your YouTube Channel. Design and animate a graphic identity for your preference channel audiovisual content.

Partial transcription of the video

“Unit 2: Branding and brand visual language In this lesson, we will see the general aspects of branding and brand visual language. The detail of this is that we will see some general concepts about different things because each of these elements they are different disciplines that develop a lot and every day they continue to develop and generating new theories and information. So let's see a bit about brand identity, of branding, identity systems, of brand visual language and broadcasting. Brand identity is tangible and appeals to the senses. You can see it, touch it, hold it, Listen to it a...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Art Direction for your YouTube Channel

• Level: Beginner
• 95% positive reviews (57)
• 1780 students
• 5 units
• 33 lessons (5h 26m)
• 21 downloads

• Category

  Design, Photography & Video

• Software

  Adobe After Effects

• Areas

  2D Animation, Animation, Art Direction, YouTube Marketing