About the video: Introduction
Overview
“Explore product photography as a persuasive visual language. Using light, color, and handcrafted sets, you’ll learn to turn ordinary objects into striking stories—blending artistry, technique, and psychology to captivate today’s digital audiences.”
In this video lesson Domestika addresses the topic: Introduction, which is part of the Domestika online course: Product Photography Specialization: Lighting, Styling, and Storytelling. Master product photography for advertising with techniques in lighting, styling, and storytelling to enhance brand identity.
Partial transcription of the video
“At the intersection of art and commerce, product photography serves as the visual language that brands use to communicate with their audiences. This craft demands a careful mix of technical skill and creative flair to make products truly capture attention. From online shops to magazine ads, these images shape how we see things. And sometimes the most creative results come from simply working with what you have. One of the strong elements of my style is actually the hand-built sets. It comes from the university years where you couldn't afford to have a team around and get everything ready. S...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Product Photography Specialization: Lighting, Styling, and Storytelling
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Category
Photography & Video -
Areas
Advertising, Commercial Photography, Digital Photography, Photographic Lighting, Photography Post-production, Photomontage, Product Photography, Set Design, Studio Photography

Domestika
A specialization by multiple teachers
- 11 students
- 74 lessons (12h 10m)
- 85 additional resources (21 files)
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- Level: Beginner
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