About the video: The Brief and The Idea
Overview
“To end this unit, I will teach you how to develop a brief with the client. You will then learn how to generate ideas which fit that briefing.”
In this video lesson Domestika addresses the topic: The Brief and The Idea, which is part of the Domestika online course: Mobile Filmmaking Specialization for Professional Social Media Content. Learn mobile filmmaking essentials, storytelling, editing, and marketing techniques to create professional videos for social media.
Partial transcription of the video
“ The Brief and The Idea In this lesson, you'll learn what a briefing is, how to create one, and how to generate ideas from the briefing. To make good videos and commercials, you need good ideas. But not any idea serves. You'll need ideas that fit the briefing. What is the briefing? The briefing is a document that usually the agency creates, in this case, you. It's a map with all the guidelines you need to follow when shooting a commercial. Let's see how to create the briefing. First, you should have a goal. What are you trying to sell? Are you selling innovation? Are you selling a new prod...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Mobile Filmmaking Specialization for Professional Social Media Content
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Category
Photography & Video -
Areas
Audiovisual Production, Digital Photography, Film, Video & TV, Filmmaking, Instagram Photography, Mobile Marketing, Mobile Photography, Video

Domestika
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