Business Models for Creators and Creatives
From the ideal client to the client-friend
A course by Mònica Rodríguez Limia , Business Consultant
Joined January 2019
Joined January 2019
About the video: From the ideal client to the client-friend
Overview
“In this lesson I will explain the great change that consumer demand has experienced and what things are important to them. You will see for yourself why the classic "Ideal Client" formula has stopped working. I will teach you a new, more effective method to meet your customers and thus save you time, money and energy in each of the areas of your business.”
In this video lesson Mònica Rodríguez Limia addresses the topic: From the ideal client to the client-friend, which is part of the Domestika online course: Business Models for Creators and Creatives. Learn to develop and implement your business vision to maximize your opportunities for success.
Partial transcription of the video
“From the ideal client to the client-friend. In this lesson we will know very well, even to your underwear, to your client. And I call him client-friend, I will explain why. Consumers have changed a lot, that is, from our parents to now, I don't know how old you will be, even sure that your habits have already changed. Before it was sought that the person who attended to you or that he gave you a service will explain everything in detail, describing you almost more the technical part. Well, now it is not necessary because we are overinformed. Most customers when they even buy a product or to...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Business Models for Creators and Creatives
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Category
Marketing & Business -
Areas
Business, Creative Consulting, Marketing
Mònica Rodríguez Limia
A course by Mònica Rodríguez Limia
An acclaimed mentor, coach, author, and public speaker, Mònica Rodríguez specializes in the businesses of creators and creatives, as well as slow business. She is also the founder of Empresas Creadoras and author of the first Spanish-language guide for makers and artisans, from the first collection of specialist guides aimed at businesses for creators and creatives, and the personal development book Un trabajo a tu medida for entrepreneurs and vocational professionals.
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- 17 lessons (3h 35m)
- 20 additional resources (7 files)
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- Audio: Spanish, English
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- Level: Beginner
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