SEO for Google: Appear in the Top Search Results
Identification of the target, words and needs
A course by Giorgio Taverniti , SEO and Digital Marketing Expert
Joined December 2021
Joined December 2021
About the video: Identification of the target, words and needs
Overview
“In this lesson we will see how you can choose a key starting from the reference target.”
In this video lesson Giorgio Taverniti addresses the topic: Identification of the target, words and needs, which is part of the Domestika online course: SEO for Google: Appear in the Top Search Results. Be found by those searching for you: discover all the secrects to optimize your website, set the right keywords and catapult your business..
Partial transcription of the video
“In this lesson. we will explore how to select a keyword by focusing on the target audience. Our approach involves three key steps to guide us through the process effectively. For my project. we'll start by examining our identity. then explore Google Trends. and proceed to actionable steps. We'll identify the top search terms used by our target audience and ultimately select the most relevant keyword. A few words about our project to grasp our identity. Consider a hypothetical project. something we can advance throughout our journey. This will help us understand who we are and what we aim to...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: SEO for Google: Appear in the Top Search Results
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Category
Marketing & Business -
Areas
Content Marketing, Digital Marketing, Growth Marketing, SEO
Giorgio Taverniti
A course by Giorgio Taverniti
Giorgio Taverniti took his first steps on the Internet at the end of 2002. In 2004 he founded the GT forum (today connect.gt) the largest Italian digital marketing community with over 130,000 registered people. Dissemination is his specialty. He has directly tested all the SEO evolutions he teaches.
He has published various books with Hoepli, including SEO Power, which sold 11,000 copies in Italy, and the more recent Google Liquido. Together with Cosmano Lombardo and Andrea Pernici, he founded the Search On Media Group consultancy firm.
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