Express Illustration with Illustrator and Photoshop
Sketch
A course by Óscar Lloréns , Illustrator
About the video: Sketch
Overview
“We started to create a first composition of the elements, a very quick first draft of what the composition we are going to look like. We will always have a clear layout (the final disposition of all the elements of the brand, logo, claim, photos, etc ...). Once we have clear the composition of all the elements, we start to sketch more in detail. I usually do some very elaborate sketches because it saves time for the final illustration.”
In this video lesson Óscar Lloréns addresses the topic: Sketch, which is part of the Domestika online course: Express Illustration with Illustrator and Photoshop. Design an advertising illustration in record time.
Partial transcription of the video
“At this juncture. let's proceed directly to the heart of the matter. The sketching stage stands out as crucial since it establishes a foundational direction for everything else that follows. This initial phase often experiences numerous revisions and adjustments throughout its development process. Client feedback. creative feedback... This is a delicate stage because typically. the more effort the sketch phase. although not universally true. leads to greater expectations and potential disappointment but generally. it leads to fewer modifications. Sometimes. you might put a lot of effort int...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Express Illustration with Illustrator and Photoshop
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Category
Illustration -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Digital Design, Digital Illustration

Óscar Lloréns
A course by Óscar Lloréns
Óscar Lloréns is an illustrator and designer. Over the course of his nearly two-decade career, he has worked for leading advertising agencies in Spain, the United States, Canada, France, and the United Kingdom.
His illustrations have been the driving force behind major campaigns for big-name brands, including Coca-Cola, Fiat, Red Bull, Vodafone, Movistar, and Cepsa, and have covered the pages of newspapers and magazines such as El País Semanal and Vanity Fair. His crowded illustrations have also been seen by millions of viewers as the backdrop in the confession room on the TV show Gran Hermano.
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