Design of Experimental Typographic Posters
A course by BlueTypoDesign studio and creative consulting
A course by BlueTypo, Design studio and creative consulting
Express a creative concept by mixing digital and analog techniques
It is important to know the different techniques of graphic expression to know which one to choose in each creation process. Eréndida Mancilla and Manolo Guerrero, better known as BlueTypo, are a design studio that opted for the specialization of typography and poster development, generating unique creative pieces, selected in publications from around the world.
In this course you will learn to combine analog and digital techniques to generate experimental graphic pieces full of expressiveness. You will begin to familiarize yourself with terms such as mental maps or hierarchy of information to start your creative process and you will learn the necessary tools to get you to develop your project and promote it.
What will you learn in this online course?
17 lessons & 17 downloads
Mental maps
4 minutes, 0 seconds
Design requirements
3 minutes, 28 seconds
Analogies
4 minutes, 40 seconds
Basic rules
5 minutes, 20 seconds
Reticles
6 minutes, 9 seconds
Levels of attention
4 minutes, 21 seconds
What's included in this course?
You will begin by knowing the beginnings of BlueTypo, how they started designing posters and what their influences, authors and artistic references have been for them up to now. In the same way, you can introduce yourself and share what inspires you.
You will learn techniques to get a creative idea to work on, in any graphic project you do. The teachers will provide you with pages and utilities to facilitate the development of this process.
You will acquire basic knowledge about composition, proportions, hierarchy and reticle so that you can establish an order of logical importance (or not) in your proposals. It is important to know some basic rules, although later you will experiment and work on alternative paths. In addition, you will have at your disposal informative resources that will guide you and help you understand the design keys.
You will receive an introduction to typography, reviewing both formal and expressive aspects, and you will learn to select and correctly use a typeface depending on the project.
The teachers will show you some basic graphic representation techniques so that you can apply to your creations, such as collage. You will learn more about the typographic poster and about how analog techniques can go hand in hand with digital ones. You will see how Adobe Photoshop and Illustrator can help you add textures, colors and all kinds of finishes, giving added value to your manual creations.
You will put into practice everything you have learned, making a typographic collage with paper and scissors, and adjusting it with the mentioned digital tools. Once done, the teachers will explain how to expose it in a portfolio online and of course, get the most out of social networks.
What is this course's project?
You will create a typographic poster using analog techniques and enhancing its expressiveness with digital tools, thus achieving a unique and vibrant composition.
Projects by course students
Who is this online course for?
To all those interested in the use of typography and the poster, who want to learn to express their concepts through a unique way, mixing analog and digital techniques.
Requirements and materials
Basic knowledge of Adobe Illustrator and Photoshop is required. You will also need materials such as paper, pencil, printer, scissors, cutter and glue.
Reviews
- onantiaPLUS2 years ago
Excelente curso ☺️
- 2 years ago
Qué curso tan bien elaborado, sin duda da muchas ideas y herramientas para elaborar una identidad gráfica
- 2 years ago
es muy bueno este curso
- 3 years ago
Me interesa mucho el tema de tipografía muy bueno e interesante este curso.
- 4 years ago
very good, reliable, excellent course
Her work has been published by Women designers, Graphic Art News, International Amnesty, Inspiration Design, Typographic Posters, Women Designers, Women Designing, LATAM, RGB magazine and Typodarium, FontFeed by FontShop, I love typography, Typography Served, Hard types, The Annual Typography 30, 365 Typo 2, Typodarium 2010, 2011 and 2012 and the magazines Digital Arts, Page Magazine, Tiypo and Communication Arts.
Content
- U1
Introduction
- Who we are and what we do?
- Influences
- U2
The concept
- Mental maps
- Design requirements
- Analogies
- U3
Composition
- Basic rules
- Reticles
- Levels of attention
- U4
The typography
- Formal attributes of typography
- Expressive attributes of typography
- Typographic selection
- U5
The typographic poster
- Representation techniques
- Analogous collage
- Armed in Illustrator: typography
- Armed in Photoshop: final composition and color
- U6
BONUS: Show and promote your work
- Show your work
- Promote your work
- FP
Final project
- Experimental Typographic Poster
What to expect from a Domestika course
Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
Certificates
PLUSIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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FAQs
Experimental typographic poster design involves creating posters where typography is explored creatively, using innovative analog and digital techniques to convey visual concepts and impactful messages.
This course is aimed at people with intermediate knowledge of graphic design or typography who want to deepen their skills in experimenting with and creating innovative typographic posters.
You’ll need basic drawing materials for manual techniques and access to design software like Adobe Illustrator and Photoshop for digitizing and finalizing your posters.
You’ll learn how to conceptualize, design, and compose experimental typographic posters by combining analog and digital techniques, using grids, mind maps, color, and typography to achieve unique and communicative visual results.
The course covers manual techniques such as collage composition, texture creation, and creative typography, as well as processes for digitizing posters, adjusting them, and preparing them for print or digital media.
Practical methods are taught to balance image and typography so both elements visually complement each other, using grids, visual hierarchy, color, and harmonious composition.
A grid is a framework of lines that helps organize and align graphic and typographic elements in a poster, making it easier to create balanced and professional designs.