Product Design: Game, Time, Chance, and Matter

Marketing of the Characters

A course by Isidro Ferrer , Designer and Illustrator

93% positive reviews (187)

3,798 students

Audio: Spanish

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About the video: Marketing of the Characters

Overview

“Proposal for the construction and commercialization of the character collection as a new product of Luzifer. ”

In this video lesson Isidro Ferrer addresses the topic: Marketing of the Characters, which is part of the Domestika online course: Product Design: Game, Time, Chance, and Matter. Design a line of products from the visual identity to the packaging.

Partial transcription of the video

“[Music] We already have the product, the first stage defined, built, developed graphic communication and it's time to present this entire project to the client. The project is limited to that open order and it is already channeled and defined in that direction But I'm interested in going a little further. I don't want to stay solely and exclusively in the graphic communication part but when we establish that meeting, that is the meeting place in Valencia At Lucifer's company on a Saturday morning, After presenting the project to you, after introducing the whole family of the characters and ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Product Design: Game, Time, Chance, and Matter

Level: Beginner
93% positive reviews (187)
3798 students
6 units
18 lessons (1h 46m)
6 downloads

Category
Design
Areas
Arts & Crafts, Creative Consulting, Industrial Design, Packaging, Product Design

Isidro Ferrer

A course by Isidro Ferrer

Teacher Plus

Designer and Illustrator

Isidro Ferrer is a designer and illustrator for "devotion". He began his career as a diagrammer at the Heraldo de Aragón, in Zaragoza, and completed his graphic design training with Peret (Pere Torrent) in Barcelona. Since 1996 he works in his own studio in Huesca where he has made important editorial commissions for Alfaguara and Santillana and posters for the National Drama Center.

Among the awards he has received throughout his career include the National Design Award in 2002 and the National Award for the best illustrations for children and youth of the Ministry of Education and Culture by A house for the Grandfather in 2006.

In addition to his outstanding career as a designer, poster designer and illustrator, Ferrer has developed audiovisual works for Volkswagen's New Beetle or several continuity screens for Canal +, awarded in 2000 with the AEPD Prize (Spanish Association of Design Professionals).