Best seller

UX UI Design for Landing Pages: Tell an Original Story

What is hierarchy in content?

A course by Juan Mora , Design Director

Best seller

99% positive reviews (142)

5,799 students

Audio: Spanish, English

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About the video: What is hierarchy in content?

Overview

“In this lesson I will tell you how to prioritize content and its importance in the storytelling of a landing page.”

In this video lesson Juan Mora addresses the topic: What is hierarchy in content?, which is part of the Domestika online course: UX UI Design for Landing Pages: Tell an Original Story. Learn the ins and outs of Figma to create a landing page that connects with users through storytelling.

Partial transcription of the video

“What is hierarchy in content? For any landing page or website, the content hierarchy is vital to this one. In this lesson I will teach you what hierarchy is. Let's analyze this image. we see different circles of different colors and different styles. Unconsciously our brain start finding patterns in this image and to be able to identify that there are different groups, as we can see in this image. A group of larger circles, a group of smaller circles and a group of circles with just the outline. Let's look at this image. It's harder to see what the pattern is here, since everything is mixed...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: UX UI Design for Landing Pages: Tell an Original Story

Level: Beginner
99% positive reviews (142)
5799 students
5 units
16 lessons (1h 53m)
4 downloads

Category
Web & App Design
Areas
UX / UI, Web Design

Juan Mora

A course by Juan Mora

Teacher Plus

Design Director

Juan Mora is a design director at Hook Studios, a digital agency in California, USA. Throughout his career, he has had the opportunity to create everything from web pages to augmented reality experiences with brands like Rappi and Google.

He currently helps his team in the development of interactive projects and graphic design for the likes of YouTube and Amazon. His work has also been recognized on various occasions by Awwwards and FWA.