Podcast production: From concept to marketing

Podcast Production: From Concept to Marketing

“ So, we have reached the final, the final project is coming up. Thank you very much for your participation so far. I am really looking forward to your own podcast, which you will share with me and the other course participants. Take a look at the work of other participants to gather ideas, get inspiration or just develop a critical ear. And if you have any questions or suggestions, please share them in the forum! For this project, it is particularly important to be authentic in order to create identification for your listeners. Be yourself and don't pretend. And choose a genre and topic that suits you. For this project, it is also important that you trust yourself, that is, that you radiate confidence in your voice. You must therefore know which topic you are passionate about and can speak freely from the heart. And while there are a few tips and tricks to speaking confidently, the most effective is: practice! So, not only should you become familiar with your technique, but also with your voice. And always remember: once you have the technique well under control, you can devote yourself fully to speaking. These are the key concepts you need to consider to move your project forward: 1. Create a creative concept with an overarching goal, genre and format, core theme, core added value, duration, frequency and recording location 2. Narrow down your listeners using a method of your choice 3. Formulate the story, i.e. your idea and the derivation 4. If you are doing an interview podcast, research your guests 5. Create a brief and develop a script 6. Define your technical setup and start recording 7. Edit your recording and share the final file with us in the forum Now have fun designing and creating your own podcast! ”

Partial transcription of the video

“So, we have reached the final. Your final project is coming up. Thank you very much for your participation so far. I'm really looking forward to your own podcast, that you share with me and the other course participants. Also take a look at the work of the other course participants, to develop ideas, to be inspired or simply develop a critical ear. And if you have any questions or suggestions, then please share it in the forum. For this project it is particularly important to be authentic in order to create identification for your listeners. Be yourself and don't pretend and choose a genre ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Podcast production: From concept to marketing

• Level: Beginner
• 100% positive reviews (9)
• 1761 students
• 5 units
• 21 lessons (3h 16m)
• 9 downloads

• Category

  Marketing & Business

• Software

  Adobe Audition, Audacity

• Areas

  Audio, Podcasting