Storytelling for Animation and Motion Design
A course by Smog
, Designer and Animator
Learn narrative techniques and tools to create spectacular animation projects
- Spanish with subtitles in English
- 98% positive reviews (165)
- 3184 students

Learn narrative techniques and tools to create spectacular animation projects
- 98% positive reviews (165)
- 3184 students
- 16 lessons (1h 52m)
- 12 additional resources (6 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish, English, Portuguese, German, French, Italian, Polish, Dutch
- Level: Beginner
- Unlimited access forever
The key to communicating effectively and captivating the viewer is having a compelling story to tell, but even more important than that is knowing how to narrate it. Moisés Arancibia is a creative director and founder of Smog, a studio specialized in telling stories through design and animation. Over the course of his career, he has explored the endless possibilities of storytelling with audiovisual media, collaborating with numerous commercial clients and nongovernmental organizations.
In this online course, learn to tell engaging stories through animated images. Moisés gives you an exclusive glimpse into his methods and techniques to guide you as you create your own animated narratives with motion design.

What will you learn in this online course?
Course table of contents
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U1U1. Introduction
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U2U2. Storytelling, the basis for a good story
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U3U3. X-ray of a story
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U4U4. Build a story
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U5U5. Bring a story to life
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FPFP Final project
Kick off the course by familiarizing yourself with Moisés Arancibia's work and the projects he has taken on with his team at Smog. He also reveals his influences and sources of inspiration in the field of animation and motion design.
Next, explore exactly what storytelling is and discover the basic aspects to keep in mind when planning out your story, before learning how to narrate it in the most captivating way.
Moisés then goes over the essential pillars every well-told story is built on: concept, tone, and structure. Break down these aspects into parts to understand how they contribute to the overall narrative.
Find out how to put together an animated story that intrigues the viewer by working on the fundamentals of your narrative, including the storyboard, characters, transitions, and visual analogies.
Finish up by creating your animatic and learning about the crucial role that audio plays when telling stories through animation and motion design.

What is this course's project?
Create an animation using storytelling techniques to visually interpret a voice-over text that Moisés shares with you.
Projects by course students
Who is this online course for?
Designers, illustrators, animators, and anyone interested in telling engaging stories through animation.
Requirements and materials
No prior knowledge of drawing or animation is required; Moisés walks you through the entire process involved in planning out an animated story.
As for materials, you need pencil and paper, as well as a computer with basic video-editing software.

Reviews
Moisés is a graphic designer by trade, but years of experience in the field led him to discover the magic of storytelling and its applications as a design tool. That's what inspired him to create Smog in 2006 alongside Pablo González. This prolific audiovisual design studio, based in Santiago de Chile, is dedicated to telling captivating stories through a combination of design and animation techniques.
Smog's work can be found in film, television, events, and digital media. They've worked for clients such as IKEA, Pizza Hut, Huawei, and The World Economic Forum, but many of the pieces they create are commissioned by nongovernmental organizations like Todo Mejora, Oceana, Amparo y Justicia, and Greenpeace.
Content
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U1
Introduction
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Presentation
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Influences
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U2
Storytelling, the basis for a good story
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What is storytelling
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Planning
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U3
X-ray of a story
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X-ray of the story (base idea + tone + structure)
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X-ray of the story: basic idea
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X-ray of the story: tone
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X-ray of the history: structure
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U4
Build a story
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Storyboard
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Characters
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Transitions
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Visual analogies
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Let's assemble our history
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U5
Bring a story to life
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Animatic
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Audio
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Let's give life to our history
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FP
Final project
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Animated Storytelling
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
aeter-33
Me gusta su estrategia para ir acomodando las ideas que surgen y nos podrian llevar de un lado a otro cuando no tenemos aun la capacidad de seguir o aterrizar una estructura narrativa. En eso ayuda mucho el curso. Muy recomendable.
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pintarrajo
Es un curso interesante, bien explicado (aunque el acento a veces me hace perder un poco) y con buenos ejemplos para enseñar o explicar la idea que tiene en mente.
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gonzalomir
PlusExcelente explicación de todo, sus links o material de apoyo 100% valido , definitivamente
alguien que te cuenta algo muy bien
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especimenraro_cl
Muy claro, muy buenos videos, se nota el buen diseño
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amarilla_devart
Muy buen contenido y muy bien explicado!!
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