Video Editing with Premiere Pro: Tell Engaging Stories
Course final project
A course by Gonzalo Gallardo Ivanović , Advertising Art Director and Audiovisual Editor
Joined August 2017
About the final project for: Video Editing with Premiere Pro: Tell Engaging Stories
Video Editing with Premiere Pro: Tell Engaging Stories
“You have reached the end of the course, thank you very much for joining me. I hope you enjoyed it as much as I did. You are ready to make a commercial video with a story that conveys a clear and compelling message either with your own material or stock files. Before I say goodbye, I want to show you an example of how I'd like to see your course project: The story and the script First, think of a story that you want to film or use material that you have recorded for an advertising spot. Take your script and analyze if the steps of the dramatic structure are adequately fulfilled. If possible, record the locution of your story. Start the project When you enter Premiere, organize all the materials with which you are going to work. I recommend that you create a base folder system, in which each folder within it contains similar files: Leave everything related to audio and sound in the "Audio" folder; in "Graphic Resources" all the graphic elements you want to use; in “Video Material” all downloaded camera or video material; in “Project” you will save the Premiere Pro project; and finally in "Output" you will save the final exported videos.





Partial transcription of the video
“As we conclude the course. i want to express my gratitude for your participation. Let's now revisit the processes essential for completing the final project successfully. First. think of a story to film or use recorded footage for an ad. This sets the foundation for your project. Take your script. Analyze if the steps for dramatic structure are followed well. If possible. record the narration of your story or find someone who can do it. At the Premier entrance. organize all the materials so you can work efficiently. Then make the first cut and apply transitions that give rhythm to the video...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Video Editing with Premiere Pro: Tell Engaging Stories
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Category
Photography & Video -
Software
Adobe Premiere -
Areas
Audiovisual Post-production, Video Editing

Gonzalo Gallardo Ivanović
A course by Gonzalo Gallardo Ivanović
Gonzalo Gallardo is dedicated to advertising art direction, editing and post-production, areas that have taught him to build compelling and eye-catching stories for the consumer.
He is an Adobe Certified Associate in Visual Communication in Adobe Premiere Pro, and works both as a creative in agencies and as a freelance with specific clients.
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