Eco-Friendly Packaging: Design Sustainable & Impactful Solutions
Elaboration of spellings
A course by Paulina Carrizosa , Graphic designer and illustrator
About the video: Elaboration of spellings
Overview
“Now I'll show you how to create the illustrations or graphics that will graphically enrich your brand's universe. I'll continue using the example of Cocotte to illustrate the creative process I followed for the brand, from hand-drawn sketches to the final digital illustrations in Adobe Photoshop. ”
In this video lesson Paulina Carrizosa addresses the topic: Elaboration of spellings, which is part of the Domestika online course: Eco-Friendly Packaging: Design Sustainable & Impactful Solutions. Discover how to convert corporate packaging into sustainable pieces of desire. .
Partial transcription of the video
“In this lesson we are going to talk about the illustrations or spellings that enrich the whole language vision of your brand. Let's see it. As I told you in the previous lesson, for our Cocotte project we wanted to communicate the values of spontaneity, sophistication, sensitivity and self-celebration. In the study we came to the idea that the butterfly is an animal that is associated with all these values. By studying their colors, their shapes and their movements, we note that the designs interior of the wings are very similar to the representation of the scent trails, that's why we decid...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Eco-Friendly Packaging: Design Sustainable & Impactful Solutions
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Packaging, Product Design

Paulina Carrizosa
A course by Paulina Carrizosa
Paulina Carrizosa is a prominent graphic designer and illustrator specializing in corporate identity strategy and design. She is the founder of Manta Raya, a boutique studio focusing on branding, illustration, packaging, and textile design. Paulina trained in graphic design and earned a master's degree in corporate identity strategy and design from Elisava School in Barcelona. For nearly six years, she worked in various graphic and textile design studios in Barcelona, allowing her to develop unique skills and a creative vision enriched by Catalan culture.
Upon her return to Bogotá, Paulina consolidated her studio, where she has led projects in branding, editorial design, web design, textiles, and illustration, even collaborating with architects on the design of retail spaces. Her focus is on creating design solutions that generate an emotional and memorable connection with the public, always seeking to innovate through research and adaptation to the needs of each client. Her inspiration comes from modern art, nature, and industry research, which allows her to explore diverse areas in unique ways in each project.
- 164 students
- 15 lessons (1h 57m)
- 29 additional resources (15 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever