Creative Filmmaking for Brands
Coming up with a Concept
A course by Thalia de Jong , Filmmaker
About the video: Coming up with a Concept
Overview
“In this lesson, I will introduce the example project that I will be working on in this course. Then I will begin the creative process, starting with the concept. This will be the core idea driving all the elements of the project; so make sure your concept is solid! ”
In this video lesson Thalia de Jong addresses the topic: Coming up with a Concept, which is part of the Domestika online course: Creative Filmmaking for Brands. Learn how to design, shoot, and edit playful videos that capture an audience's attention, from the initial concept to the final cut.
Partial transcription of the video
“Coming up with a Concept Thank you for sticking with me while I talk about me. But let's actually dive into the project. In this course, I will recreate this quirky commercial video that I made for a Dutch brand called Ellis Faas Cosmetics. I made it as a new kind of beauty tutorial, inspired by still images that are structured in this grid that show every step of applying makeup. I came up with the idea to add movement to that and to see how that works. This is a real Thalia video because it plays with movement and still images in an unexpected way. I'm confident that by showing you how I ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creative Filmmaking for Brands
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Category
Photography & Video -
Software
Adobe Premiere -
Areas
Film, Video & TV, Filmmaking, Video

Thalia de Jong
A course by Thalia de Jong
Thalia de Jong is a Dutch filmmaker. During her design studies, she realized her passion lay in creating videos that look like posters. Nowadays, she specializes in making fresh and simple films with a twist, featuring lots of bright colors and the occasional furry creature. She focuses on portraying art, fashion, and design with an eye for detail and a smart sense of style.
Thalia has directed commercials, advertorials, music videos, and short films, on both large-scale and smaller sets. She has collaborated with high-profile clients such as Chanel, Ellis Faas Cosmetics, and HEMA, and received awards at the Barcelona Fashion Film Festival, the Berlin Fashion Film Festival, and A Shaded View On Fashion Film Festival, Paris.
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- 31 lessons (7h 1m)
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- Audio: English
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- Level: Beginner
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