Motion Graphics: Create an Animated Poster
Synthesis
A course by Plus Mûrs , Creative Studio
About the video: Synthesis
Overview
“Now we will discuss the topic of summarizing a mood board. You will understand the importance of writing down the concept of the project to keep track of it and have a guide throughout the creative process.”
In this video lesson Plus Mûrs addresses the topic: Synthesis, which is part of the Domestika online course: Motion Graphics: Create an Animated Poster. Learn how to use After Effects and the Adobe suite to develop an editorial and digital graphics project that combines both 2D and 3D.
Partial transcription of the video
“Synthesis In this lesson we will see the importance of having a written concept. This gives coherence and thus the project makes more sense. The written concept comes to the end of the collection of visual references from the moodboard. This step may seem trivial, but it is very important. It allows you to keep a written record throughout the creative process. I brought back with me examples we've done for clients, written concepts. For example, here, a piece of work we did for the Chai Boy brand. Chai Boy approached us with the desire to revolutionize the world of tea. We had the idea to m...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Motion Graphics: Create an Animated Poster
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Category
3D & Animation, Design -
Software
Adobe After Effects, Adobe Illustrator, Adobe InDesign, Adobe Photoshop -
Areas
Animation, Design, Graphic Design, Motion Graphics, Poster Design, Typography

Plus Mûrs
A course by Plus Mûrs
Based in Nantes, Plus Mûrs is a creative studio specializing in visual identity and motion graphics for the fashion, culture, and music industries. Founded by Nassim Bouaza and Méric Chaperon in 2015, its list of prestigious clients includes the likes of Nike, Adidas Originals, H&M, Lee, Red Bull Music Academy, Trax, Kappa, Asics, SIGG Art Foundation, Wasted Paris, 51 Percent, and 5PM.
The studio also heads an annual photography publication: Les Fichiers Photographiques. The strength of this creative duo lies in balancing design, motion design, and art direction, with a focus on detail, meaning, aesthetics, and the work itself.
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- 14 lessons (1h 46m)
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- Audio: French
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