Photography and Composition for Instagram

Graphic designer Héctor Campoy, better known as Héctor Merienda, rose to popularity thanks to Instagram, where he has been spreading good vibes through his photography for over ten years. What started as his personal visual journal has become a platform where he showcases his unique view of the brands he collaborates with, including WeTransfer, Sony, Olympus, and Jaguar.

Héctor is passionate about colors, shapes, and textures—something he consistently conveys in each one of his photos. With his carefully thought-out compositions, he portrays the world around him in a lighthearted and lively way that has captivated hundreds of thousands of followers. In this course, join him to learn how to create flat-lay product images and modeled lifestyle photos that will stand out on Instagram, crafting clean and effective compositions with nothing more than a smartphone.

Start by familiarizing yourself with Héctor's work as he discusses his interests and sources of inspiration.

Next, he guides you into the world of smartphone photography for Instagram with some tips to get you started and explains his brainstorming process to help you capture your idea visually in any photographic style you want.

Learn the importance of carefully selecting the props that will share the spotlight with the main object in your photo and follow Héctor's guidance to choose the best ones.

Once you've made all the necessary decisions, it's time to start shooting. Get to work by assembling your composition and snapping a flat-lay product photo.

Then discover the keys to capturing a stunning lifestyle photo. Apply Héctor's tricks to find the perfect location and direct your model like a pro, achieving the photo you'd envisioned.

After taking your photos, explore ways to retouch them on your smartphone by using different apps to remove minor imperfections and tweak the color and lighting.

Wrap up by posting your images on your feed and learning Héctor's secrets to fostering a connection with your community of followers over time.

Create a flat-lay product image and a modeled lifestyle photo using nothing more than your smartphone.

Designers, illustrators, artists, publicists, entrepreneurs, and anyone interested in making their Instagram feed stand out with top-quality photos and impeccable compositions.

No prior knowledge is necessary to take this course.

As for materials, you need a smartphone with a camera, an Instagram account, and any object you want to photograph and post on your feed.